You’ve likely heard me say this before.  Attending events is a great way for business owners to get exposure to a massive amount of people – potential clients and referral partners.  And they’re are a great way to get training you need to be more successful.

What events are YOU planning to attend, either live or virtual, before the new year? I’ve got some great ones for you to consider.  The events I’ve listed below will interest many of you.  So take a look at this list and sign up for any and all that interest you!

November 28 – 6-8 pm In Person – Free Rocklin Elite Rockstar Connect Networking Event. Eric Lofholm and I are the hosts of this event and we invite you to an evening of networking at Strikes Unlimited.  Click the link to get FREE tickets and more information on Eventbrite

November 29 – all day  I have two books launching this day.  The 40/40 Rules: Wisdom From 40 Women Over 40 is available on Amazon starting today.   Learn and grow from the “been there, done that” wisdom & escapades. The authors share their mistakes, failures, and triumphs in hopes that you avoid the negative outcomes and experience your own triumphs.  Buy it here on Amazon – click here.

If you are looking for some daily inspiration, pick up a copy of “My Journey My Journal”.  It contains 215 insights from top professionals, entrepreneurs and thought leaders….including ME! Buy it here on Amazon – click here.

November 30 – 9-11 am PST – 2 Hour Jumpstart Your Biz Masterclass with Katrina Sawa – This is like a group laser coaching frenzy, really.  Attendees are different, never the same at all of the sessions. They are in a variety of industries and niches and have a variety of questions, but most business owners will get a tip or two from everyone’s questions.   We dive in deep on various topics to help you jumpstart your business, your marketing, your websites, your productivity, focus, mindset, sales, follow up, speaking and so much more. This is great to attend if you are stuck in your business, not making enough money and aren’t sure what’s wrong or are working way too hard.  I’ll help you get you unstuck and to your next level quickly.  Find out more and how you can join us for just $79 here by clicking this link. –>> JumpstartYourmarketing.com/masterclass

December 4, 5-6 pm PST – Sacramento Speaker & Entrepreneur Network – FREE Webinar  Our guest speaker, Kathi Burns, is professional organizer and will give us tips about how to get organized for the new year with guest speaker Kathi Burns.  Find out more and register here at the Sacramento Speaker & Entrepreneur Network.

December 5, 10-11:30 am PST – FREE Info call on how to get published, become an author, write a book and WHY this is such an awesome thing to do in your business!!  Join me and learn a few things on how to get started, what you need to know and more. Click the link to register for the FREE How to be an Author Call .  The call will be recorded and if you register for this event, you will get the replay.

December 10th – Podcast – more info announced on this date – follow me on social media for details.

December 11- all day  Jumpstart Your ____ book launch day!  This will be an awesome book featuring 26 authors. It’s for anyone who wants to know how to jumpstart any area of your life, health, business, career, spirituality, mindset, motivation and so much more!  If you’d like to help me by supporting the book launch, go to Jumpstartyourmarketing.com/jumpstartyour_book/  to get more info and to sign up!

December 13 – all day, 9-5 Roseville, CA – Jumpstart Your Biz Online  Join us in my one day hands-on Technology for your Biz workshop where you’ll be working ON your computer, your systems, your website, social media, email marketing and everything or anything technology oriented. Why am I doing this? Because the event that I did like this in August was super powerful and helpful for those who attended.  I walk around the room all day helping attendees do the things you don’t know how to do, like to do or aren’t comfortable doing but in a friendly, learning environment so you can finally get comfortable doing some of this yourself AND get a bunch of things done!  You can set up funnels, free gifts, autoresponders and everything that makes your business a smooth-running, moneymaking machine of a business at this workshop. Click the link to find out more and join us at the Jumpstart Your Biz Online Event.

December 14, 9-11 am PST – 2 Hour Jumpstart Your Biz Online Coaching Frenzy  Come to this session to get all your questions answered about marketing, business, websites, follow up, sales, getting clients, speaking, social media, technology, direct mail, email marketing, doing live events and pretty much anything and anything that’s holding you back from making a whole lot more money doing what you love.  The cost is only $79 for 2 hours with Kat’s brain on your business in a small group on zoom format. Click the link to register here now:  Jumpstartyourmarketing.com/masterclass 

December 14, 11a – 3pm PST – eWomenNetwork Sacramento Chapter  Take charge and set yourself up for success in 2019!   Discover how to create and accomplish your goals on a consistent basis.  Join us at our Holiday Extravaganza for networking and to sit in to hear the Guest Panel discuss “Goal Setting Like a Boss”.  Panelists include Syndee Hendricks, Kari Hagensmith, and me.  Guests are welcome.   Click here to get more details and register!

