Today I want to talk to you about a topic that’s very important to your business – Lead Generation!

lead generationLead generation includes online and offline lead generation. Do you think about the number of leads you need every month? That a big mistake I see others making – they just aren’t connecting with enough new prospects, new leads every month. They are relying on their current list of people to take action and buy from.

Many business owners are not effective in their lead generation, follow-up and sales. And, they are not making enough money. So you have to start thinking about lead generation and learn to be persistent with your efforts.

Check out the video below for more detail about “Lead Generation Tips for Small Businesses”!

“Lead Generation Tips for Small Businesses”
So you HAVE to generate leads, no matter what business you are in, to make more money in your business.

 

New Business Marketing, Referral Source Marketing and DataBase Marketing are the topics I teach others in my Jumpstart Your Marketing System. So what do you need to add to your marketing plan this year to help you generate more leads?

I have a great Marketing Webinar – it’s Marketing Basics for Consistent Cash Flow. It covers the top 10 marketing strategies that I teach both online and offline. If you are interested, go to: livebigevents.com/webinar-marketingbasics/ 

And while you are on the LiveBigEvents.com website, check out the dates for the upcoming Live Events and plan to attend one!

Wishing You Much Success!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts


 

 

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In this 75-minute live webinar I’ll be hosting Wednesday, December 17, I’ll walk you through how to look at your business on an annual basis and how to plot out your big launches, new programs, speaking gigs, live events you host and the ones you attend, and so much more in order to have more of a smooth-running and profitable year!

You’ll also learn:

  • How I do my big picture planning 
  • The different strategies you can use to plot out your year in advance so you can stay focused
  • The #1 thing you want to plot on your annual or monthly calendar before anything else
  • Tricks and proven strategies on how to build out your new products/services launches 
  • Marketing strategies to promote key events
  • And how to automate and systematize much more in your business, your marketing, and your life so that you can actually have a life!!

And as a bonus, when you register you’ll get your hands on my 3 year entrepreneurial evolution plan, annual marketing planning calendar, resource rolodex and my sample mind map and marketing funnel!

I can’t wait for you to join me on Dec 17!

Don’t miss out on this great offer!

 

 

Here’s to creating and enjoying the business and life of your dreams!

Katrina Sawa

The JumpStart Your Biz Coach,

Speaker & Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – Online and Offline. Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

© Copyright 2014 K. Sawa Marketing International Inc.

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No matter what industry you’re in or which products and services you sell, you have to be a salesperson in your business. Stop trying to avoid selling.

I realize some of you don’t want to be too salesy or annoying in your approach but you may not be doing enough to even get a sale if you’re too worried about that.

Are you the type of business owner who:

  • Tells people you meet “If you’re interested, give me a call” rather than “I see you’re interested, how about we set up a time to talk about it?” or something similar to take the prospect to the next step.
  • Hands out your business card or brochure to a person you’re having a conversation with to explain what you do rather than talks to them or asks them questions to find out their interest level.
  • Gets someone in a free consult or free initial call with a prospect and then end up coaching them or giving them solutions so they’re “full” and aren’t interested in buying more.

There are a whole host of other actions or “non-actions” a wishy washy salesperson does or doesn’t do but those are some of the biggies I see with my clients.

This isn’t going to get you the success or revenue that you’re hoping for in your business however. You can be much more aggressive with your sales conversations and actions without being pushy or salesy. It’s very easy if you learn how and you especially learn “what to say”.

I have to work on this myself too, I’m not the perfect salesperson. But I reach out and invest in myself and to hone my sales skills often. Many entrepreneurs DO NOT.

Watch the video below and see if you resonate with making any of these BIG Mistakes in YOUR sales conversations (or lack of them). Then DO SOMETHING ABOUT IT WILL YA! Stop waiting for you to magically get better at sales and learn HOW to get better at it faster.  – Click the video image now to watch!



Stop stressing about what to do and how to do it in your business so that you can pay your bills. Instead learn an easy system to start, grow, run and market your business that allows you to attract more of your ideal clients who will pay you exactly what you’re worth (if not more) right away. Feel more confident and know that what you’re doing will work and bring you results.

