Discover Something New to Sell

There are SO many ways to make money during this shutdown and isolation period. First of all, I can’t see it lasting much longer or the country will be in financial ruin…so stay in faith that this will all work itself out soon. However, if you can’t do “business as usual” or people aren’t buying the stuff you were selling the way you were selling it… it is time to tweak what you were doing or how you were doing it AND it could also be time to think up something else you can sell. (even if it has nothing to do with your core business)

I was on a call yesterday with a client who has an organizing company but she focuses on people when they move, so she’s a ‘move consultant’ in LA. She can’t do her business right now, working in people’s homes plus less people are “moving” during this pandemic. So one exercise that I did with her is something you can do also to help you “BRAINSTORM” new and different ideas on what you can sell perhaps now, as an additional income stream (could be temporary or long term, either way). I asked her (and this was a very hard question for her to answer frankly but I helped nudge the ideas out of her):

  • “What are you good at doing?”
  • “What questions do you get often that you like to answer and that help people?”
  • “What were you good at in the past, in past jobs or experiences (business or personal oriented)?”

I had to keep diving deep when she gave me “surface answers” to really get to the heart of what the true problem/issue was that she was so good at solving… you can do this with yourself too!

She answered things like: budgeting, managing people, getting kids to trust her and tell her anything, getting stuff done, helping people relieve stress, things not to do when dating, giving honest feedback, getting others to trust you and listen to you, positive reinforcement, setting deadlines, photography.

Do you see the possibilities with my client on what else she could potentially sell right now to pull her through?

I saw at least 3 and I shared them with her, what she could charge, etc. 

Do this if you need to figure something out quick to start generating some revenue. Then of course you have to market it and tell people about it. You have to go sell it.

It makes complete sense that someone would create a new business model in times like this so stop worrying what others will say about you “switching” your business, you’re not. You’re just getting creative, innovative and resourceful.

You can do this!! I can help you!!

Let me help you figure out how to tweak, and change up your business to thrive during ANY economy, good or bad time including this one no matter what your business is.

Here are 3 options – PICK ONE!

  1. If you are new to me or want to truly “TRY ME OUT”… Join the International Entrepreneur Network for just $7/month and get help on our monthly zoom mastermind calls that happen three times each month and various times and days or get inside the private Facebook group. This is a community for masterminding, collaboration, resources, support and more. Become a Member today or find out more at www.iEntrepreneurNetwork.com!
  2. If you love learning live, then make sure you’re on my email list so you can get announcements about when I do live or virtual trainings, click here!
  3. If you’ve been following me for a while and/or are ready for a bigger step, come to a 1on1 call with me and let’s talk about coaching options! Schedule at www.AskKat.biz today.

Here’s to creating and enjoying the business and life of your dreams!

Award Winning Speaker, Jumpstart Your Biz Coach

& International Best-Selling Author with 10 books

Contact me anytime!

Office Landline: 916-872-4000

Email: katrina@jumpstartyourmarketing.com

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Zoom best practices, tips, etiquette & other meetings you can attend!

I’ve been madly creating resources and lists of other opportunities for you all to attend for virtual networking on Zoom and other ways… since that’s basically the only way to network these days. 

It’s important to keep networking, get on calls with other entrepreneurs who are staying POSITIVE during these times because if you stay home, isolated and stay “in your own head” about what’s going on and you give into the fears and crisis that the news wants us to you will for sure freak out sooner than later and we don’t want that.

SO… instead, make time to connect, network, brainstorm and mastermind with other highly motivated entrepreneurs who are dealing with these changes just like you but who are making the best of it.

I’ve been on anywhere from 3-6 Zoom calls every day for the last week alone on top of my regular coaching client calls and SPIRITS ARE UP!

But you have to stay in the conversation. 

So I created 3 *important* and helpful lists for you to use RIGHT NOW. 

  1. A list of many Zoom meetings and organizations that are running zoom networking events right now, many free, some paid.
  2. A list of the key Zoom Networking Etiquette and best practices that you want to use and know about like how to work a zoom chat room.
  3. A list of what other platforms other than Zoom are there in case with the high demand Zoom becomes less available.

