Here are the rest of the tips to the previous article 6 Easy Ways to Get More Exposure in Your Small Business This Year!

Feature Article – Let’s not forget about the print media. With the fast-moving and interactive internet let’s face it; many local and large print newspapers are having a hard time. Did you know that most reporters are LOOKING AND WAITING for good stories to come their way? They’re always on deadline though so they can’t always notice the good things that all entrepreneurs are doing – so guess what? You have to keep telling them, eventually something will spark their interest and especially if you’re giving them the ideas they want. So build your media contact list (locally or globally), find out what they want and how they want it and get and stay on their radar.

Write a Book – Do you have a story to tell? Always wanted to write a book? Great! It’s a great way to get publicity for you and your business. It isn’t that easy to write a book however like you might think and most likely you won’t make millions off the sales of your book – it’s good to do it for promotion, publicity and expert status however! I can help you figure out if this is the right option for you or if there is something easier to start with; this takes time and money.

Then of course you need the typical media information available such as a media kit or at least a one-sheet with your bio, topics, testimonials, picture, etc. You want to make sure it’s all easily available on your website so if your site isn’t up to ‘media par’ quite yet then contact me and we’ll get it there; I can work with your designer or bring in my own who can help but it’s all about how you position and promote yourself.

When you GET the publicity of course you will need to put it on your website and all over the internet again announcing it like in social networking sites, forums, blogs, etc. which also leads to higher expert status and added credibility so don’t forget the “marketing of the publicity”!

Don’t be wishy washy either, if you want something then don’t stop until you get it. People like persistency, not pushiness so don’t forget to keep going until you get at least 4-5 no’s but be nice and helpful about it and you will succeed!

If you want to figure out what TO DO WITH this information, how it applies to YOUR SPECIFIC BUSINESS and how to get this stuff done in your business (because YOU don’t have the time) then sign up for my JumpStart Your Business in 90 Days Program and we’ll figure it out so that you can have your dream life and business too!

-Kat Out

© Copyright 2008 K. Sawa MarketingWANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it:

Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time. Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too! Get her Free Tips, Free Audio & Free Report online at JumpStart Your Business in 90 Days Program!

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Today I was at one of my monthly networking events like usual and I had the pleasure of listening to a speaker, this gal I really like because she’s got spunk and personality to the Nth degree.

She was talking about how to really get yourself out there, getting more publicity for yourself, how easy it really can be and what kind of amazing results you could really get from just a simple article, mention or interview.

She reminded me to not only finish my own PR push for my Oprah deal coming up of course, but to really put someone on this stuff. Meaning it’s time to hire someone to do some of this publicity pushing for me because we all know it isn’t happening on our own – right? Do you know what I mean?

I know you’re in the same boat. I bet nearly 98% of you out there reading this right now can’t remember the last time you got some good PR for yourself or your business?

I’ll bet that most of you don’t do it because you have no idea where to start or what to say or who to say it to, am I right?

Well you’re not alone; I’m telling you, there’s hundreds of thousands of entrepreneurs just like you who keep thinking they need to do something to get some publicity too.

So, what can you do?

There’s actually a bunch of things; let’s get a list going and then if you can’t figure out how to accomplish some of them or want to know more you can contact me for more info and I’d be glad to either help you myself if I can or refer you to a PR consultant I know who can.

Here are 6 Easy Ways to get you started (Most are relatively F.R.E.E. but they all take TIME):

Article Marketing – Write articles and get them out on your ezine, blog, other people’s blogs, forums and social networking sites as well as article posting sites where the media and other businesses pick them up and use them. This ultimately gives you better search engine ranking, it helps build your list and it launches you into expert status right away. For example: I have Google Alerts set up on myself, my name and my article titles to see where they land and this is where one of my recent articles was posted (I have a bunch on this site – check it out!) ——— 9 Strategies to Boost Your Sales Copy to Make More Money! Article by Katrina Sawa. The most effective ways to write a sales letter or email. SubmitYOURArticle.com – latest… – http://www.submityourarticle.com/articles/Katrina-Sawa-3312/entrepreneur-39222.php

Television Interviews – Again, watch your local market first for shows that talk about things you could comment on and contact them to be their ‘expert’ on the show next time talking about “x,y,z”. You’d be surprised how many of them are constantly searching for interesting guests to have on their shows. Remember TV is a visual medium however to purely talking isn’t always going to get you the gig; try working in some sort of visual example or presentation too.