For more information on how to jumpstart your business, your marketing and your life too, come talk with me to see if or how I can support you in jumpstarting your business. Go fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

I go through all of the nitty gritty details of everything you need to become successful in your business, your marketing strategies, sales processes, online marketing techniques, website copy and design suggestions, how to get speaking, become an author, and more in one event than you’ve ever experienced.

Here’s to creating and enjoying your happiest life ever with a business doing what you love!

 

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S.  Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

© Copyright 2014 K. Sawa Marketing International Inc.

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The top questions from entrepreneurs are “How do I find clients” and “How can I make more money?” 

So how do you do it?  How do you continuously attract and find new clients, build the business that excites you and make more money … all at the same time?

Entrepreneurs get distracted with so many ideas and options that you either do nothing or you do too many things at once but none of them very well. This presentation will teach you ONLY what you need to know NOW to start attracting clients and making money.

Then once you’ve got your business into a smooth-running, consistent income-generating machine you can implement additional strategies. But if you don’t at least do the basics of what works and what will bring you results then you’ll just be spinning your wheels over and over again not seeing the income you want (or deserve!) and you may use up all your original start-up capital to boot, then what? You may have to give up your dream of being an entrepreneur all together and go back and get a J.O.B.

I have a 3 Step System designed to Attract More Clients and Make More Money, this is step #2:

  1. Get in front of more people, more often and in more ways
  2. Make it easy for people to buy
  3. Create and implement your Ultimate Marketing Follow Up System

Do you need to jumpstart your business and finally get a plan in place that can allow you consistent leads, clients and cash flow? How about a plan for next year or plan for what you’re going to do to get your business up and running if you’re just starting?

Regardless if you’re just starting out in business or a seasoned professional…there are a few things you could do to Jumpstart where you are in your business right now and get more clients and make more money.

BUT…You may be making it really hard for people and prospects to BUY from you! (and you may not even know it)

Think about it this way…

  • Could there be people and prospects going to your website but leaving right away BECAUSE you aren’t giving them an opportunity to buy right away or better yet, get something for FREE to try you out?
  • Are you meeting people in person at events yet you’re not asking for the sale at all or you’re not even attempting to get them on your list to find out more?
  • Do you have a few (or many) social media profiles on the internet but no full contact information on your about pages or the contact fields aren’t filled out?
  • Do you have really great products or services on your website but you don’t have BUY NOW buttons or ways to take their credit card if they want to invest today (without calling you first or emailing you – because they won’t)?
  • Do you meet people at events that want to sign up with you or buy your products or services today but you tell them you’ll email them later to manage that somehow or will send them a link to your PayPal to pay?
  • Do you have the approval to email and follow up with hundreds or thousands of prospects and people but you’re not sending much out or even promoting your products and services when you do?

These are some of the biggest reasons that you may be making it HARD for people to buy or even get more information from you!

These are some of the best tips I teach my business coaching clients. We all need to do these things for cash flow, and consistent revenue generating, myself included. You are no different I’m sure so if you need that jumpstart….you’ve got to take a little initiative to:

  • Make your business more systematized
  • Get your mindset to shift so that you do think to do these things regularly or
  • Fix your website so it will really work for you instead of just sit there and more

Here is a video that I recorded on this topic as well if you want to watch and listen to what else I have to say on how to make it EASIER for people to buy from you or get more information – Click the video image now to watch!


 

Stop stressing about what to do and how to do it in your business so that you can pay your bills. Instead learn an easy system to start, grow, run and market your business that allows you to attract more of your ideal clients who will pay you exactly what you’re worth (if not more) right away. Feel more confident and know that what you’re doing will work and bring you results.

For more information on how to jumpstart your business, your marketing and your life too, find out about my Jumpstart Your Marketing & Sales Summit happening this November.

I go through all of the nitty gritty details of all this stuff and so many more marketing strategies, sales processes, online marketing techniques, website copy and design suggestions, how to get speaking, become an author, and more in one event than you’ve ever experienced.

This is not a multi-speaker event, it’s all me and a small group of entrepreneurs like you who need to know exactly what to do to build a successful, smooth-running, lead-generating, moneymaking machine. Go to www.LiveBigEvents.com now for the best rates and dates.