Enjoy and use these and then follow my email for more updates on these as many of them are ever-changing and/or follow me on Facebook or get into one of my groups on Facebook too.

MEANWHILE… last chance to jump into the Online Course, Membership & More Training happening tonight and for 3 weeks.

If you’ve been thinking about starting or running a group program, online course, virtual workshop, membership, or just talk with clients virtually – you don’t want to wait.

Now is the time to learn how to do this and actually START a new program or offering. I get that many of you know how to use Zoom and the phone or conference lines, but it’s more than just knowing HOW to use these services.

You need to be clear and strategic with what you’re saying, sending, offering, and selling during this time so it actually works for you.

You can do this quickly and I want to help you… that’s why I put a quick, 3-week program on my calendar starting TONIGHT. 

I’m VERY CONFIDENT that I can help you brainstorm and figure out one or two ideas minimum of what you can do PLUS show you what to do and how to do it to start making money from it… all within just 3 weeks. 

Yes, you have to trust me, but I’m offering a money-back guarantee that if you don’t get a feasible idea on what you can do, I’ll gladly pay you back the very low $197 investment that I’m asking for this program.

Find out more about this online training live with me on Zoom from March 19-April 2.

 

Here’s to creating and enjoying the business and life of your dreams!

Award Winning Speaker, Jumpstart Your Biz Coach

& International Best-Selling Author with 10 books

Contact me anytime!

Office Landline: 916-872-4000

Email: katrina@jumpstartyourmarketing.com

 

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Using Printed Order Forms?

I was an exhibitor a big marketing conference in LA last week,  setting out my printed order forms on my table, and I thought this could be a good topic to share with you today. Printed order forms in this high-tech marketing world is a very OVERLOOKED piece of marketing collateral that many entrepreneurs don’t have or use.

 

One of the biggest issues with entrepreneurs when it comes to them/you NOT making money on an everyday basis is the lack of a printed order form and OFFLINE SALES PROCESS.

This is such a critical part of our world today, some of you may not have any idea…

THOUSANDS of dollars of my sales every year are made in person and on a printed order form. Let me share why you want one and what it’s going to do for you in your business.

The quick answer to WHY you want a printed order form is: “To make Easy Yes Offers on a daily basis with people you meet.”Click To Tweet

Here are four reasons or instances where having a printed order form when you’re out and about locally or away on trips, is critical to either more sales, your sanity and time or both.

1) Instead of printed order forms, can’t I just use a Square or PayPal swipey thing that plugs into my phone to take money from someone if they want to buy something from me in person? Or can’t I just take cash or check?

Well, the answer to this is simple. If you take money these ways, you still have to capture/get and manually enter in the customer’s full contact information into your main database or email marketing software for ongoing marketing and follow up later – MANUALLY… that means it’s less likely to happen if you don’t have an automated system. AND… that is IF you get their full contact information in the first place!

So many people do not, they just swipe and take the money and move on or take the cash or check and let the person go. HUGE MISTAKE!! Those customers might be great ongoing customers too but if you don’t continue to market to them or follow up with them you’ll never find out, nor will you get any referrals because you won’t be “top of mind” with them. You must get their full contact information regardless is the main point here or you’ll miss out on future sales. When they sign the order form too, you can put disclaimers on there, refund policies and have other things they can check to “add on” and potentially increase your sale. The idea of the PROCESS however is that when you take their information, they give you their credit card on a form, then you can be in charge of entering that into your shopping cart yourself , even taking payments and then having the cart initiate follow up emails and messages automatically that you pre-write.

2) Can’t I just send people to my website to buy or sign up for stuff? Passing out my card, flyer or brochure?

