I love my friend Wayne Kelly, The Radio Guy with On Air Publicity – he shares monthly on how to get free publicity! 

He gives the BEST tips and tricks in his monthly email newsletter – oh my gosh….let me just share some killer tips for you from him on what YOU can do to promote YOURSELF TO THE MEDIA THIS FEBRUARY!! (it’s genius)

When you use suggestions like this with the media you can get their attention over other people trying to get it. I’ve gotten on local television before when it was “Romance Month” (August)! I just mentioned I have this online dating program and they were fascinated and brought me on within the week!

anyone_can_afford

I share these with the hope you are the go-to expert in your area and this opens doors for you to get on the radio or television or even in print and help their listeners, viewers and readers with your expertise!

  • Dog Training Education Month – obviously for dog trainers…what are the basics of every well-trained dog?
  • International Boost Self-Esteem Month – a major issue with the world…what’s your advice?
  • International Expect Success Month – speaks for itself
  • National Pet Dental Health Month – Pets are always a hot topic.
  • Relationship Wellness Month – self explanatory.
  • Spunky Old Broads Month – love this as it is a fun topic – why would you want to be a spunky old broad.

These are specific weeks in February:

  • Random Acts of Kindness Week: 14-20 
  • International Flirting Week: 14-20
  • National Entrepreneurship Week: 20-27

And finally, specific days in February:

  • Shower With A Friend Day: 5  (I have no idea what the interview could be…maybe you know.) I just think it would hook listeners!
  • Read in the Bathtub Day: 9 (Why we all need to relax a bit more.)
  • Don’t Cry Over Spilled Milk Day: 11  (Could be a great topic for psychologists – it’s time to let the past go)
  • Clean Out Your Computer Day: 15 (A great topic for a tech company to get on air and talk about how to clean out old files etc.)
  • National Bacon Day: 26 (If you have anything at all to say about Bacon – this is your day!)

logo-waynekellyWant to get Wayne’s brilliant publicity tips every month (and you should!) and his Free Interview Cheat Sheet, then make sure you go to his website and sign up for his free stuff here now!

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Want a 1on1 call right away with me to help you plot out your 2016 – your marketing, business models, launches, events, speaking, website updates and more?

Sign up on this page now….these calls have been discounted tremendously for the end of the yclipart-redphone[1]ear, but they may not stay like that for long on the page. You can read about 1on1 coaching with me on here and there are a few options on this page but there is an option just for one call for $197. Go sign up if you know one hour with me could do you wonders in the next couple weeks!!

Here’s to creating and enjoying your happiest life ever making a lot of money doing what you love!

 

                                  
Katrina Sawa  
The JumpStart Your Biz Coach
(916) 872-4000
info@jumpstartyourmarketing.com

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts 

 

 

 

 

 

 

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Are you an author now? Want to become an author? 

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Do you have a story, message or content inside of you that you want to get out? You want to make an impact with for others?

Well this is a trick title really because frankly I don’t believe there are any cons to being an author, only pros. Let me share a few with you in case you don’t realize how cool it can be to be an author and also how much more money you can make in your business by being an author as well!

And as a quick note before I do that, I’m talking about a print author, not an ebook author, there is a big difference although you do not have to be published by a big name publishing house these days, you can self-publish to get the same results in my opinion.

And there is nothing wrong with publishing ebooks, however in my opinion it’s not as powerful as publishing a hard copy book.

6 Big Pros to Being an Author:

  1. Credibility – Yes, as you would imagine, being an author does give you more credibility with your topic or expertise. It’s amazing though how much people really admire and look up to you, like WOW, she’s a published author!
  2. Publicity – Getting featured on your local TV show, radio shows (regular and online) and even getting featured in print magazines or newspapers is really pretty easy if you make this a focus. You have to do the work though, to have them notice you and to entice them to want to bring you on as a guest. As for national exposure and PR, you could go after that yourself if you know what you’re doing but it’s best to hire an expert for that part, a Publicist.
  3. Respect – Whether you feel more important or not, you will when people see that you’re a published author. Don’t let it go to your head but enjoy the heightened state of expert status!
  4. Speaking Gigs – If you go after them, it won’t be hard to get speaking gigs where you can talk about your book. But again, you do have to do the work to find the right opportunities, contact them in the right way and to make sure first that you present yourself on your website especially as the expert, author who can rock a room!
  5. Money – Many people who want to become an author believe they’ll make money on the sales of their book but typically that’s not where you make your money. You usually make your money in the back end with the other business models you want to have to compliment your book. These could be revenue streams such as but not limited to audio compliments, home study courses, group programs, webinars, live events, coaching/consulting, membership program and many more. This is where you’ll make your money so make sure you don’t go out promoting your book until you’ve figured out at least one or two additional business models that you can funnel people into from your book.
  6. Impact – And lastly, many of us who write books simply want to make an impact with it. We want to serve or help others with our message. The more hands you get your book into, the more impact you can make so don’t forget that you need a good marketing plan when you become an author whether you plan to be in business or not with it. It won’t get into that many hands unless you market it effectively.

You can do this! I can share what I know about becoming an author with you if you come talk with me, just reach out!

If you’d like to learn more about this and other business-building ideas and strategies, go grab some free gifts online at www.JumpstartYourMarketing.com/freegifts.

