Today my Idea in the Shower was What If People Charged What They Were Worth?

What if your hourly rate, your package price, or your annual program, or whatever you do was priced really high? I hate to see that some of you are NOT charging what you are worth for your services or products.

When people ask me what they should charge for their program, I answer that “you should charge as much as you can without stuttering”.

So let’s talk about pricing today!

I’ve found that many people starting out look at the marketplace, their competitors’ prices, and they charge something similar or many times, lower, because they are new to the business. That’s not the best thing to do!

For example, many times people who have the education and training needed in an industry but who are new entrepreneurs charge less than someone who has been an entrepreneur in that same industry for a longer period of time, but without the same level of training! Just because they’ve been in business longer doesn’t mean they are better. These new entrepreneurs should be charging what they are worth right out of the gate! They can still negotiate custom packages and pricing or beta test pricing with a lower price. When you are starting out, you need to get some clients to try your service or product; you need to get feedback and testimonials – people who like what you offer and have good things to say about you (so you can get more clients, right).

You need to start thinking outside the box about your pricing!

Click the Video to Listen to More Ideas About Pricing and Charging What You Are Worth

If you want more resources about this topic, go to JumpstartYourMarketing.com/Resources . I’ve recently added a bunch of resources there on the topics most of you need. If you don’t know what you should be amount of money you need to be making in your business, go get my Need Number Worksheet resource. There also my Jumpstart Your Biz Kit which focuses on marketing, there’s a webinar opportunity there, info how to get my Book, and so many other FREE resources. Go check out all of the FREEBIES there!

If you want to go deeper with my coaching after checking out my FREEBIES, I can help you find the missing opportunities to make more MONEY! Schedule a Strategy Session with me here.

If you are really serious about building your business – go check out my next LIVE EVENT, my JumpstartYourBizinaWeekend event on Nov 3rd – 5th. We help you BUILD your CONFIDENCE, and show you HOW to MONEY in the Room. We’ll cover how to get started SPEAKING, WRITING A BOOK, and other things you need to do to elevate your business, and redesign your business around the lifestyle you want to live so you are not working so hard. We cover how to get the clients that YOU want to work with, how to AUTOMATE what you are doing. It’s a content packed TRAINING event. I highly recommend you check it out. strong>Last Day to Register – Friday, October 27th, 2017!

Go to LIVEBIGEVENTS.com to get a listing of all of my LIVE Events.

Hope to see you there!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing & sales! Click here to take a look the details of my upcoming LIVE EVENT – Registration is OPEN now for Jumpstart Your Biz in a Weekend!


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Ideas in the Shower Episode #3:  Podcasting

For those of you who didn’t know, I used to have a radio show on Blog Talk Radio with many followers. But once that show ran its course and I haven’t replaced it (yet) with another radio show or podcast, but…

I am starting up my new podcast very soon and my Ideas today were about what to name it. I’m trying to come up with the best name for it, something cutting edge. It dawned on me to ask for you, my followers; to give me some input on what you think is the best name for my new podcast.

I have several brands such as Jumpstart Your Marketing and Love Money to name a couple. I’ve thought about naming the podcast something similar to the name of some of my Events, like Jumpstart Your Biz in a Weekend or my Love and Money Live event.

My ultimate goal for being in business is to help others create a BIGGER LIFE for themselves. And a Big Life to me means more Love in your Life, more Money in your Business and living bigger – whatever that means to you!

Click the video to learn more about my Brands and my “Ideas in the Shower” about naming my podcast.

 

What kind of feedback can you give me?

Share in the comments below!

Interested in coming to my Live Event in November? Just go to the LiveBigEvents.com page to get the details of my Jumpstart Your Biz in a Weekend event or head over to JumpstartYourBizinaWeekend.com. Time’s running out to register, so don’t wait. This event is more like a training event so check out the benefits you’ll receive by attending.

Hope to see you there.

Talk to You Again Soon!

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing & sales! Click here to take a look the details of my upcoming LIVE EVENT – Registration is OPEN now for Jumpstart Your Biz in a Weekend!


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If you are an entrepreneur who is really trying to ramp up your business and especially if you are in the first 5 years of your business, this is my Special Invitation for you to join us at my November LIVE Event because it will be perfect for YOU!

I talk to many entrepreneurs and they tell me they listen to podcasts, sign up for webinars, they watch You Tube videos, and opt in to several people’s email lists to get GREAT INFORMATION and to learn more about how to create a profitable business.

Does this sound like you?

Have you signed up to dozens of email lists and are you listening to a variety of several people’s podcasts, videos, webinars, etc?

Guess What? That’s a lot of learning!

Know What? Many people who do this find they are spending their time learning but NOTHING IS GETTING DONE! They are not getting further in their business because they are not TAKING the TIME to implement all they’ve learned into their business so they can have a smooth running, consistent money making business.