 

Goodness NO! RARELY does anyone follow through with that! YOU have to be in charge of the sale, not them. Plus, don’t you want the money TODAY? It could be a week or much longer even before they go click and buy, therefore prolonging the sale. People are way too busy for this. YOU have to be in charge and make it easier for them to buy when they’re HOT and the way to do that is with a printed order form. Plus… when you do run into a potential customer in person and they are really ready to buy, even just after a 10+ minute conversation anything is possible…You can give them a “SPECIAL OFFER” to buy today or when they buy XYZ today, they can also get a bonus of something. Therefore you make your money TODAY!! Having what I call an “Easy Yes Offer” is a great way to make sales every single day. I teach entrepreneurs how to create their Easy Yes Offers and their order forms at my live events plus I give you templates too. It takes a little bit longer to explain what I mean by an Easy Yes Offer – I make people sell theirs at my live events too actually…come experience it for yourself in November in LA!

3) Can’t I just schedule a call with them to talk about working with me or what I have to offer?

 

YES!! We do want to do that all day, of course… however, typically a phone call is when someone really needs to have that conversation with you, maybe share more about where they are now and what they’re looking for help with, that way you both can determine if you’re a good fit to work together or not. That’s a sales conversation and we want to book a LOT of those. A printed order form however is meant for the quicker, lower priced sales that can get people to experience you right now and then you can always follow up with a phone call from there to sell them into higher end programs and packages. Maybe you have a book, a webinar or an event to sell today though, those are quicker decisions people can make on the spot without a lot of thought or discussion and why not get them to buy today if you can? Why not make money daily if you’re able?

4) Can’t I just pull out my phone or iPad and have them sign up online on my website in person?

 

Sure… however that’s very time consuming for THEM. You have to make it EASIER for them, not harder. Some of your customers may not be that technical either, so doing this on their phone or your device could provide challenges. In addition, if you’re in a room with a lot of people it really limits the number of people who can do this efficiently during that event. Oh and if the internet is not working or isn’t available then you’re really stuck right? I would never do this at my exhibitor booth either it just bogs up the flow of traffic and just isn’t a good use of time for anyone.

Finally, if you are a speaker, it’s just way more efficient to pass out printed order forms when you’re attempting to make sales during your talk or in the back of the room after your talk. You can collect them and go and enter them all in later ensuring the “follow up process” will run and continue automatically so you have less manual entry later.

If you know you need an order form, I’m sure you’ve seen dozens of examples out there and I have some very easy templates to model after.

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Weekly Marketing Checklist

Want to know the things I do regularly to grow and expand my business? Entrepreneurship isn’t for the faint of heart. If your goal is to reach the masses with your message and/or make a minimum of $3000/mo, I would say, in this day and age, you’ll want to be doing MOST of these things regularly as well!

Get in front of more people, more often and in more ways is the #1 goal…ways you can do that include the following:

  • in person networking
  • in person speaking
  • in person vendor/exhibiting
  • host a FB live/YouTube Live yourself
  • host a FB live w/ a guest
  • be a guest on podcasts, radio shows all over
  • Call into group zoom networking events and network in chat, especially those events that allow commercials with who is on live
  • ask others who do FB lives to bring you on as guest
  • offer to collaborate with peers on joint FB lives
  • nurture and interact with your community, your groups, and clients, etc. often so they will spread the word about you
  • host live events
  • participate and network, share tips and advice inside FB or LI groups – then take conversations off to a private message and then a phone call
  • go after publicity in your local marketplace, get on local TV, radio and in print media. It’s not as hard as you think
  • get published with your articles, blog posts and video tips on other people’s blogs, websites and directories. There are often submission guidelines on their sites or just reach out and ask!
  • pay attention to online summits and giveaways and be a part whenever possible in those types of events
  • travel to larger conferences and targeted events throughout the country and possibly be a vendor there if you aren’t chosen to speak
  • get listed in online directories and maximize your profiles everywhere such as social media, your professional membership websites and wherever your target market looks – sometimes there is an opportunity to be a partner of a website such as a catering association needs website designers, but normally web designers don’t join catering assoc. they can sometimes be a partner member which means you have access to that entire membership directory

Other ways to engage your Database/Community:

  • send an update letter in the mail
  • send an update email
  • call through your database a couple times a year
  • send twice monthly newsletters or emails of some sort (min 2x/mo or more)
  • share more stories with them to get them to connect with you more
  • friend or connect with each customer or person in your email database over on social media as well – sending a private message to them over there
  • sending more private messages and/or segmented messages to specific groups within your database so it speaks more directly to them and their needs. (example, someone who signs up for your Grief ebook, may be different than someone who signs up for Purpose workshop)
  • actively ask for referrals
  • ask them to take surveys, give their input
  • offer free coaching calls every once in a while
  • send holiday cards anytime of the year – more direct mail regardless
  • send a print newsletter in the mail
  • send a private video message just to them, one by one, there’s a system for that
  • start a text message campaign, get them to give approval to add them to it and then start sending texts to certain clients and people who want info that way
  • host free group calls on conf line or zoom to give them support and do Q&A
  • host free webinars and calls bringing in other experts to share
What will you add to YOUR marketing plan this year?

x

Who’s doing this all?? 😉
Xkatrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

P.S. March 6, 7 & 8 is my Love & Money Live event. That one is 3 full days of working ON your business like no other event out there. Seriously, I’ve been to a LOT of business events and multi speaker events where you get a bunch of fluff and some sales pitches. This is NOT that.

This is the training that I wish I had when I was really in the throws of growing my business 16+ years ago! I give you everything I’ve got in my events and I know a lot about a lot. For any industry too.

As a member in my community, you can attend my Love & Money LIVE! 3-Day impactful, informative training for just $97 also! That’s $200 off the current price! Find out more about this event and get registered but hurry, last day to register for this event is March 1st! Use COUPON CODE: 200OFF at www.LoveandMoneyLive.com.

 

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What Does a Vending Machine Have to Do with Your Marketing Message?

 

Are you able to change up your message like you can click a button on a vending machine and get a different snack?

 
I used this analogy today with a client. She felt confused and unclear about her message, what she was saying to people she met out at networking events and the overall message too about what she speaks about (she’s a speaker).
 
I personally, change up my message all the time, depending on who I’m speaking to, whether it’s one person or a group, whether it’s a 30 second commercial or a speaking gig.
 
The message I may have speaking to a group of mom entrepreneurs will definitely be different than the message I would have with a group of authors or writers as would it also be different with a group of professionals that have a JOB who are looking to start their own business.
 
All three different groups of people (or individuals with the same scenario frankly) will have different interests, problems, questions and solutions that they are looking for and it might actually be more like a dozen or more different types of groups or people/industries of business owners that I speak to on any given month. I don’t niche the “type” of client that I work with, I niche the “scenario” they are in with their business.
 
I’ll bet you run into the same thing, right? Not that you don’t want to niche what you do but you can serve more than one type of customer I’m sure.
 
Think about your messages then being like snacks that you’d get from a vending machine. When in front of one group, you press the button for Doritos and the Doritos fall out, when in front of a different group, you want the Oreos so you click for Oreos.
 
If you aren’t there yet, with the ability to be able to alter or tweak your “message” on a dime/whim then you will be. It’s something to start keeping on top of mind to practice because it’s helpful to be able to pull out one “script” so to speak for one situation and a different script for another situation.
 
It’s important to be able to switch your message to speak directly to the hot buttons of that specific person or group.
 
As someone who’s been in business for almost 17 years now, I’m really good at knowing EXACTLY what to say and when to say it to whom. I punch those darn vending machines buttons all day every day spitting out different “scripts” or messages/information to different people all the time and I’m pretty comfortable doing it. It wasn’t always this easy though. It took a lot of time and practice and tweaking my message frankly.
 
It also took patience and understanding of MYSELF that it was ok to do this. Sometimes people pressure you into having just ONE message and I say no. The more you can “segment” your messages to certain groups, the more response and engagement you’ll have.
 
Be open to the evolution of you, your business, your message, your offerings, your target audience, your vision, your goals and just be open. You’re on a journey and it will never be perfect and you will never be done. Just accept that and keep moving! You’ve got this!!