Teleclass/Podcast/Webinar Guest – Do a search or find people in your circle of influence already doing teleclasses, find businesses on social networking sites advertising teleclasses, go to teleclass marketing sites and find people doing teleclasses and then make a list of the ones that target your unique audience and topics and then send them a pitch! Make sure you offer an affiliate program and some kind of product or service that you can promote during the call so they see it as a win-win for them too. (If you aren’t sure what I meant by that last sentence, then it’s time for a 1on1 with me!)

Ok, so those are only 3 ways to get more exposure, I will share the other 3 with you on my next post later in the week.

© Copyright 2008 K. Sawa MarketingWANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it:

Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time. Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too! Get her Free Tips, Free Audio & Free Report online at JumpStart Your Business in 90 Days Program and we’ll figure it out so that you can have your dream life and business too!

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I’m giving YOU an opportunity to listen in on my next Mentor Program Teleclass, that are generally reserved ONLY for members of my program, without becoming a member first.

Why you ask?

Because so many people comment on how helpful and informative they are and how the guests or myself give sooooo much content that it makes it easy to follow, understand and easy to IMPLEMENT each strategy into their marketing plan right away!

Now, non-members will have access only to the call LIVE, not the recordings or CD’s like the Mentor Members receive however it’s a good way to get information about a topic you’ve been wanting to learn about for a low price and to listen to me IN ACTION TOO!.

The pricing for a One-Time Teleclass Teaching with Kat is $27 and you can sign up for the next one happening on Aug. 26th right here!

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The series began last Wednesday but I didn’t have a chance to get this out in time. Calls feature some really great experts (many that I know and trust myself). Check it out!

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Murray Marder Presents: Small Business Tele-seminar Series
Series begins : Wednesday, August 6th, 2008 at 4:00 PM (Pacific), 5:00 PM (Mountain) 6:00 (Central) 7:00 PM (Eastern) – calls are every Wednesday, same times

Who Else Wants To Learn ‘Secrets’ That Most Small Business Owners/Online Marketers, Entrepreneurs, Writers and Coaches Will Never Know About How To Really attract more leads, close more sales, set up automatic marketing systems, increase profits, and keep more of your cash each month as you build wealth!

Give us about 28 hours over the next few months and we’ll force 22 of the world’s top marketing & small business experts to reveal their most powerful, most clever, and most profitable & guarded secrets for unparalleled personal & financial success.

Here is an example of what you will learn;

1) The Freedom Formula author Guru Christine Kloser who will show you How to Put Soul in Your Business and Money in Your Bank

2) “Rich Dad’s” Advisors Garrett Sutton will tell you about the 5 mistakes most small business owners make when setting up a corporation

3) Million Dollar Lifestyle Business Coach Melanie Benson Strick show you 101 Ways to Triple Your Income by Outsourcing Your High Payoff Activities

4) Branding expert Kim Castle shows you through interactive exercises how brand worthy your business is.

5) James Roche, (The Info product Guy) will show you how to get paid for your knowledge via his Info Marketing Action plan (iMap program)

6) PR and marketing expert Susan Harrow will show you How to Get a 6 figured Book Advance

7) Online Marketing expert Katrina Sawa will tell you What you need to know to get more exposure and clients FAST

8) Elizabeth Potts Weinstein (CFP(r)& Attorney) shows you an Easy, GUARANTEED System to Take Control of Your Cash Flow in Just 15 Minutes per Week

*** This is just a sampling of the experts that will be included in the series – go to the website for the entire list and sign up now.