© Copyright 2014 K. Sawa Marketing International Inc.

 

Here’s to creating and enjoying the business and life of your dreams!

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you check out what I do at my 3 1/2 day live training twice a year. The next event is in November but there are a bunch of bonuses and early bird rates when you sign up now at: www.LiveBigEvents.com

P.P.P.S.  Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

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Do you need to jumpstart your business in a hurry to finish off strong or reach your goals for this year? How about a plan for next year or plan for what you’re going to do to get your business up and running if you’re just starting?

Regardless if you’re just starting out in business or a seasoned professional…there are a few things you could do to Jumpstart where you are in your business right now and get a big CASH FLOW PUSH.

Don’t forget however, you always want to plan at the very minimum once a year.   Most business owners choose December or January to start planning but it really can be done anytime throughout the year and you can be checking in and tweaking your plan all year long as well.

For immediate cash flow, I recommend trying any or all of the following:

  • Send an email to your current clients, previous clients and everyone in your database (that you have permission to email)
      • Offer for a complimentary check up call or session. This can be a shortened version of what you normally get paid to do or it can be in the format of an audit of sorts – for their business, their health or some other part of whatever you help them with.
      • Offer a paid special package, deal or offer. This should be something that you don’t normally sell or at a price that’s much lower to get them to “try you out” or you can keep the regular price possibly and throw in a lot of valuable bonuses.
      • Offer a paid group webinar or teleseminar (or a series) that starts soon. I’m sure you can teach something or offer something or do open coaching or Q&A about some topic that you have expertise in, that they want to hear about. Keep this at a very low price so you can pack the calls or lines. Then from there, make sure you have a sell up to a higher priced offering since you will most likely have people who want to take it further.
      • Offer a live workshop if you have a lot of local contacts. This can be a couple hours or half or full day. I don’t recommend adding a longer event quickly and without a lot more marketing time but a shorter, less expensive workshop could be a good option. Then make sure you have a more expensive sell up offering to offer those people that day.
  • Call through your database to everyone you have a phone number for (this is why it’s so important to collect phone numbers too because email is definitely NOT the most reliable way to connect with your customers.) and offer the same sorts of things as listed above.
  • Get Networking! A week or two ago I wrote an article on the 6 Steps to Effective Networking, you can read it here if you missed it but networking and meeting and talking with people face to face is the fastest path to cash. BUT you do have to listen for what people need and then make an offer to help them with one of your programs, products or services. Don’t rely on follow up, try to make the sale or close an appointment that day. Follow up for sure, but definitely ask in person.
  • Follow up with the dozens or hundreds of people you already made a new connection with from a recent event or with your friends and followers on social media. There’s nothing like getting a phone call to strengthen that relationship whether it started online or off. Leave detailed messages so people call you back and then take it to a phone call to see if or how you can help each other.

These are some of the best tips I teach my business coaching clients. We all need to do these things for cash flow, myself included. You are no different I’m sure so if you need that jumpstart….you’ve got to take a little initiative.

Here is a video that I recorded on this topic as well if you want to watch and listen to what else I have to say – it’s different than what I wrote! And I accidentally said 3rd quarter on this video but meant 4th! LOL


 

For more information on how to jumpstart your business, your marketing and your life too, find out about my Jumpstart Your Marketing & Sales Summit happening this November.

I go through all of the nitty gritty details of all this stuff and so many more marketing strategies, sales processes, online marketing techniques, website copy and design suggestions, how to get speaking, become an author, and more in one event than you’ve ever experienced.

This is not a pitch fest either or a multi-speaker event, it’s all me and a small group of entrepreneurs like you who need to know exactly what to do to build a successful, smooth-running, lead-generating, moneymaking machine. Go to www.LiveBigEvents.com now for the best rates and dates.

© Copyright 2014 K. Sawa Marketing International Inc.

 

Here’s to creating and enjoying the business and life of your dreams!

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you check out what I do at my 3 1/2 day live training twice a year. The next event is in November but there are a bunch of bonuses and early bird rates when you sign up now at: www.LiveBigEvents.com

P.P.P.S.  Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

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Are you looking for sponsorships for your business? Did you know that you can get much of your business expenses? Join us on June 26th to find out all the details!