December 19th – Podcast – more info announced on this date – follow me on social media for details.

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

 

PS:   Have you started your Annual Business Planning yet?  Are you waiting because you don’t know where to start?  I can help you learn how to go through the process effectively.   Get 2.5 hrs of awesome training on this topic – you’ll love it!

For just $57, you’ll get a comprehensive training session and you’ll get clear, organized & focused about your business in 2019. Click the link to get more info and register for access – JumpstartYourMarketing.com/coaching-bizplanwebinar.

 

 

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If you are an author, a trainer, coach, consultant, entrepreneur, business professional, professional speaker, or an expert on any topic, you need to know more about a meetup that I host called The Sacramento Speakers and Entrepreneur Network.

This is a public Meetup group you’ll find at https://www.meetup.com/sacramentospeakersnetwork  You’ll find it to be a great place for collaboration, to share resources and exchange ideas.

Our focus is on the business of speaking and how to monetize what you’re doing in your business or your speaking. The majority of our members are business professionals or owners plus speakers or budding speakers. We all benefit by discussing strategies for generating more business and speaking engagements and networking to build relationships within the group.

Members also learn advanced business skills at each meeting.

The meetings are held in two formats…for those who are in Sacramento area, we have a live meeting each month that’s held locally. We gather for lunch, networking, training and we have two speakers present topics that are their areas of expertise. It’s a great opportunity to practice your speaking skills and for those in the audience, you’ll get a wealth of knowledge and information on a wide variety of topics. These meetings are currently scheduled from 11:30am – 1:30pm PST.

We also hold a Virtual Meeting each month on Zoom – it’s a webinar format and it’s FREE!! Anyone can join us from anywhere on the planet that has internet access. You don’t have to be a member to join us on these meetings. The meetings consist of networking, speaker business training, and we have one speaker at each meeting who presents on their topic of expertise. It’s fast paced and packed full of knowledge from 5:00pm-6pm PST.

Click the video below to hear what one of our members says about this group and her experience in The Sacramento Speaker and Entrepreneur Network.

You can apply to speak at an upcoming Sacramento Speaker & Entrepreneur Network meeting, at either the Live luncheon meeting in Sacramento or in the FREE Webinar by going to http://www.SacSpeaker.com for more info and to fill out an application form.

Whether you are an experienced speaker or you’re just getting started, we invite you to join us for a meeting unlike any other you have attended before. We hope you will join us for one of our lively and informative meetings online or in person!

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:   DID you know that SPEAKING can be your FASTEST PATH to CASH on a regular basis?  If you haven’t started SPEAKING about your business yet, WHY NOT?   I’m doing a LIVE FREE TRAINING on November 6th at starting at 5 pm PST / 8 pm EST about how to “Get Started Speaking”  in our next Sacramento Speaker & Entrepreneur Network FREE Webinar.

Anyone is welcome to join from anywhere, its on Zoom. Click here to find out the details about this FREE Event.  

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If you are a business owner, there is NOTHING like attending live events. I can’t explain it but if you don’t do it often, you are really MISSING OUT. And I’m talking about ones that take you away from home overnight, not ones that you go to for a few hours one day – those are NOT the same.

You can’t run a business without paying clients and customers! And it takes exposure to a massive amount of people with your marketing to allow you the ability to follow up with just the right ones.

You see, I just got back from a really awesome event called “the Unconference” in Orlando, Florida, see above picture. It was hosted by the Women’s Prosperity Network, a really amazing organization for women in business. It’s run by a friend of mine, Nancy Matthews and her two sisters Trish and Susan; everyone calls the three of them “the sisters”, it’s fun.

I was able to give a quick story and shout out from this amazing stage and a quick training about follow up at one of the VIP lunches.  I  met some outstanding women, was blessed to discover some really cool ladies who want to work with me and had a really fun time continuing to connect further with one of my Techy VAs (and clients), Angela.