If you’d like to attend a 3 day in depth training on all of this, plus learn my follow up system, sales system, lead generation systems, your website marketing and so much more, then apply now for your Free Scholarship to attend my next Jumpstart Your Marketing & Sales Summit in Sacramento, CA! Go sign up now while this offer lasts –> www.LiveBigEvents.com/freescholarship

 

 

Katrina Sawa

Your Love & Money Mentor, Speaker &
Author of the book, Love Yourself Successful
916-872-4000
katrina@jumpstartyourmarketing.com
“Helping You Get More LOVE In Your Life & MONEY In Your Business!”

P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you check out what I do at my 3 day live training twice a year. The next event is in November, we’re in pre-launch so rates are the lowest when you sign up now at: www.LiveBigEvents.com


Connect With Me Online:

Facebook: www.Facebook.com/KatrinaSawa
Public Group: www.Facebook.com/groups/JumpstartYourBiz
YouTube: www.YouTube.com/katmarketingexpert
Twitter: @KatrinaSawa

 

 

 

 

 

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I’m so excited …I’m going to be on TV again! This time sharing Online Dating Tips! 

Monday, August 18th (yes today!) 

On the show in Sacramento, CA called Sac & Co. short for Sacramento & Company.

The video image to the right is from the segment a month ago on the show where I talked about my book, Love Yourself Successful.

I talked about the topic of Not Settling – in your life, your love life, with your dreams & your business/career.

This time, they’re bringing me in to talk about my Sorting System for Online Dating to Help you Find the Man/Woman of Your Dreams!

Yes, I know, a little off topic from my regular business/marketing tips and videos. But this personal stuff is SUCH a big part of me, who I am, how I became who I am today and how happy I am too because I chose to work on myself and my relationships pretty heavily during my business.

So listen in live if you’re local from 11:30 am – Noon PST tomorrow, Aug 18th.

If you can’t listen live or aren’t local, go to www.SacandCo.net and I’ll post the recording when I have it too.

 

One thing I talked about a month ago when I got on this show is how to get publicity locally (or nationally) for yourself too!

Go read the blog post I did about Getting Free Publicity here!

 

Want to know MORE about how to get free publicity for yourself and your business OR about 19 other marketing strategies that are Free or Low Cost?

Join me in November and let’s jumpstart your business! Go to www.LiveBigEvents.com for all the details and sign up today!

Here’s to creating and enjoying the business and life of your dreams!


Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear to Create Your Happiest Life Ever Full of lots of LOVE & MONEY!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a few other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!
P.P.S. You can register for my next Jumpstart Your Marketing & Sales Summit Nov 12-15, 2014 where we’ll be working on this and so much more to jumpstart your business and yourself this year! Go to http://www.LiveBigEvents.com for info and a BIG SPECIAL OFFER & Early Bird Pricing now!
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I’m so excited (and annoyed actually at the same time)!

Here’s why….

Yay! I was on TV yesterday, on the show in Sacramento, CA called Sac & Co.

Click on the video image to the right to view the segment where I talked about my book, Love Yourself Successful.

I talked about the topic of Not Settling – in your life, your love life, with your dreams & your business/career.

Life is too short, right?

I shared some of my story with viewers and why they need to take charge of their life now, don’t wait and don’t settle.

Why that topic you ask?

Because it’s of interest to a lot of people, it’s more mainstream AND it does go along with my book, Love Yourself Successful, which is ONE WAY into my business and me….

But the reason I’m annoyed is….

That it was too easy to get on! Why didn’t I send an email into the producers months or even years ago?

That just frustrates me.

You see, going after publicity has been on my TO DO list for years now, since I was a regular business expert on News 10 here in Sacramento too back in 2009.

I waited 5 years to go after and get more publicity locally (or nationally)!  That was just stupid.

I’m writing today because I want YOU to get some FREE Publicity too!

It can be so easy…trust me. I’ve gotten on 3 different local TV news shows in my area now and each time it was pretty easy. I just haven’t made time to do anything about it in years and now I’m kicking myself.

— If you think you don’t have a story anyone would care about – think again!

— If you think “I’m not an author, coach or speaker”, they won’t want me on – think again!

— If you think you don’t know what to talk about ……

Then that’s why I created these 3 SHORT VIDEO TIPS all about getting Free Publicity! 

  1. Video #1:  Getting Free TV Publicity Today –>>  http://tinyurl.com/oy7epy2
  2. Video #2:  Publicity Talking Points for TV & more (very important to do this in your initial email!) –>>  http://tinyurl.com/ny3jhnk
  3. Video #3:  Get Free Print Publicity –>> http://youtu.be/x5yEWr0zr9c

Please don’t ignore this, take an hour, find out who your media contacts are in at least your local area (great place to start!) and contact them right away with a story idea. Then don’t give up, make this at least a monthly habit!

 

Want to know MORE about how to get free publicity for yourself and your business OR about 19 other marketing strategies that are Free or Low Cost?

Join me in November and let’s jumpstart your business! Go to www.LiveBigEvents.com for all the details and sign up today!

Here’s to creating and enjoying the business and life of your dreams!


Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear to Create Your Happiest Life Ever Full of lots of LOVE & MONEY!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a few other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!
P.P.S. You can register for my next Jumpstart Your Marketing & Sales Summit Nov 12-15, 2014 where we’ll be working on this and so much more to jumpstart your business and yourself this year! Go to http://www.LiveBigEvents.com for info and a BIG SPECIAL OFFER & Early Bird Pricing now!
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