Inconsistency is a problem that many business owners deal with. And here’s the rub. If you are following several mentors and trying to implement several different philosophies or strategies, you’ll be getting inconsistent or conflicting information.

I’ve been working in marketing and sales for over 15 years now and in my opinion, you need to pick only ONE mentor! Sure, it’s fine to go to a few other events here and there, but I’m recommending you shut off all of the different tele-classes, unsubscribe to some of those lists or put them in a separate folder so you don’t get sidetracked by that BRIGHT SHINY OBJECT SYNDROME.

What you need is help and direction with the order of importance for you and your business. You need someone who can look at the BIG PICTURE of all the things you are currently doing in your business as well as the things you want to be doing several years from now. Perhaps you need to start taking BABY STEPS toward making your business more profitable and it could be that you need to take GIANT LEAPS.

Click the Video below to listen to my “Special Invitation For You…” to learn more about why picking one mentor is more beneficial to you and your business.

 

Are you Ready to work with someone who can see the BIG PICTURE of your business, where it is now and guide you what to do to make it grow and be more profitable? This is my PASSION! AND you will get the type of direction I’ve shared with you in these video tips whether you work with me one on one, or if you are in my LIVE BIG MASTERMIND or if you come to one of my LIVE EVENTS!

You can invest 3 days and get the direction and focus to get super clear on what you are doing and see the options of whatever is possible. GROW through your comfort zone to stretch yourself to DO MORE, BE MORE, REACH MORE PEOPLE and make a lot MORE MONEY doing WHAT YOU LOVE!

If this has resonated with you today, I want you to do these 3 things:

    1. Stop listening to so many different people. Get rid of too much information overload because what you really need is a Focused Path of Action.
    2. If you want to work with me or to find out how I can help you, come to a call with me. It’s not a hard sales call, seriously! You’re going to get some great ideas (FREE) and we can both see if working together might be a good fit! Get your free complimentary business strategy session by clicking here: http://www.AskKat.biz.
    3. Come to my LIVE EVENT – JumpstartYourBizinaWeekend.com – November 3rd, 4th, & 5th in Sacramento. I encourage you to register for one of my live events sooner than later because if you are like many entrepreneurs, you need to make more money NOW!

If you are unable to attend my November Live Event but are interested in a future event, you can get information and schedule of my future events at LiveBigEvents.com

But if you are Ready to Jumpstart Your Business, I hope to see you sooner than later!

Talk to You Again Soon!

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing & sales! Click here to take a look the details of my upcoming LIVE EVENT – Registration is OPEN now for Jumpstart Your Biz in a Weekend!


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I want to share some tips with you about Live Events and how to host your own Live Events. While networking in my local area, I’ve noticed that there are more people who are hosting their own Events.

But first, I want to let you know that I’m sharing a bunch of new free gifts on my website – there are currently 12 of them – that address a variety of topics.  Just head over to the JumpstartYourMarketing.com website and go to the “Resources” page.  You’ll find a page where I’ve listed my Recommended Vendors; people who can help you with a variety of tasks like shopping carts, email marketing, etc.  AND there is also a page where you’ll find my FREE GIFTS.   Go check it out!

Now back to my tips about Hosting Your Live Event…

I’m frequently asked about how to host live events by people who may or may not have been coached on this important topic. It’s clear to me who hasn’t received coaching on hosting live events and I’m sure these people are not getting the results they had expected.

I’ve been to many different types of events – some have been extravagant, attended by many people where we were treated to free food and drink. Yes, they were phenomenal! But for most of us entrepreneurs, we need to have the end result in mind when we plan our events.

How will we or can we make the event profitable?

One of the biggest profit killers of a live event budget is providing too much food and beverage and/or the number of rooms blocked off in the hotel where the event is being held, if you don’t have enough people signing up at your event.

There are many ways to have an engaging and exciting event without spending too much money or blowing up your budget. For those who are just starting to hold events, my advice is: You need to be practical.  And that’s the kind of advice and guidance I provide when coaching people who are holding live events.  Keep the end result in mind – Keep it profitable.

Click the video to hear more tips about “Hosting Your Own Events – Do’s and Don’ts!”

 

I would love to talk to you more about how to hosting your own live event. This is a topic I discuss what to do and how to manage a live event as one of the business models you can implement in your business at MY Live Events. My live events are somewhat intimate with approximately 60 attendees. There is networking and spot coaching involved as well as loads of training. My next event is November 3, 4, and 5th, 2017 and it’s being held in the Sacramento area. I’ve been holding this event for several years and it’s AMAZING! This is my Jumpstart Your Biz in a Weekend Intensive event. We covered so many of the topics you need to get your business off the ground and make it profitable quickly. I’ll cover several different types of marketing strategies and business models. I show you several ways to do things. Join us at this next event. Just go to LiveBigEvents.com to see all of the juicy details and reserve your spot.