For full details and to register for the F.R.E.E. events click here
If you sign up and can’t make all the calls LIVE when they happen, that’s ok, you’ll receive the audio recordings via email so you can listen to them at your leisure.

This is by far the most comprehensive and value packed series of teleclasses I’ve seen yet for the small business owner, I highly recommend you at least sign up for them now so you can at least have access to them when you have time to digest them (in case you’re too busy now).

Don’t let yourself miss out on this great F.R.E.E. info!

–> Have questions first?

Call me at 916-727-4142 or send me an email to katrina@jumpstartyourmarketing.com
but hurry before the seats are gone and you can’t get in!

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Announcing another book launch with tons of added bonuses from my friend Christine Kloser!

I’m reading her book now and it’s absolutely a MUST READ for any conscious entrepreneur who wants to build their business by bringing spirituality and soul into it. (Plus get $1000’s of dollars of bonus gifts when you buy the book – my bonus is #81 – BUT IT’S FOR TODAY ONLY!)
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You’re invited to meet Neale Donald Walsch, author of Conversations with God, James Twyman, author/producer of The MosesCode and Marianne Williamson, best-selling author of A Return to Love – as they teach you their success strategies for financial and spiritual fulfillment as a conscious entrepreneur!

This special invitation is part of a ground-breaking event that is happening today!

You see, a good friend of mine, Christine Kloser, has written a book that reveals the formula for integrating spiritual wisdom with proven business strategies that show you how to experience soul-satisfying success in your business, and your life.

The book is called The Freedom Formula®, How to Put Soul in Your Business and Money in Your Bank. (Christine did a teleclass with me on this topic about a year ago and I’m so excited she’s finally turned this process into a book!)

And, today Christine has gathered together 85 conscious business leaders who are all excited to share their valuable gifts with you when you buy The Freedom Formula® at Amazon.com! The most valuable gift being the opportunity to save $500 on The LIVE Freedom Formula Experience® where you’ll get to meet Neale Donald Walsch, James Twyman and Marianne Williamson — in person! (In fact, I’m already registered for this LIVE event happening in LA in January, 2009!)

And, one lucky book buyer (maybe you) will receive 2 tickets to attend The Freedom Formula® Experience absolutely F-R-E-E!

www.FreedomFormulaBook.com

Christine has been writing and speaking about soul-based business and conscious entrepreneurship for years. She has helped thousands of people transform their lives through her teachings and her books. Christine is not someone who just talks about conscious entrepreneurship, she walks her talk. Simple as that.

The Freedom Formula, How to Put Soul in Your Business and Money in Your Bank offers such transformational new strategies that it has been endorsed by such luminaries as Neale Donald Walsh, Michael Gerber, Kendra Todd, Mark Victor Hansen, Alexandria Brown, Michael Port, Loral Langemeier, David Neagle, Joe Nunziata and many more leaders of abundant living. With this kind of support and belief from one’s peers it is well worth it for you to check this out.

Just go here now for all the details. You’ve got literally nothing to lose, and everything to gain.

www.FreedomFormulaBook.com – you want to buy it today, I promise you won’t be sorry.

Today is the day to get started on creating an even more meaningful and successful future.

–> Have questions first? Call me at 916-727-4142 or send me an email to katrina@jumpstartyourmarketing.com but hurry before the offer ends today!

-Kat Out
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Focusing ON your business, rather than just IN it?

Where do you do your best, most productive work?
Where do you come up with the BIG IDEAS?
Where do you find it’s easist for you to IMPLEMENT those big ideas?


A couple years ago, I thought it was just me. Just me who procrastinated those things I didn’t want to do or didn’t know how to do. Just me who got distracted with the dog in my face, my own personal needs (working out, massage, getting my nails done, shopping, etc.) or friends calling to get together.

Do these things sound familiar to you? If it’s not procrastination, why are you stuck? What do you think is holding you back from really focusing and being hugely successful?

There could be many things but unless you actually take the time to sit quietly and think about it all – how will you know or figure it out so you can fix it?