Together we can accomplish it all, alone you will see challenges and perhaps not know how to overcome them. It’s time to step into your bigger, badder self and take charge of your business, your life, your income and your legacy. Let’s do this together, shall we?

Email me or comment below if you want to talk, learn more, attend an event, ask me for help… please, don’t just sit by and “continue watching” your life pass you by. You can do this and this is YOUR YEAR!

Come talk with me in a complimentary business strategy session and let’s discuss your business’ marketing, your systems or sales processes!  We’ll see what we can do about getting you on track for having your best year ever!  Go to www.AskKat.biz now and sign up and I’ll talk to you soon!

Talk to you again soon!

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

P.S.  Are you looking for REALISTIC, PRACTICAL & PROVEN ways to jumpstart your business? Need to get more clients while building a business you’re proud of – one that make a BIG IMPACT on others and provides you a great income in the process?

If so, I encourage you to attend my signature Love & Money LIVE! event, March 6 – 8th.  It’s a 3-day training event and deep dive around how to get more love in your life, money in your business to create your happiest life ever! Get more details and register here: https://jumpstartyourmarketing.com/loveandmoneylive/

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This was me about 9 years ago…

I was all “DOING”. That’s all I focused on in my life, my business, etc., it was whatever I could DO to get to the next level, be happy, to get clients, get myself out there more…. DOING, DOING, DOING….  what could I DO to get to the 6-figure mark in my business was my biggest goal in 2008 and it had been for a couple years but I was stuck, I couldn’t get beyond the plateau I was at financially. It was driving me crazy and it was very frustrating too because I was literally DOING everything everyone told me to do to market myself, follow up; more than probably many of you are doing now even.

It wasn’t until I hired this one business, money, mindset coach… I had hired him because he was emphatically confident that he could help me make more money, he could help me reach to and exceed the 6-figure mark. Ok, so I invested $25,000 that year with him and his mastermind and I went to every call, live event, and meeting; I was “all in”.

Funny thing though is that what we worked on all that year was not the marketing, sales or business tactics that I thought we would. Instead, it was the mindset, limiting beliefs, confidence, blocks, fears and frustrations that came up that all of us had to tackle, including me.

I went to my meetings hopeful and was left distraught, angry, defeated.  I didn’t understand what my coach and everyone in the group was trying to tell me back then. When I asked “what do I need to DO to get more clients and build my business to 6-figures”? They would simply answer, “Just BE Katrina”, “Just BE LOVE”.

“WHAT?????” I would remark back with utter frustration and disbelief, crying at the thought that I still had no idea HOW I would get there, what I needed to DO.

Being a good student, I did “try” to go to events and “just BE”. I tried to wrap my “doing brain” around what that meant and what I needed to DO to just BE (LOL). Somehow, some way, I started making strides towards this and I almost didn’t recognize it when things shifted for me. It basically happened on a subconscious level, I would go to conferences and other meetings or events that year or even get on calls with prospects and I would prepare myself right before with the words such as: “Ok Katrina, just BE who these people need you to be, be open, be willing to speak to them, be willing to share, be love energy” and then I would walk in. I wouldn’t use my normal “marketing talk or commercial”, I would ask more questions and just listen. WHOA! What a difference it started to make!

When I did this, the perfect prospects started coming up to me and sitting next to me at lunch. They would remark how easy it was to talk with me and how I made them feel safe and heard. I even had some sign up for my high-end programs at other people’s live events – to the tune of $40,000 for one client! I was shocked this was working and frankly looking back on it now, I didn’t know at the time that it was working. It wasn’t until the year ended and I went to go pull my sales revenue for the year and I had hit $110,000!!

Not only that but I had found a new love interest too after being divorced and single again for 3 years. I had found LOVE & MONEY at the end of that torturous year I call it. This was the key to my success!

Now, keeping this up over the years was a practice of course as you can imagine. It can be easy to revert back to the DOING from the BEING, especially if you’re in fight or flight mode with too many bills, or difficult situations. It was a constant struggle and still to this day I often have to give myself that “PEP TALK” before walking into an event or a phone call. But it is easier and I’ve been able to maintain and grow my revenues every year since then.