It’s all about building the life you love on your terms. Hope to see you there.

Talk to You Again Soon!

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing & sales! Click here to take a look the details of my upcoming LIVE EVENT – Registration is OPEN now for Jumpstart Your Biz in a Weekend!


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You CAN host your own live event BUT be careful or you may make some of the same COSTLY mistakes I did when I first did it!!

host your own eventHosting your own event will give you extra credibility, exposure and cash flow!! But you want to learn how to launch them the right way and most affordably based on where YOU are in your business, not where the person is at that’s teaching you.

Now I’m not trying to instill fear to keep you from hosting your own event.  There are so many affordable ways to host an event!

When I first started hosting events, I didn’t have a resource to guide me or to field my questions.  I usually provide this type of coaching for only my high end clients or in my mastermind. I’m sharing some tips in the video below because I see so many entrepreneurs jumping into situations related to hosting events that will ultimately cost them a lot of money.

Here are some things to think about when hosting your own live event:

  • What do you want to sell AT the event because you won’t make your money from ticket sales?
  • How many is the minimum that you want in attendance – plan your budget for that?
  • Will you have other speakers to add to the roster and will you allow them to sell stuff?
  • Where can you hold it where it won’t cost you an arm and a leg?
  • What can you teach that isn’t too much info so they leave wanting more?
  • What else do you need for the event to be successful?
  • What do you negotiate in a contract if you’re using a hotel or venue with one?
  • Maybe it’s time to get a mentor who can help you sort through all of this so you can maximize and monetize your time and exposure!?!?!?

Check out the video below for more tips on “When is a Good Time to Host Your Own Event?”!

“When is a Good Time to Host Your Own Event?”

 

Come talk with me in a call where we can see if it’s a good fit to work together on this, it’s free to just check it out, what have you got to lose? Nothing! Sign up for a call with me here now, it’s never too early to think of ideas and plan this out:  www.AskKat.biz

Talk to you again soon!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts


 

 

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For introverts, these lead generation strategies might not appeal to you….but for me I love what I do!  Everyone needs to learn how to Work the Room at Events & Conferences to generate more leads without being annoying and salesy. You want people to talk to you, right?

I love going to events, conferences and inspiring, supporting, coaching and even converting people to become clients. Why do I go to so many live events, even if I have to travel to get to them? Because it’s the biggest form of lead generation in my business! Remember you have to do more of what works. And this works IF you know how to work the room like I do.

lead generation work the room at eventsHere are my Tips for Working the Room when you are at Networking Events & Conferences:

  1. Start with Serving – have a goal of helping others rather than finding people to buy your stuff, you will attract a lot more people to talk with.
  2. Have good Energy stay in the frame of mind that it will all work out in the end, if you give, you will get. I go in with loving energy to hold space for people who need my help and are struggling, what do your prospects need?
  3. Ask Lots of Questions stop talking about yourself unless asked, ask other questions than just “what do you do?”. To find out if someone might need my help I ask, “what are your biggest challenges in your business or marketing right now?
  4. Seek the Unknown stop sitting with people you know already (unless you invited them as your guest), move around the room at every break to meet and sit with NEW people to meet as many people as possible
  5. Provide Value if someone expresses a challenge or asks a question about something you have expertise in, help them on the spot, give them a few minutes of “free advice or resources”, not just a flyer about your services to buy first.
  6. Get the Verbal Opt In grab everyone’s business card or contact information but remember to ask them if they’d like to receive your free tips, resources, report, audio, video, etc. and get on your email list. Otherwise you cannot add them, this is a verbal opt in; do it to build your list faster and making the follow up easier
  7. Move ON! don’t hang out with the same people the whole time, there are way too many more people to meet – keep moving on. If someone won’t “let you move on” then politely introduce them to someone else and bow out of the conversation (I call that passing them off)

Other Great Strategies for you to try.