I’m thankful that I’ve taken the time in the last couple years to really work on myself and my business. Because not only have I gotten a lot more clear on what it is that I’m doing, where I want to go and who I want to help along the way but I also nearly have NO stress or guilt in my life now.

No stress because I’ve learned to “just believe”.

  • Believe that what I want, will happen or come about.
  • Believe in abundance, that there are enough clients, money and success for me AND for all my friends/competitors in the industry. I don’t need to worry.
  • Believe in sharing and connecting people to those that will really be able to make a huge impact on them.
  • Believe that by sharing and giving, I will receive; and I will receive plenty.
  • Believe that when a potential client doesn’t ‘feel right’ to let them go; other better clients will come along in their place.
  • Believe that I will have it all.
No guilt because I’ve learned:
  • To let things go
  • To give up control on the things that I don’t need to be doing myself
  • To live life as I want to live it because I deserve it
  • To delegate and trust others to help and support me
  • To keep learning and improving my knowledge and expertise
  • To give as much as I can
  • To believe and be open to what’s possible

From what I’ve seen over the last couple years working with budding entrepreneurs, seasoned entrepreneurs and those entrepreneurs making HUGE amounts of money and living the life of their dreams – with ease; they have all mastered this mindset.

I hope that you will take a moment to STOP and think.

  • Think about what you’re doing with your life, your business (your family).
  • What you want to be doing that you’re not doing in your life, your business (your family)?
  • What is ONE step you can take towards those ideas and goals for all – your life, your business (your family)?
Keep it simple, do one thing now.

Then, if you want to put a plan together on how to accomplish all of the things you want to do or change and what you have to do or delegate to get there – then I urge you to take action with me. This is exactly what I do with my clients. I take them from where they are now to where they want to be in easy, manageable, implementable prioritized steps. It’s easier than you think but often times we need someone not so close to us to help pull it out of us. I want to motivate you and help you get to where you really want to be this year – let me help you.

-Kat Out.

© Copyright 2008 K. Sawa MarketingWANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time. Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too! Get her Free Tips, Free Audio & Free Report online at www.JumpStartYourMarketing.com!

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Do you manifest what you want in life or business?

I just spent 4 days at my coach, David Neagle’s Experience the Reality of Success seminar at the MGM Grand in Vegas, and I’m not sure if I can even put into words the magnitude of the experience I had but I’m going to try…

You see, over the last 2 1/2 years I’ve been on this journey of a lifetime with new business models, systems, products, outsourcing, coaching, masterminding, mindset shifts and overall playing BIGGER than ever before.

It’s both scary and exciting at the same time, maybe you can relate?

It really did take some big leaps of faith and risk taking to get me where I am. I wouldn’t have gotten this far this fast without paying for it either in money or effort or both.

I’ve learned that most people don’t take as many risks as me though which is fine but I’m now on a mission (it’s actually my life purpose) to change that. I want to inspire, motivate and educate other entrepreneurs to think bigger, play bigger and BE bigger than they can even imagine…..

Because that’s when you get EXACTLY what you want!

I’ve achieved it. The lifestyle I want, the man of my dreams and the business that gives me passion and purpose while supporting my lifestyle more and more each day.

It has a lot to do with manifesting.

My coach David, teaches manifesting and he’s by far much better at it than me but from my standpoint, one of his students who is really just like you….manifesting can be getting anything it is that you want when you want it.

Many of the other people in my mastermind are so good at manifesting money right when they want or need it; my strength so far has been to manifest my perfect life. I think because so far, that’s what has kept me so driven and what I’ve wanted most for the last few years – my lifestyle.

Now, I’m not talking about luxury this and that type of ‘stuff’ (even though that stuff is nice!) but I’m talking about:

  • the man I want to spend the rest of my life with
  • the family and friends I have
  • the traveling I get to enjoy

The money is great, but it’s not all about the money to me. The money is important though because it gives me the opportunity to do what I’m meant to do in this world.