This year is where the concepts of my book, Love Yourself Successful, and my events with the Love & Money  theme came from. THIS stuff is the key to many of my clients’ success stories because I saw in them, what I was doing and now knew how to help them make the shift or get more balance between the DOING and the BEING.

I love helping entrepreneurs through all of this and so much more.

**** Building a consistent, smooth-running, moneymaking business takes practice, balance of being vs. doing, confidence and practical strategies plain and simple. ****

There is no magic pill or ONE thing that you can do to jump from $30K per year to a $Million, I don’t care who tells you there is, there isn’t. It takes determination, work (not necessarily hard work by the way, just work), practice, flexibility, willingness to learn, ability to ask for help, confidence, belief in yourself and accountability to yourself and others.

This is why I do what I do. This is why I hold amazing, transformational and informative live events, online trainings, coaching and why I share so much on social media, record video tips, write articles in my newsletter and on my blog…. It’s to educate, motivate and inspire more people who need this message, more people who want to make a bigger impact but aren’t sure how to do that, more people who want to make a great living doing what they love but aren’t sure how. I teach massive amounts of the DOING along with a side of BEING.

Together we can accomplish it all, alone you will see challenges and perhaps not know how to overcome them. It’s time to step into your bigger, badder self and take charge of your business, your life, your income and your legacy. Let’s do this together, shall we?

Email me or comment below if you want to talk, learn more, attend an event, ask me for help… please, don’t just sit by and “continue watching” your life pass you by. You can do this and this is YOUR YEAR!

Come talk with me in a complimentary business strategy session and let’s discuss your business’ marketing, your systems or sales processes!  We’ll see what we can do about getting you on track for having your best year ever!  Go to www.AskKat.biz now and sign up and I’ll talk to you soon!

Talk to you again soon!

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

P.S.  Are you looking for REALISTIC, PRACTICAL & PROVEN ways to jumpstart your business? Need to get more clients while building a business you’re proud of – one that make a BIG IMPACT on others and provides you a great income in the process?

If so, I encourage you to attend my signature Love & Money LIVE! event, March 6 – 8th.  It’s a 3-day training event and deep dive around how to get more love in your life, money in your business to create your happiest life ever! Get more details and register here: https://jumpstartyourmarketing.com/loveandmoneylive/

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Have you always wanted to become an author?  I know, for me, it was NEVER on my radar until I was like 36 or 37 years old. I had no desire nor did I see what amazing things it could do for me.

Being an author has changed my goals, upleveled my confidence in myself, my self worth and it’s given me enormous amounts of credibility and opportunities that I may not have had otherwise.

It’s for these reasons I highly suggest other entrepreneurs, and even my girlfriends frankly who don’t have a business, become an author.

Imagine having a job and being the only one in your office who has written and published a book?

Imagine when your kids get older and they find out or see your books around the house, how it will inspire them to reach for more of what they want?

It’s just an all around good thing to do… and the best part is that it’s easier than ever to publish a book and become an author!

I’ve got a ton of resources on how to do this, what to write about and where to get the help to make sure it happens. Want ideas? Resources?

I even have an opportunity for you to be featured in my next Jumpstart Your _________ Compilation book! That’s where we have 20 authors who share their stories, each with one chapter yet everyone promotes and markets the book.

This way you have help marketing your book and it’s easier because you only have to write one chapter to become a published author!
Find out more about the Jumpstart Your _____ Book here: https://jumpstartyourmarketing.com/jumpstartcompilation/

Watch today’s Video Tip of the Week to learn more!

If you want to write your own book, the whole thing, but aren’t sure what kind of book to write or how to really get started, publish, market it and how it will tie into your business either? Well, I have a 30 day program that can teach you all of that and so much more.

Come talk with me about this and more in a complimentary business strategy session by clicking here: http://www.AskKat.biz.

Talk to you soon! ~ Katrina!

