Is your Funnel working as it should?  Is it generating enough interest to generate the leads you need?  If you are struggling to create an effective sales funnel because you don’t know how to start constructing it, this post and video are definitely for you!

This post and the video are designed for entrepreneurs, small business owners, independent contractors and anyone who needs to meet a lot of people and build relationships in order to promote and increase your business. Because marketing these days is useless without working at building the relationships with your clients, prospects, referral sources and contacts. Making offers is a key component to building those relationships. You can do this if you’re a speaker or doing a speaking presentation or not.

So What’s in your funnel? What are YOU Selling?

Here are 5 Levels of What (could and should be) in Your Marketing or Product Funnel Plus What IS a Funnel?

1. The “Freebie” – what are you giving away on your website or in person so you can capture people’s contact information so that you can continue to market to them? You’ve GOT to do this one for sure and it doesn’t have to be a FREE consultation! Try to give something away that your target market will definitely want but it doesn’t have to take your time, make it more automated instead.

2. The “Easy Yes Offer” or “Try Me Out” Offer – This is your low-level offering. Can you record a free CD, write an ebook, offer a webinar, prepare an ecourse? These are all lower level products or programs that you can create once then sell over and over again taking no more time (time being the key word on a low-level offering). Easy Yes Offers can also be your time if the goal is to have conversations with prospects in order to have them connect and trust you to enroll in higher end programs. You can give and receive a lot of value in consults where you charge a small introductory fee.

3. The “Do-It-Yourself” – This is the larger, more beefy product offering that people can buy and work through at their own pace. It could be your signature service packaged into a home study kit for example like I plan on doing with my Love and Money Business Summit and that I’ve already done with my JumpStart Your Marketing(TM) System.

4. The “I’m All In” – This is for very interested and committed prospects who want more of YOU. They want to get your advice personally maybe or work with you 1on1, come to an event or even pay you for your high end programs or services. There are fewer people who will commit to these types of offerings however if priced right, you don’t need that many, nor can you usually handle that many.

5. The “Whole Enchilada” – This is for the type of customer who simply LOVES YOU and loves what you do, teach or sell and will buy anything and everything you offer or promote. They are your ‘ideal client’, I’d imagine.

Click here to view the video and hear more about “5 Stages of Your Funnel – What are YOU Selling”.

Finally you have to practice, test and practice and test, over and over again and different audiences might require different easy yes offers. You may have to alter them, change them and revise them along the way. You’ll know when you have that easy yes offer, people will be throwing cash or their credit cards in your face or orders will come in like crazy online!

Join me at my next live training workshop where we’re going to get you super clear on what you’re selling and offering. Which of these do YOU need? How many do you need to sell to make your goals? And what platforms will you do that on, how will you get those clients and more.

This live training workshop is called “Speaker Success Bootcamp”,  scheduled for June 14, 15, 16, 2018 in Sacramento Ca – find out all the details and sign up now at www.JumpstartSpeakerEvent.com!

Come talk with me about this and more in a complimentary business strategy session by clicking here: http://www.AskKat.biz.

Talk to you again soon!

 

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Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Watch or Read my Recent Blog Post for Jumpstarting Your Business.  

PPS:  Catch Up on my Video Biz Tips on YouTube.

PPPS: Find Out Where You’ll Find Me Speaking and Other Events Here

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Business Owner: Are you getting what you need in a Mentor or Programs you’ve invested in?

Are you an entrepreneur who has invested in programs, events, and masterminds that haven’t really gotten you to where you really need to be yet in your business?

Are you wondering why that is?   What could you be doing wrong?  Were they just the wrong programs at the wrong time?

So, what’s next for you?  You’ve got to keep going right?

You don’t want to go back and get a JOB… so what’s next for you?

What I’ve found over the last 15 years of business coaching with thousands of entrepreneurs is that most of us have invested in the WRONG thing every once in a while and don’t get what we need.

Unfortunately that’s pretty normal. It sucks but it happens!