I recorded a video all about this experience plus about my own events and what people really get out of them when they decide to invest their time to attend and really work ON your business.

If you’re not where you want to be in your business right now, at this very minute – I urge you to go listen to this, please.  I share some things you want to think about and take action on. It’s only 14 min and it’s on the event page of my site – JUST CLICK HERE and then click on the video with my photo on it right at the top.

In my upcoming event specifically we’ll be going over changes and updates to what’s working and what isn’t with:

  • Social Media – all platforms
  • Video marketing
  • Websites and funnels
  • Networking and follow up
  • Sales conversations – online and offline, 1on1 or from stage
  • Live event and retreats
  • Getting free publicity and exposure
  • Finding and monetizing speaking
  • Writing books and Amazon launches
  • Product and residual income type business models
  • PLUS I always let attendees make offers and make money at my events and this event will be no different… You could make enough to pay all your travel expenses to attend plus your ticket too!

You’ll no doubt walk away with your next 6-12 month business and marketing plan in hand when you leave! (my binder alone gives you this!)

It’s your last chance to register – it’s down to the wire though because I don’t take registrations during the week of my event because I’m preparing for the events –  the materials you’ll get, the training, planning the party and fun stuff for you throughout the 3 days.  So you’ve got to  RESERVE YOUR SEAT NOW!

Check out this video to learn more about What I Know About Live Events

Go to my events page now to regsiter for this Nov 1-3 Jumpstart Your Biz in a Weekend event OR check out and mark your calendar for any event in 2019 – dates are now posted!

And I’ve lined up some amazing speakers for the Jumpstart Your Biz in a Weekend Event…

Jill lublinJill Lublin – 4X Best-Selling Author, International Speaker, and Radical Influence Expert

Jill Lublin is an international speaker on the topics of publicity, referrals and networking.  As author of her best selling book Get Noticed…Get Referrals, and co-author of the best-sellers Guerrilla Publicity and Networking   Magic. Jill is a master strategist on how to capture the attention of the media and increase your visibility in the marketplace. www.publicitycrashcourse.com/freegift

Caterina Rando – Master certified coach, best-selling author and professional speaker extraordinaire

For over twenty-five years Caterina has served women entrepreneurs on a mission to build influence and gain clients with public speaking, workshops, events and retreats. She is a business mentor extraordinaire, sought-after-speaker and author of Learn to Power Think and the ABCs of Public Speaking. She hosts over 80 days of her own, live in-person events for entrepreneurs each year. She conducts everything from her high-level elite mastermind groups, to speaking business trainings programs, to her 2-day summits, Seven day cruise programs, to her favorite, the annual Breakthrough Luxury Retreat for Women. Caterina is also the founder of Thriving Women in Business Center and the

holly porterHolly Porter – 4X #1 international best-selling Author, innovative entrepreneur podcaster and philanthropist
Holly Porter is an international influencer, trailblazer, an innovative entrepreneur and philanthropist. She connects you for success and leads by example. Holly helps women entrepreneurs spread their wings and stretch a little bigger by adding additional income streams to their existing business. You can find out more about her at www.HollyPorter.com.

And, of course, I’ll be speaking too!

Here’s to creating and enjoying a life full of lots of LOVE & MONEY!! 

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Learn HOW & WHAT to do to get your business more online marketing friendly & up to date so you can be found more and grow your business at my Jumpstart Your Biz Online Live Event on Dec 13th, 2018!   This will be a hands-on workshop where you bring your laptops, passwords and we get into your website, social sites, email marketing, shopping carts, updating them all and making it all more efficient and smooth-running and more!

Registration is now open: Go to:  www.jumpstartyourbizonline.com to get more details and register NOW!

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How many upcoming events do you have scheduled this month?  If you’d like to catch up with me, check the listing below of Upcoming Events I’ll either be hosting or attending.

Today, you can catch my recent interview with Ronda Cobb, the Money Coach where I shared my tips about how “Love Money = Happiness”  It’s on the Spreaker show channel.  Click here to listen!