  • When Planning Travel to an Out of Town to an Event or Conference – Prepare ahead of time; check the event/conference schedule first. Then start connecting with your contacts and friends in the area to set up additional fun meetups, Tweetups (if you are holding a meetup on Twitter) and networking opportunities. You can advertise your meeting on Meetup, on Twitter, Facebook Events to name a few ways to get exposure for free. Try this the next time you go to a Conference or an out of town Event – it REALLY WORKS!
  • Hosting Networking Opportunities When I’m hosting a fun networking opportunity in the area I’m traveling to, I use Private Message to send a message to people on Facebook or LinkedIn to invite them to a networking opportunity in their area. On Facebook, simply go to business groups that are in the area of your destination. You can see all of the members of groups on Facebook, IF the group is not SECRET. Remember – you are not going to spam them with your business offerings – NO! The intent is that you want to genuinely connect with them and let them know that. You might tell them that you are hosting a business networking event in their area and would love to see them there. Of course, ask them to come and to share the information about the networking event/meetup with their connections/friends. That’s not salesy or pushy. You are attempting to connect with others in a different area. People will respond to you. I HIGHLY RECOMMEND this approach – it’s one of my guerilla marketing strategies.
  • Remember Your Marketing Materials When you are attending out of town events – always bring your marketing materials, information, forms! I’ve made THOUSANDS at an event where I was attending and not speaking at, by simply being prepared with a sampling of things that I offer. This person invested $40k in one of my high end programs! So, make sure you have your marketing materials AND your order forms on your high end programs when you are attending events & conferences.
  • Regarding the Verbal Opt-In Here’s a great tip to help you get the VERBAL Opt-in Make sure to take along something to give to those you meet at Live Events, something to induce them to be on your email list. I have created a Cheat Sheet of 17 Revenue Generating Tips that I offer to those I meet who are struggling in their business. I hand these out at the time I’m talking with them in exchange for their business card(s) AND I let them know that they will be receiving additional tips and information from me because I’m going to put them on my email list! (so they can receive the tips) You can also create a CD to take along to hand out. Just make sure the person knows that you will be signing them up on your email list so you can send them whatever you’re offering that will help them. As you know, or should know, you can’t just add someone to your email list just because they’ve exchanged business cards with you. Get the verbal opt-in!

love and money live eventI could go on and on with sharing great tips with you. But why don’t you come to my Live Big Event! There are only a few seats left – Woo hoo! I’ve secured all the speakers and almost ALL of them have NEVER spoken in this area before…so exciting! They are all really good friends of mine and I love these women….you will too.

Check out who’s speaking on love, money mindset, and more this November 3, 4, & 5 at www.LoveandMoneyLive.com

 

FreeSession
If you are not able to attend my Love & Money LIVE! Event in November but need to talk to someone who can help you get a JumpStart to making better decisions so you can start making more money, I’d be happy to have a conversation with you. If you’d like to discuss YOUR Marketing or Business Plan I would love that. I offer a complimentary business strategy session that people DO get big clarity in, it’s not just a sales conversation I promise. I want to be a resource for you, help steer you in the right direction to make SMART MARKETING DECISIONS and NOT see you fail or have to go back and get a J.O.B. because you weren’t able to jumpstart your business fast enough….let me help you now! Sign up here –>>  www.AskKat.biz 

Here’s to learning to enjoy lead generation strategies to grow your business and profits!  Talk to you Again Soon!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts

 

love & Money liveP.P.S. Are You Frustrated, Overwhelmed or Feeling Stuck in Your Business Trying to Figure Out How to Get More Clients, Get More Exposure or Make More Money? 

Then GET READY to JumpStart your business in a BIG WAY?  Join me at Love & Money LIVE!, a 3-Day Training Event for Entrepreneurs in Sacramento, CA – November 3, 4, & 5 2016!  Get Early Bird Pricing and Valuable Bonuses if you Register NOW!   Click link for details & registration at www.LoveandMoneyLive.com NOW! 

 

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Ready to really increase your income for this year?

Then you want to NETWORK more!

Trust me, this is the main way I’ve been so successful in my own business plus many of my friends and clients. We are massively networking everywhere – online and offline too.

ON this video today I give you some tips on what to do and how to maximize events that you’re attending and networking at!

Go listen in then either check out my next event and join me to learn more at www.LiveBigEvents.com or come talk with me about this and more in a complimentary business strategy session by clicking here: www.AskKat.biz or simply sign up to get started with some free business-building tools here: www.KatrinaSawa.com/freegifts.

 

Here’s to creating and enjoying your happiest life ever!

"Katrina Sawa is a more than just a business coach, she is a mentor. Katrina has taught me marketing strategies that WORK! In just a few months, I implemented a long over-due email campaign, created new products, sold new services and made connections with more clients than ever before. Katrina is someone I trust completely to guide me in my business offerings and I highly recommend her." ~ Alicia White, SpeakerSheets.com

“Katrina Sawa is a more than just a business coach, she is a mentor. Katrina has taught me marketing strategies that WORK! In just a few months, I implemented a long over-due email campaign, created new products, sold new services and made connections with more clients than ever before. Katrina is someone I trust completely to guide me in my business offerings and I highly recommend her.” ~ Alicia White, SpeakerSheets.com

                                  
Katrina Sawa  
The JumpStart Your Biz Coach
(916) 872-4000
info@jumpstartyourmarketing.com

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts 

 

 

 

 

 

 

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