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

 

PS:   Be sure to check out my next live event where we’re going to show you what to do and how to do it regarding your back-end technology, website, online marketing and more! 

 Jumpstart Your Online Biz

 

 

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***This is a Guest blog post about referral marketing is by Coach/Speaker, Mickey Griffith.  

“The Road to Hell is paved with good intentions.”

How many times have we heard that? In school, in business, at home when we hear ourselves saying it to our children or ourselves? Reminding ourselves that we shouldn’t leave things undone. Get busy. Get in motion. Get something done, don’t just talk about it. So then, what it should really say is, “The Road to Hell is paved with procrastination.”

The Road to Success is paved with good intentions! Especially when it comes to referral marketing.

If building referral marketing success is a process of developing and using business contacts as a way to build business, then the road to Success should be paved with good intentions. Or more specifically; good intent. Having good intentions is the base gravel for the road and dictates the strength of the foundation on which the referral marketing traffic is going to travel.

What is your true intent in regards to your referral marketing activities? Are you engaged in a process of motivating your referral partners by truly helping them, or are you just doing the minimum to maintain the relationship?

People will eventually see through a facade. Are you practicing open, honest communication with those in your referral network? Having a foundation of good intentions is essential in traveling a smooth road to referral marketing success.

Honest, good intent will help you avoid common referral marketing mistakes.

Good intent will keep you from pouncing on potential new referrals, pushing them away or forcing a referral that isn’t quite ready yet. Try to make sure the true intent was not just to make yourself look good in your referral network.

Passing a referral at your meeting might feel good, but it does not help the person being referred and can in fact damage the very relationship you’re trying to build.

This one should be easy, but is often overlooked, especially by those new to the referral marketing process: Good intent should keep you from meeting with people in your referral network for a one-to-one and then trying to sell them your goods or services.

The one-to-one meeting is about building a relationship and if you are immediately trying to sell to people in your referral network, it will quickly be public knowledge that your intent is really just to sell.

Where the rubber meets the road. Sometimes looking in the mirror can be tough, but try doing a thorough examination. Be careful not to misdiagnose your intent.

Are you really involving yourself to help others as a means of growing your own business? Notice the “help others” comes first in that statement. Selfless giving is not always hereditary, it can be developed, and it really is essential to building good will with people you are trying to do business with by referral.

Finally, old adages don’t die easily. The road to hell is paved with procrastination. New habits take exercise and the more you exercise good intentions the more success you should see, just ahead.

Keep Shining!

Mickey Griffith

About Mickey Griffith

referral marketingMickey Griffith is a speaker and coach. He brings to the audience his passion for business behavior, relationship management, and leadership principles. With more than 20 years of marketing experience, and a specialty in referral marketing, Mickey inspires entrepreneurs with valuable tools to grow their business. As an engaging speaker, his mission is to create more productive, meaningful improvement in business and organizational relationships.  Find out more about Mickey’s business at sacramento.asentiv.com

I hope you enjoyed this guest post.

Talk to You Again Soon!! 

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Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to find out what’s really stopping you from attaining a much more profitable business? Then please go schedule a call with me, it’s urgent that you figure this out sooner than later. Go sign up at www.AskKat.biz now.


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Today I want to remind you all that my Special Offer to attend my Jumpstart Your Biz in a Weekend Event in the Spring of 2017 FOR FREE ends tonight!

I also want to remind you of other Events  I think you’ll find worth a closer look because many of you will want to sign up for those too!

Many entrepreneurs, just like you, contact me for business and marketing advice, coaching and resources. And, if you are like many of them, you don’t know what you don’t know. That’s why I create my Live Big Events! I love helping other entrepreneurs become successful in a variety of ways!

Some entrepreneurs need help with their marketing – they spend too much time working on things that are NOT giving them the ROI they need. Others are struggling with follow up and sales, which are the lifeblood of any business.