The key is to pick yourself back up from that, don’t get jaded and go invest in the NEXT THING!  Hopefully this time, the thing that will really help you with what you need to do NEXT, RIGHT NOW.

One of the things I’m really good at is helping entrepreneurs like YOU determine what IS your next move. What you DO NEED to do next to grow your business.

They don’t just call me the Jumpstart Your Biz Coach for nothing you know… I know how to laser in and focus on what is the single most important for YOU to be spending your time on right now to get you to create a smooth-running, moneymaking business. Plain and simple.

I don’t recommend any ONE thing to all however, it’s not a cookie cutter approach. I’m not going to tell everyone to do THIS xyz thing, because that doesn’t work.

You NEED A CUSTOM APPROACH and plan.

I can help you with that but you have to get over the fact that you need to yet again… invest in yourself and your business.

You have to know that you will ALWAYS have to continue investing in yourself and your business. There is no way to do and learn all there is to do and learn on your own for free; it’s not possible, even with youtube. 😉

Click here to view the video and hear more about how to get Just What You Need.

 

Although I’ve invited you to listen to this video, I recommend that you do more than just listen.  Come talk with me.  Let me see what I can do to help set you on THE RIGHT PATH to your successful, and consistently profitable business, shall we? Just go to www.AskKat.biz to schedule a complimentary Strategy Session with me.

Come on! It’s YOUR Time to shine!!

xoxo Katrina

Here’s to Creating the Business of your Dreams!

 

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Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Watch or Read my Recent Blog Post for Jumpstarting Your Business.  

PPS:  Catch Up on my Video Biz Tips on YouTube.

PPPS: Find Out Where You’ll Find Me Speaking and Other Events Here

Please Share, Follow and Like:
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I recently shared this broadcast on Facebook Live about Pricing for Profits. The intent of this broadcast was to share some great content about Pricing your Products, Services, and Programs with my guest, Carrie Greene of Carrie Greene Coaching. Carrie was ready to join us but, due to technical difficulties on my part, was unable to log into the broadcast. We’ll try to reschedule soon, hopefully April.

And yes, you’ll quickly notice that I’m sick when you start viewing this video but I’m sharing a lot of valuable tips and strategies here about Pricing your Products, Services and Programs. So I’m encouraging you to stay tuned!

Let’s dive right into Strategy!

First, I recommend you offer a variety of products or services with different levels of pricing.

Let me explain:

You should have a “low-end”, Easy YES offer. This is something that is so good that people say YES & pay you on the spot! Your offer must be crystal clear and it’s best if it’s priced under $100. Depending on the what you are offering, the price could be under $200.   The point of the Easy YES offer is to give prospects a way to try you out, to try out what you are offering and to see what it’s like to work with you.

You should have additional offerings (products, programs, or services) with price points higher than your Easy YES offer and lower than your “high-end” Program or Services.

You also need to create a Signature Product, Program, or Service if you don’t already have one. This is something you’ve created and it’s easily relatable to your Brand.

Click here to view the video and learn additional strategies, tips, and examples about Pricing for Profits.

 

So are you charging what you are WORTH? Is there a Mindset issue that blocking you from raising your rates so you can continue to offer value to your clients while charging what you are really worth? You can structure your programs, services and your prices – It’s Your Business.

To recap, there are several steps that go into Pricing your Products,, Programs, and Services so YOU can make a profit. From brainstorming about ways to deliver the program or product you’re creating, and what is included in the offer to determining the value, what you will charge and how you will sell it.

And finally, there are Sales Conversations that you’ll need to have and Sales Conversations is a topic that I LOVE to coach my clients on for example, what to do, what to say, and navigating objections that WILL come up.

These topics and so many others to help you make more money in your Business will be covered at my Love & Money LIVE! event coming up in a few days. Registration closes on Saturday, March 31st. Head over to www.loveandmoneylive.com to take a look at everything we will cover.

If you look around on Facebook, you’ll see my posts that contains discount ticket offers for my Love & Money LIVE! event. If you go to Facebook and Comment “EVENTS” on this post, I will send you a link to register at the discounted price! I have three other LIVE events scheduled this year, so go check out the dates at www.LiveBigEvents.com and start making your plans now!