Some questions to consider when seeking sponsorship:

  1. Do you have a visible following? Think about your subscriber list, your social media, your connections with traditional media. If you can clearly prove you have a following makes a sponsor interested. This doesn’t mean you need huge figures. It’s the quality of the following not the quantity that makes a difference. (See the next question to understand this more.)
  2. Can you show you have an influence with your following? Sponsors will want to see if you have a bond with the people in your ‘tribe.’ Influence means you can give them a call to action, and they will respond. This is exactly why the quality of your following is more important than the quantity. There’s no return on investment if you have 50,000 followers on Twitter but only 2 people are actually reacting to your tweets.
  3. Are YOU willing to invest in a sponsorship relationship? If you think the sponsorship is over as soon as the company has handed you the hard or soft money, then you’re ill prepared for sponsorships. The key is building a lasting relationship.
  4. Can you verify that your sponsors will get a quantifiable return on investment? There’s a right approach and a wrong approach to this. And without help, it can be hard to see what will work. (And by the way, what will work for one potential sponsor may not for another).

If you answerd those questions with a “YES!” you are attractive to potential sponsors and this call will provide you with tips and ideas of how to proceed in landing those sponsors!

Shannon Cherry, a veteran in building connections – including corporate sponsorships, is sharing her sponsorship secrets to help individuals like you get your share of the $17 Billion in corporate sponsorship available. Join us on June 26 for the free webinar: “5 Steps to Get Companies to Sponsor You.”

Discover how Shannon is getting sponsors to pay for just about EVERYTHING she does, including clothes and makeup, computers, gifts for clients, blogging, attending and hosting events and much more.

When you join us on June 26, you’ll discover:

  • Why companies have millions of dollars to dole out
  • Why a company would be interested in you and what you’re doing
  • What you really need to offer to land a sponsorship
  • What a sponsorship can pay for
  • And much, much more!

Go to http://www.onlinemeetingnow4.com/register/?id=bfcdd9c69f to register.

Thursday, June 26, 2014

3:00 pm Pacific / 6:00 pm Eastern 

Katrina Sawa
The JumpStart Your Biz Coach
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”
P.S.  Get yourFREE Entrepreneur’s Success Kit plus a few other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!
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Guest Article by Shannon Cherry

Most individuals think that corporate sponsorships are only for nonprofits, associations and little leagues. But here’s the thing: if you do any kind of promotions, you can be sponsored. And you’re leaving money on the table if you aren’t benefiting from sponsorships.

Even big name celebrities have sponsors. People including Madonna, Kobe Bryant, and Justin Timberlake… And we know they aren’t charities.

Okay, so you’re not nearly big rock star or sports legend. Is it possible for you, a small business owner, to get sponsorships?

Yes!

You see, the reasons why a company would sponsor a celebrity are the same reasons they would sponsor you.

It used to be that companies would underwrite the costs of a sponsorship for good will. Times have changed. Today, sponsorships are now a valuable marketing tool, and corporations looking for a better return on investment than just that it ‘feels good’ to help out.

The sponsor’s goal is often to get to a specific target market, so if you can answer these questions, you can get a support for something you are already – or planning on – doing:

  1. Do you have a visible following? Think about your subscriber list, your social media, your connections with traditional media. If you can clearly prove you have a following makes a sponsor interested. This doesn’t mean you need huge figures. It’s the quality of the following not the quantity that makes a difference. (See the next question to understand this more.)
  2. Can you show you have an influence with your following? Sponsors will want to see if you have a bond with the people in your ‘tribe.’ Influence means you can give them a call to action, and they will respond. This is exactly why the quality of your following is more important than the quantity. There’s no return on investment if you have 50,000 followers on Twitter but only 2 people are actually reacting to your tweets.
  3. Are YOU willing to invest in a sponsorship relationship? If you think the sponsorship is over as soon as the company has handed you the hard or soft money, then you’re ill prepared for sponsorships. The key is building a lasting relationship.
  4. Can you verify that your sponsors will get a quantifiable return on investment? There’s a right approach and a wrong approach to this. And without help, it can be hard to see what will work. (And by the way, what will work for one potential sponsor may not for another).