Are you a speaker or an aspiring speaker?  The Public Speakers Association Conference 2017 is an amazing Event that will be held at the Golden Nugget Hotel, in Vegas, Baby, from July 1st-3rd, 2017! At this event, you’ll get opportunities that you won’t get elsewhere to hob nob wipublic speakers assoc conferenceth other expert speakers and get yourself booked!!

I’m thrilled to be one of the featured speakers and Emcees at this year’s Conference.  My talk topic is on Marketing Basics for Consistent Cash Flow”.  Over the years, I’ve observed many speakers give WOW presentations but they often fall flat when it’s time to promote those gigs and/or follow up to make money!  Click here to check out all of the details and to REGISTER now! Mention my name when you sign up and I’ll give you a FREE GIFT!

Have you heard about The Sacramento Speakers Network?  It’s a community of members who are business professionals or owners plus speakers or budding speakers. We all benefit by sharing resources, discussing strategies for generating more business and speaking engagements, networking and building relationships within the group–all while learning advanced business skills.  This month’s meeting is on Thursday, July 6th.  Networking begins at 5:45 pm PST. 

We have two speakers this month: Rhonda Liebig will do the 10 minute presentation on “Developing Your Healthy Success Mindset: Learn How To Stop Being Your Own Saboteur!” and Wikki Verma will do the 20 minute presentation on “Set Fire to Your Fears & Ignite Your Sales Dreams!”  I’ll be delivering the training topic  “How to Create Irresistible Offers” (great for speakers or ANYONE in business for themselves!) You can sign up to speak at one of our future meetings too!  Click here to get more details and to register. 

Are you experiencing Overwhelm?  That’s the main thing I help people with – Getting out of overwhelm so you can make more money doing what you love. Join me on a free webinar on July 7th from 10 – 10:30 am PST that’s all about helping you get out of overwhelm so you can make a lot more money doing what you love!  Interested?  Then click here to register today!

speaker success bootcampMy next LIVE BIG EVENT is The EVENT you should attend if You Want to Jumpstart Yourself as a Dynamic Speaker in Your Business to Make Faster Cash Now!  I’m so excited to be hosting my Speaker Success Bootcamp in Sacramento from July 21st – 23rd. Join us in Sacramento for this SPECIAL LIVE HANDS-ON WORKSHOP for Entrepreneurs, Speakers, and Start-Up Businesses!

Do You Want More Clients but not sure how to get them? Being a Speaker is one of the fastest and most effective business strategies to help you Get Clients, Grow Your Business, and Make More Money these days! 

Check out all that is included in this dynamic workshop! General and VIP Packages (with juicy bonuses) are available. Special pricing ends in just a few days so click here for more info and register or go to www.JumpstartSpeakerEvent.com!

Following my Speaker Success Bootcamp Event, I am hosting a 2 day, exclusive members only retreat for my LIVE BIG MASTERMIND, here in Sacramento on July 24-25th!

Talk To You Again Soon!     

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts


Do you want to start speaking in your business but not sure what to do to get started or what you need to do to get booked?  Check out my “Speaker Success Webinar” to learn my 6 Simple Steps to Make Money From Speaking.  Get free access to the webinar recording here: http://livebigevents.com/webinar-speakersuccess/ 

speaker success bootcampSpeaking in your business should be one of your TOP MARKETING STRATEGIES! If you are new to speaking or even if you are a seasoned speaker, my “Speaker Success Bootcamp” is THE event you should attend. This LIVE event in the Sacramento area starts on July 21st. Juicy VIP Package bonuses included – VIP attendees will walk away with a 5 minute video clip of themselves speaking on stage! Special Pricing ends soon!  Get all the details here: www.JumpstartSpeakerEvent.com 

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Speaker Media Kit vs a Speaker Sheet

speaker sheets - alicia whiteGuest blog post provided by Alicia White with SpeakerSheets.com

There is a big difference between speaker sheets and speaker media kits. While both contain valuable information about the public speaker, they vastly differ in purpose.

A Speaker Sheet or Speaker One Sheet delivers information about a person’s speaking abilities and the value delivered to the audience in an effort to get booked for speaking engagements.

Meeting planners and event organizers use them to determine who will speak at their events. Speaker bureaus and agencies use speaker sheets to promote clients.