Here’s to Creating the Business of your Dreams!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Watch or Read my Recent Blog Post for Jumpstarting Your Business.  

PPS:  Catch Up on my Video Biz Tips on YouTube.

PPPS: Find Out Where You’ll Find Me Speaking and Other Events Here

Please Share, Follow and Like:
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What’s keeping you from enjoying the lifestyle you really want? Or from designing a business around doing what you love?

Worry? Stress? Doubt? Money? Time? Others? Mindset?

I believe ANYONE can build the business of their dreams doing what they LOVE.

Most people however, when they set out to start up their own business, just think they can print a business card and design a quick website and have a business make them money. That’s not reality however.

The truth is, it takes time and training to be a business owner. We aren’t all born with the “how to know how to start and run a successful business” gene. We need to learn what to do and how to do it.

Take a nurse for example. If you wanted to become a nurse, you wouldn’t just walk into a hospital in some scrubs you bought for yourself and start poking people with needles right? You’d go to Nursing School for a few years to learn EXACTLY WHAT TO DO and how to do your job.

And even an attorney has to go to Law School. They can’t just walk into a courtroom and start trying a case! That would be against the law plus they’d most likely lose their case since they wouldn’t know what they’re doing right? 

Yet entrepreneurs often think they can walk into their own business and start helping clients or selling their products and services without proper training. Now if you have previous sales and marketing training from another job or school, you could probably get somewhat far making money, you could. But you’ll get stuck somewhere. Most likely it will be in how to run your business  efficiently and how not to be in chaos in the back end.

And for those without any or much sales and marketing training at all but maybe you know the backend systems, processes, financial end of it all, etc. you will most likely not know how to effectively sell or convert enough clients into your services in order to reach your goals.

There is so much to know when you start up your own business that it just makes sense to get help. It’s a lot faster too. Don’t fall into this trap and get stuck wasting your time or money in the wrong places and not seeing results soon.

Here are 5 Steps to Building a Profitable Business Doing What You Love:

1. Define your vision – think really BIG! (the new plan)

2. Choose your model (s) – do what feels right today

  • The Key to Designing Your Business Around the Kind of Lifestyle You Want to Live is…LEVERAGE
  • What can you add: membership model, group program, live event, online classes, teleclasses/webinars, ebooks and products, etc.?

3. Basic business set up – technology, systems, team

  • Get the Help & Training You Need to Develop the Big Picture Plan for Your Business
  • Learn & Create Systems
  • Implement automated processes online for sales, follow up, communication, lead generation, etc.
  • Develop & Prewrite Templates
  • Write templates for follow up and other marketing tasks to delegate or reach more people faster
  • Duplicate & Replace Yourself
  • At home or work – hire someone to clean house or mow the lawn plus add team members

4. Jumpstart your marketing – take massive imperfect action, implement like crazy

  • Get in front of more people, more often and in more ways – massive marketing and lead generation is needed, more than most people think!
  • Make it easier for people to buy – use online technology and your website as the hub of your business but also have Easy Yes Offers in person to make fast cash.
  • Create your interactive, relationship marketing, follow up and sales system so that you can funnel more of the right prospects in at one time, not having to touch them all individually yourself right off the bat.

5. Evolve – reflect, revise & what’s next?

For more information on how to JumpStart your small business with creative ideas and a clear business strategy, find out how to talk with me in a complimentary Strategy Session. Go fill out the questionnaire at www.AskKat.biz.  Let’s plot out YOUR Big Picture Strategy now before it’s too late!  Go grab your 3 free business-building gifts at www.JumpstartYourMarketing.com/freegifts.  

Katrina Sawa
The JumpStart Your Biz Coach, Speaker &
Author of the book, Love Yourself Successful
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”

 

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you attend my next Jumpstart Your Marketing & Sales Summit, I promise this will be the most informative, useful business seminar you attend all year. Go check out what it’s all about and when:  www.LiveBigEvents.com

 

 

 

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