Shannon Cherry
, a veteran in building connections – including corporate sponsorships, is sharing her sponsorship secrets to help individuals like you get your share of the $17 Billion in corporate sponsorship available. Join us on June 26 for the free webinar: “5 Steps to Get Companies to Sponsor You.”

Discover how Shannon is getting sponsors to pay for just about EVERYTHING she does, including clothes and makeup, computers, gifts for clients, blogging, attending and hosting events and much more.

When you join us on June 26, you’ll discover:

  • Why companies have millions of dollars to dole out
  • Why a company would be interested in you and what you’re doing
  • What you really need to offer to land a sponsorship
  • What a sponsorship can pay for
  • And much, much more!

Go to http://www.onlinemeetingnow4.com/register/?id=bfcdd9c69f to register.

Thursday, June 26, 2014

3:00 pm Pacific / 6:00 pm Eastern 

Katrina Sawa
The JumpStart Your Biz Coach
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”
P.S.  Get yourFREE Entrepreneur’s Success Kit plus a few other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!
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Join me on March 18, 2014 for a NEW Free Webinar: on my NEW Jumpstart Your Marketing & Sales System!

Regardless of what type of business you have or when you started it, you’re just probably not doing enough marketing or sales.

If you’re trying way too hard to make the amount of money that you thought you should be making by now then this webinar is for you.

If you’re just starting your business – THIS WEBINAR WILL SAVE YOU MONTHS, IF NOT YEARS OF TIME, & THOUSANDS OF DOLLARS INVESTED IN THE WRONG PLACES. You just have to trust me on that, you see, I’ve been there.

I’ve invested hundreds of thousands of dollars on my business including workshops, programs, trainings, mentors and masterminds in the last 8+ years in my business but no one ever taught me as much as I teach clients all in one place (and in the order of importance I might add!).

In fact I keep evolving my programs based on new ideas, technology and trainings that I’ve learned and continue investing in to hone my skills. I recommend you do the same. But make sure you spend your time wisely with those of us who have actually made good money (and still ARE) doing what we teach! Many people teach stuff they aren’t even doing anymore…that’s not me.

I invite you to join me for a FREE Webinar on my NEW Jumpstart Your Marketing & Sales System – it’s for Entrepreneurs who want to monetize more of what you’re doing, automate and leverage more in your biz too so you can create your happiest life ever!

I’ll talk to you soon!

 

Katrina Sawa
The JumpStart Your Biz Coach
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”P.S.  Get yourFREE Entrepreneur’s Success Kit plus a few other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!
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Join Katrina as she hosts Janis Pettit on this informative webinar: Sales Success Secrets Wednesday, February 12th at 1:00 pm (Pacific).

Here’s an interesting story from my colleague and friend Janis Pettit. I must say it’s simillar to my story…..

“When I created my first products and programs I really wasn’t sure how to sell them online.

My list was small and I didn’t generate many sales via e-mail. I was frustrated!  Then I discovered the power of education-based marketing.

I started doing free tele-classes and at first had only a handful of participants. Then I asked joint venture partners to promote these classes and slowly participation and sales grew.

Suddenly I was creating passive and recurring income instead of just selling my time. Wow!That was some years ago. Now I use webinars and they are without doubt 10X more powerful. In fact webinars generate 5-figures in sales each and every month,  and my online community is happy because the webinars are full, stand alone trainings–even if someone doesn’t buy right away.

And they attract new high level coaching clients to me!  It’s a total win-win.”  — Janis Pettit

Click the button below to grab your spot!

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Hi there,

I hope you’re enjoying fall and getting ready for a spooky Halloween!

And now for your Spooky Surprise…

Get FREE Access Today to one of my most popular Webinars: 10 Steps to Jumpstart Your Business in 90 Days!

Limited time offer….

Click here now!

Watch today’s video

(CLICK HERE)

On this video I talk about how to get more social media followers, friends, fans and connections. You definitely want to listen in, this was one of the TOP QUESTIONS I got on a recent Facebook survey….

Check it out and tell me what you think!

Have a great rest of your week!

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