The amount of information on a speaker sheet varies from speaker to speaker. Here are the essential components:

  • Biography
  • Topic Titles and Description
  • Testimonials
  • Contact Information
  • Headshot

A digital speaker sheet file (such as a PDF) is absolutely necessary. It can be sent through email or uploaded onto a website for immediate download. A printed speaker sheet is very useful and is typically one or two pages. There are pros and cons to both formats.

A Speaker Media Kit or Speaker Press Kit delivers information about a person’s message or story in an effort to get publicity via TV, radio, newspaper, magazines, etc.

Media outlets, news desk managers, journalists, and publicists look for interesting stories to feature all of the time.

Unlike the speaker sheet, the information is geared to gaining publicity and have these components:

  • Introduction
  • Biography
  • Contact Information
  • Books/Articles Published
  • Suggested Questions for Interviewing
  • Past Publicity
  • Pictures
  • Speaker Sheet

A digital speaker media kit is a must have, especially if video and audio are available. It can be several pages saved as a PDF file and sent through email or uploaded onto a website for immediate download. For media campaigns, a media kit can be printed and presented as a collated stack of papers, a large three-panel brochure, or tiered multiple pages arranged in a custom-made folder.

To summarize: a Speaker Sheet is perfect for getting speaking engagements while a Speaker Media Kit is ideal for gaining publicity. Having a digital file is a necessity. For best results, professional printing should be considered.

Now you can determine which tool best suits your needs!

About the Author:
Recognized as a valuable resource in the speaking industry, Alicia White is the go to professional for the speaker who is ready to take her message to the stage. Alicia founded Back of the Room Productions and SpeakerSheets.com to give clients professional graphic design, powerful marketing tools, and consultation on business and speaking. Her clients rave about how she consistently delivers brilliantly branded products and action-focused strategy.

A Speaker and International Best Selling Author, you will want to get Alicia’s book “The Successful Speaker’s Handbook: Tools, ideas and Strategies to Elevate Your Expertise as a Speaker” on Amazon.com. Alicia serves as a Partnering Director for the Public Speakers Association and Women Speakers Association recognized her as a “Women You Need to Know.” She has international appeal, appearing on podcasts and internet radio and TV shows around the world. You can find her on Facebook, LinkedIn, and Twitter at www.AliciaWhite911.

 

Talk To You Again Soon!     

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts

 


speaker success bootcampSpeaking in your business should be one of your TOP MARKETING STRATEGIES! If you are new to speaking or even if you are a seasoned speaker, my “Speaker Success Bootcamp” is THE event you should attend. This LIVE event in the Sacramento area starts on July 21st. Juicy Bonuses included in the VIP Package – VIP attendees will walk away with a 5 minute video clip of themselves speaking on stage! Enjoy Special Pricing NOW! Get all the details by clicking the image or link here: www.JumpstartSpeakerEvent.com

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Today I’m talking about a quick tip about using handouts when speaking. If you’ve followed me even for a short period of time, you know that I use speaking as my #1 marketing strategy in my own business. And I teach it to my clients and other entrepreneurs as well.

Speaking is really the #1 Fastest Path to Cash. You can leverage your time and expertise by talking on a video (like this one you are viewing), a telesummit, a webinar or in person at a conference, at a meeting or even a very small group. I’ve spoken to a room of as little as 5 people in the room (including myself and the host) and as many as 3,000. You can get started anywhere. speakingSo today, I want to teach you about using handouts in your speaking presentation, specifically offline but you can use these strategies for online speaking too. If you are using handouts when you are speaking online, you’ll drive people to a pdf that has a special link. You can use this strategy if you are even speaking on a radio show or a podcast too. Check out the video below to learn the 7 Ways to Create Effective Handouts for Speaking Gigs. I’m showing you examples on this video too! Click the video below to learn about “Creating Effective Handouts for Speaking Gigs”.