Many entrepreneurs have a great message or product that would serve many people. They dream of earning 6 or 7 figures, but are struggling to make ends meet. Some are working 50+ hours per week and are exhausted because they are not focused on what they need to be doing. They don’t have a marketing plan in place and they don’t know where to start to create one.  And they do not how to do the things they need to do to implement their plan.

jumpstart your biz in a weekendSome entrepreneurs’ have experienced less than expected results because they have limiting beliefs that make the fear taking the next step forward to a promising future.

If any of this resonates with you, now is the time for you to TAKE ACTION! Sign up to attend my Jumpstart Your Biz in a Weekend Event – March 31, Apr 1 & 2, 2017!

I can help you get laser focused about YOUR business and give you the advice you need for YOUR business.

At my Jumpstart Your Biz in a Weekend Event, you will learn to:

  • Optimize What You are Selling & Doing – get tweaks to your offerings, packages & prices for maximum conversions.
  • live big eventsMaximize Your Lead Generation Efforts – Learn more about automated systems and strategies to help you reach more Prospects and Referral Sources.
  • Systemize Your Entire Business – Get the freedom you’ve been longing for with leveraged systems and strategies and learn to build a team to support you in your business growth so you can have a life.

Those attending will also have an opportunity to make powerful connections with other highly motivated business owners and entrepreneurs.

If you are ready to GET SERIOUS about your business and if you are tired of working hard with little return, my Jumpstart Your Biz in a Weekend is the Event you want to attend! And I’m making it very easy for you. I’ve been offering a FREE Scholarship for this Event for several weeks but now it’s DECISION TIME. This FREE SCHOLARHIP offer goes away at midnight tonight. I’ll be looking forward to seeing you in Sacramento next March.

Click  Jumpstart Your Biz in a Weekend.com for all of the juicy details and GRAB your FREE ACCESS TODAY!


mynk eventAre you a Health, Fitness or Wellness Coach?

December does NOT have to be your slowest time of the year. It can be the most profitable. Having a scalable and highly profitable Nutrition Coaching business is attainable.

If you have been wanting to grow or add a Nutrition Counseling component to your business, and want to learn from the best, I have a Special Event to share with you…

It’s  The MONETIZE YOUR NUTRITION KNOWLEDGE (MYNK) – Convert * Create * Automate event.

My good friends, Lucho & Lisa Crisalle, are hosting a 3 day, hands-on training on Dec 2 -4, 2016 in Las Vegas, Nevada. This event will get you up and running and making money even before the New Year’s Resolution crowd comes on board.

Check out all the details & Register here: MYNK Event


eric lofholm virtual classStarting on December 8, 2016, my friend, Eric Lofholm, is offering a FREE virtual class about how to create a written plan for the upcoming year. He’s been teaching these classes since 2003. Now you can be one of the thousands of people who have, after attending his class, successfully create a written plan for the upcoming year.

Here are some of the benefits of the class:

  • You will learn how to create a written plan – even if you have never done a year plan before
  • You will be provided with templates to help you create your plan
  • You will start of 2017 with a clear plan of what to do  – A written plan will help you increase your results for next year!

AND, you can attend via your smartphone or computer. All calls will be recorded in case you miss a session. Click here to get details & sign up for Eric’s Virtual Class!

If you need help now: 

free session Need to talk to someone who can help you get a JumpStart to making better decisions so you can start making more money?  I’d be happy to have a conversation with you. If you’d like to discuss YOUR Marketing or Business Plan I would love that. I offer a complimentary business strategy session that people DO get big clarity in, it’s not just a sales conversation I promise. I want to be a resource for you, help steer you in the right direction to make SMART MARKETING DECISIONS and NOT see you fail or have to go back and get a J.O.B. because you weren’t able to jumpstart your business fast enough….let me help you now! Sign up here –>>  www.AskKat.biz 

Talk to you Soon! 

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts

P.P.S.  Are you thinking about joining a Mastermind Group? If so, I highly encourage you to go to LiveBigMastermind.com to see all of the benefits that membership in my mastermind group offers you!   You’ll find a sign up box on the page for you to schedule a time to talk with me so we can determine if this Mastermind Group would be a good fit for you.  And, there’s NO OBLIGATION just to have a chat with me, REALLY!

 

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