On today’s Driving Your Marketing, The Small Business Entrepreneur Show hosted by Ely Delaney, will be featuring a conversation with rockstar entrepreneur Katrina Sawa, author of Love Yourself Successful, on how to kick your marketing in high gear, get more done, and have a blast doing it.

Geared for small business owners, local businesses, coaches and consultants, you’ll discover the tools, tips, tricks, systems and strategies to create a THRIVING business that you love!




Ely Delaney is the Co-Founder, Dean and Lead Trainer at Your Marketing University, a marketing education company designed specifically to help teach motivated entrepreneurs and business professionals how to take control of their marketing, online and offline. He is also the Creator/Host Of Driving Your Marketing, Entrepreneur, Interviewer, Host, Author, Trainer and Coach.

Katrina Sawa, known as The JumpStart Your Biz Coach, literally kicks her clients and their businesses into high gear.  She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time.  Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too!  Get her Free Tips, Free Audio & Free Report online atwww.JumpStartYourMarketing.com/gifts!



Guest Author: Ely Delaney 

We all hear a lot about the phrase “Do What You Love”.

That is sound advice but how does that work with your marketing? What’s the message that you really share with your prospects?

You’ve got to not only love what you do but you’ve got to have an “Infectious Drive”tm about it. You have to be so excited about what you do and how you’re helping add value to the world that your energy gets everyone around you excited as well.

We all want to Go Viral but why does something go viral? It’s because we have so much enthusiasm that people are drawn to be part of it. They want to be part of whatever you’ve got. It’s not the product. It’s the passion behind the product that really counts.

Think about the last time you saw an infomercial. They ooze enthusiasm in the commercial. I bet you were tempted. Even if you had no need to the Widget 3000. Even though if you ordered in the next 10 minutes you got 10 more for free!

I joke about this but their energy drives people to pull out their credit cards every day of the week.

Now, that’s an infomercial that cost millions to produce with paid actors. That’s not you or your product, but you have something different. You have genuine excitement. You have a vision. You have passion to help people.

Maybe you’re not on late night TV being watched by thousands but even if it’s one person at a time, they can see that energy and excitement. They love what you have to offer, not because of the widget, but because of your vision and how you have a drive that gets them excited as well.

Remember that everything we do it marketing. From selling your products or services to trying to get out of the speeding ticket. It’s all marketing and your energy and enthusiasm will make or break the sale.

Think about why you started your business. What got you excited about it. Share that story. Share why you do what you do. Those are the things that make a lasting impression in the minds and hearts of your prospects, clients, and everyone else in your network.

THAT’S what creates an “Infectious Drive” to those around you!

Guest Author: 

Ely Delaney is the co-founder of YourMarketingUniversity.com.

He simplifies the complex when it comes to marketing your business and becoming THE expert in your industry.

I host my own Blog Talk Radio show called JumpStart Your Business NOW! on Blog Talk Radio from 11:00 – 11:30 am (PST) / 1:00 pm (EST) every Tuesday. If you want to call into the show and ask a question just dial (347) 843-4152

Upcoming Show Information: 

JumpStart Your Business Now Radio Show with Katrina Sawa With Special Guest Ely Delaney 

Ely Delaney is the Co Founder, Dean and Lead Trainer at Your Marketing University, a marketing education company designed specifically to help teach motivated entrepreneurs and business professionals how to take control of their marketing, online and offline.

You can have a mediocre product with great marketing and it will do well, but if you have a great product with bad marketing, it isn’t going to go very far.
The YourMarketingUniversity.com program is geared to help you succeed in business using grassroots marketing tools, tactics and strategies.
Ely has been in the marketing and multimedia design world since 1996 and is dedicated to helping businesses achieve their marketing goals without the need for expensive advertising agencies.
You can learn more about Ely at www.yourmarketinguniversity.com

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