So get your materials prepared and use them at your next Speaking Gig!

speaker success webinar 2If you are interested in more tips to monetize more of your speaking opportunities, make sure to sign up for my Speaker Success Webinar. It’s a FREE webinar coming up on June 7th at 12p.m. PST. You’ll learn my 6 Steps to Speaker Success in this webinar. If you miss it when it’s LIVE, it’s being recorded so you can listen to it later. But you have to sign up. Just go to LiveBigEvents.com/webinar-speakersuccess

 


speaking speaker successAnd I have a Speaker Training event coming up in Sacramento this July – you’ll see all of the information about my Speaker Success Bootcamp when you go to my LiveBigEvents.com website. This training is LIVE and in person and is packed with the information you need to be a more successful speaker, whether you are new to speaking or are currently a speaker. Here’s to Your Success!

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts


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Have you been trying to get yourself some speaking opportunities (I call them gigs) but you’re not having the best of luck getting booked?

Are you wondering how becoming a speaker will generate more business for you or why it’s such an important marketing strategy?

Well, I’ll tell you; I get most of my coaching clients and even most of my paying customers for other products and programs from speaking gigs. Sometimes they hear me speak in person at a conference or business event. Sometimes they hear me speak over the phone on a teleclass or webinar. Either way, being a speaker allows me to be the expert in my industry or on my topic. It brings credibility to what I do, who I am and it allows people to experience me quicker than if there were to just read a page or two on my website.

speakingWhen people get to hear you or watch you for a longer period of time than just a quick hello or introduction it gives them more of a sense of what you do, how you can help them and they can make a more informed decision on if or how they want to work with you. I highly recommend adding speaking to your overall marketing strategies if you’re a small business owner.

When people hear your speak, it gives them a better sense of what you do and how you can help them. Click To Tweet

In fact, I have a speaker training course on this topic because all my coaching clients need to learn what to do to become a speaker.

The following is that 6 Step Process.

  • Step 1: Determine WHO you’ll talk to and what do they want to hear. Ask yourself “What are you an expert in? or Who is your target market and where will we find groups of them? What do they care about exactly that relates somewhat to what you do?“ Do a search on Google, meetup.com, look for associations or other organizations with events, conferences and even online events and telesummits!
  • Step 2: Develop your speaking topics and speaker sheet. It’s important to BE PREPARED for speaking opportunities at all times if you expect to get any. You want to have a professional speaker sheet ready to email someone who wants to book you that includes your topics, descriptions, bullets of what they’ll learn, your bio, picture and contact information at the very least. Having a video of yourself on stage is also good.
  • Step 3: Strategize on where to get gigs. You’ll need to build a list of potential events, organizations or meetings that you can speak for locally, nationally and virtually. There are easy ways to find places but you need to do your due diligence if you want to get booked. Then you could delegate the contacting of those people and places but it’s not always that easy to find someone who really understands what to ask or say to do this, trust me, I’ve tried; I find that I’m always the best person to look for and contact people to get myself booked.
  • Step 4: Craft your presentations. It’s important to create your speaking presentations so that they are educational, informative, memorable and they make the audience take the action you want them to take at the end. Whether you’re making a sales pitch at the end or not, how you design your talk is crucial to your success, please don’t wing this.
  • Step 5: Design your accompanying marketing materials. Often times you’ll want handouts, flyers, order forms or table display materials for when you attend a live speaking event (as well as virtual – what to do online). Again, if you’re not prepared with these things then you’ll most likely waste your time doing the speaking in the first place. One thing I like to suggest when speaking to a group of people who aren’t that familiar with you is to have and make an “Easy YES Offer”. This is something low priced and easy for someone to buy that gives them a ‘taste’ of what you offer to ‘try you out’.
  • Step 6: Following up after a speaking gig. Most speakers don’t do this well at all and it could be more important than what you do AT the event itself. Developing a kick-butt follow up plan for after an event will provide ongoing lead generation and sales. Most of my sales come in the follow up process but don’t rely only on email marketing these days, you have to do phone calling, direct mail and even connect with prospects on social media sites too as they may only see one of these four attempts!

Hopefully this gives you some idea on what to get started doing to jumpstart yourself as a speaker.

Remember though, speaking is just ONE type of marketing strategy that you may want to do in your small business. Generally, you need to do 5-15 marketing strategies every month in order to maximize your potential.

To learn more about this 6 Step Speaker Success Process, join me on a complimentary webinar on June 7, 2017 by registering here now: http://livebigevents.com/webinar-speakersuccess/

This webinar will be recorded so if you find this article after that date you can still register and receive instant access to the replay! Don’t wait to learn how to monetize speaking more in your business or you’ll miss out on THOUSANDS OF POTENTIAL SALES!!

If you want more specific examples, steps and samples of ways to do this as well as many other types of marketing, then you really want to sign up to receive my free weekly video biz tips, articles and more! Plus you’ll also receive a few freebies to help you jumpstart your marketing and your business, go to http://www.JumpstartYourMarketing.com/freegifts

Talk To You Again Soon!     

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts


 


Are you wondering WHERE YOU STAND in your marketing…

Biz Quiz Button-TakeBizQuiz
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My quick video biz tip for you today is to ask…Are you already speaking? Or do you know you should be speaking in your business to get more exposure, get leads and clients, make sales, make more money?

Whatever the reason, speaking is the #1 Fastest Path to Cash. Whether you can admit that or embrace it is up to you, but I highly recommend you put becoming a speaker or learning to be a better speaker on your to-do list for this year!

speakingYou should learn to position yourself so you can sell from the stage or from the back of the room as well as speaking more online and offline. For example, this free video tip for you is actually a speaking gig! One that I created for myself.  I’m just trying to prove a point – you don’t have to get booked into a conference where hundreds to thousands of people will be in the audience.  Sure, that would be a great gig! And I realize that not everyone clicks to watch videos.  But, you should be prepared to do any type of speaking gig.

I’m hosting speaker training on June 7th! It’s my Speaker Success Webinar and it’s FREE! All you have to do is sign up to attend – here’s the URL: www.livebigevents.com/webinar-speakersuccess

As a speaker, you’ll need to know several ways to be prepared because many times a speaker will not be permitted to sell from the stage. There are things you can do to negotiate ways you can generate leads.

Check out the video below to learn 3 Things a Speaker Can a On Stage (Virtual or In-Person) to Build your List and Get More Clients. These are all things that are inexpensive or you can do them for free.

Click the video below to learn “3 Ways to Get Leads When Speaking”.

There are many ways to get paid speaking gigs too! These tips I have just shared with you today are Lead Generators to build more awareness and get you more exposure.

Come to my Webinar because I’m going to share SO MUCH MORE! I have a 6 Step System on how to Make Money from Speaking. Sign up today at www.livebigevents.com/webinar-speakersuccess . The Webinar is on June 7th at 12:00 p.m. PST. and is being recorded so you can attend LIVE or listen to the recording.  But you have to sign up to get the recording.

Remember, sometimes an opportunity to speak to a group may come up and you’ll want to be prepared.  This Webinar will give you insight to handle that. And if you are currently speaking, join us on the Webinar anyway because I’ve got some tips and ideas you’ve probably not even thought of yet!

Here’s to Your Success!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts


 

 

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Are you ready to make money from speaking? I’m sharing information about what you need to have ready to go for any opportunity.

Speaking is one of the least expensive, most effective marketing strategies you can do in your business. If you’re already speaking then great, what I’m sharing in this article could be a good reminder for you.

speakingIf you are not speaking yet, then why not? Are you afraid of speaking or getting in front of an audience? Are you unsure of what to speak about or to whom or saying to yourself “who would care about what I have to say?”

Regardless of what you do in business you may want to consider speaking. Speaking allows you to be the expert in front of your prospects and peers. It gives you instant credibility and trust with the audience. And it speeds up the buying process when someone likes, trusts and is able to connect with you personally.

Speaking allows you to be the expert in front of your prospects and peers. Click To Tweet

One of the biggest mistakes I see many speakers making however, is that they are rarely ever prepared for opportunities that may arise at any time.

Being prepared as a speaker will get you into more doors, position yourself as a professional to the people booking you to speak and it will allow you less stress and freedom to take advantage of all kinds of opportunities whenever they come up.

Here are a few things you want to make sure you have prepared:

  1. Professional speaker sheet – with your bio and/or introduction and your talk title and description at the very least. You can add references, additional talk descriptions, testimonials and places you’ve spoken too if you like and you have.
  2. Professional head shot – easily downloadable from your website or emailable
  3. One to five (max) talk topics and descriptions – you can have more than one if it makes sense for your business and what you speak on are all complimentary to some extent. If you’re just starting out, start with one signature talk however to make your life easier.
  4. Cover letter or email prewritten and ready to go – include all attachments and information someone would need to decide whether they want to book you as a speaker or guest
  5. Page on your website talking about you as a speaker – include your talk titles, places you’ve spoken, videos of you speaking and more information someone looking for a speaker could download easily on their own.
  6. Speaker videos – make sure you have at least one video of you speaking on stage or in front of a group; many events and bookers won’t even consider you without this these days.

Choosing the right signature talk you’d think is the easy part, however it can be the most crucial part of this whole equation, especially if you want to monetize your talk and your time.

You need to prepare what you’ll talk on based on what action you ultimately want the audience to take with you. Do you want them to sign up for your free gift or newsletter? Buy your book or product? Register for your event?

It’s important that you reverse engineer your talk based on what you want the audience to buy or sign up for. This is crucial and another big mistake I see many speakers making. They give a great talk then tag on a pitch to sell something totally different to the end and it feels like a sales pitch. Not good.

make money from speakingIf you want to figure out how to set your business up the right way from the start whether you’ve already started or not, along with the most effective marketing strategies… I invite you to join me for a Free Speaker Success Webinar happening June 7th at Noon PST. (It will be recorded in case you can’t come live so sign up regardless!)

REGISTER HERE NOW: http://livebigevents.com/webinar-speakersuccess/

Here’s to Your Success!    

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts


About the Author
© Copyright 2017 K. Sawa Marketing international Inc.
WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it:

Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. Katrina is the creator of the JumpStart Your Marketing™ System, JumpStart Your Business in 90 Days System and 7 Step Love & Money System of which she holds a live event on every year. She works with motivated women entrepreneurs who want to start, grow and market your business the right way from the start. Katrina helps you move faster and more affordably towards your ultimate revenue and professional goals using online and offline marketing strategies, plus she kicks you in the butt to implement it all too! Katrina is an author, speaker and coach who has been featured on the Oprah and Friends XMRadioNetwork, News10 and Good Day Sacramento. Get her Free Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com.



Are you wondering WHERE YOU STAND in your marketing…

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Today I want to talk about maximizing free gifts you offer in your business.  This is a great way to generate leads both online and at events.

I’m talking about when you go to someone’s website and see an opt-in box where you are offered a free audio, video, webinar, a drawing, free report or download to entice you to sign up for their newsletter. If you are online, you need to offer this. And, your website needs to have the functionality to display the opt-in box, you’ll need a way to deliver your gift automatically via email or on your website.

maximize free offers in your biz
You also need to have a free gift to offer when you are at a networking event. I’ve just returned from an exciting networking event and was surprised that many of the people there didn’t have a call to action at the end of their 30 second commercial to entice people to give them their business card (and permission to put them on their email list).

If you have the type of business where most people will not hire you on the spot, you need to be prepared to offer a freebie so people can experience you or your products/services and to interact with you. This is the start of the KNOW, LIKE, and TRUST relationships you want to build.

Here are some examples of a free offer:

  • A free consultation
  • A recording of one of your teleclasses or seminars
  • A video of you giving your Signature Speech or Talk
  • An Article
  • A checklist

And for you network marketers out there who have products to sell but not services, you can do a drawing.

Now if you are at networking or live events, there are 3 ways you can get more exposure for your business and generate leads with your free offer:

  • As an exhibitor
  • As an Attendee
  • As a Speaker

Check out the video below to to get great tips on how to “Create and Maximize Free Gifts in Your Business”.

So, stop wasting your time, energy and money. If you are not maximizing your free gifts, if you are not getting the results you should be and you are missing out of making more money, come talk to me. You can schedule a free session with me at askkat.biz .  

Sign up to get on my email list and you’ll get contacted about having conversation with me. It’s not a sales call, no obligation! It’s all about finding out more about each other to see how we can help each other.

If you like self-study programs, grab my Networking toolkit, my Speaker Training, Follow-up Training and more on my website. Just go to JumpStart Your Marketing.com/products and you find a variety of low cost trainings: webinars, ebooks, programs. OR

Come to my next LIVE Event, July 21 -23. It’s my Speaker Success Bootcamp. Get all the details at LiveBigEvents.com

 

Here’s to Your Success!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts


 

 

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