Have you ever felt like you’re meant to be doing something so great it’s hard to even contemplate?

That’s what I know I’m meant to do. I can see parts of where I’ll go but it’s something you can’t always plan out. No business plan can be written that will determine HOW I’m going to get there, I just know that I have to keep playing very, very BIG all the time in the right areas and down the right path and I will be shown the way.

This is manifesting in my eyes. Seeing, visioning, believing in what it is you want and then taking the action steps that come across your path (regardless of their cost or risk) that you know are necessary to take you there.

What I see all too often is that people tend to stop themselves at the action steps for many reasons:

  • they’re scared of what’s to come, the unknown
  • they ‘think’ they can’t afford it
  • they are blind to the opportunity
  • it’s too big for them and too risky
  • it’s too far out there of an idea
  • they overanalyze the situation and the opportunity passes

Any of this sound familiar?

If so, stop yourself and take action instead of letting this stuff get in your way. If you really want to move forward faster in your business or in life than many time more than not you have to make decisions and take steps that are extremely uncomfortable.

I’ve done it too and it’s not easy, in fact, sometimes it down right hurts!

Here’s to thinking, playing and being bigger!

— Kat Out

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Why do we always insist on doing it all?

I can’t tell you how many clients and other business owners I see every month who continue to believe that THEY have to DO IT ALL.

I learned this lesson a couple years ago. When I hired my first assistant I thought I had to hire “an employee” so I got the insurance, worker’s comp, payroll service and put an ad out.

I didn’t even know what I could pay or for how many hours mind you at this time, I just knew in order to get more successful and get more business quicker – I needed someone to help me do the things that were slowing me down.

So I found my first “employee”, paid the payroll, taxes, etc. It was all relatively easy.

Unfortunately that employee ran his course and I soon needed someone with additional talents and skills. So I (being the connector that I am) found that employee another job with a client of mine and hired a different employee for myself with added skills that I needed to get me to my next step.

That second employee was so good in fact that she got hired out from under me to work full time in a great job. I wished her well because it was ideal for her but then I was stuck again and back on the hamster wheel, doing it all myself.

I was introduced to a temp agency who could have someone come and work in my home or from their home if need be for certain projects. I hired someone from the temp agency who worked out very well. She had another small business of her own and she did other work for other professionals as well. She brought many ideas to the table for me and challenged me to work more ON my business and let her work IN it. She took on client projects and research projects plus other things that I really didn’t need to be doing. I in turn was able to network more, follow up more and got a lot more new clients and referrals after this.

After this temp gal ran her course I was so used to someone working “virtually” for me, from her home or from mine depending on the day or project that I wasn’t sure I wanted someone to come back into my home office space again. This is when I learned about Virtual Assistants – what a concept! They do my work from their home and it gets done efficiently and successfully.

I now have 3 Virtual Assistants and looking to hire one more. One who does all my bookkeeping, manages my shopping cart sales and my QuickBooks, one who does all my data entry for all the business cards I collect out networking and they also do any mailers that need to go out to my list. The third VA is my right hand gal – she does everything I can think of. Anything that comes across my desk that needs to be signed up for, looked into, opportunities that need investigating plus she handles my whole membership program (Marketing Mentor Program) – new sign ups, cancellations, email blasts, website updates and so much more! I couldn’t think about doing this alone anymore and I am no longer on the hamster wheel!!

I realize it’s hard to figure out how and what to outsource at first because you think you are the only one that can do certain things.

But I can tell you – every single client I consult with in my 1-On-1 Marketing Planning Meeting or any call or consult really – I urge and recommend outsourcing 1-8 things! There is always a way – you sometimes just need to be SHOWN the way.

Once you do this you will be able to step off that hamster wheel more often than not and you will have so much more free time to do the things that you LOVE TO DO, be with the clients you LOVE working with, be able to develop new products and services and figure out ways to leverage your time and expertise to make you more M.O.N.E.Y. with less effort and less time.

Isn’t that the goal?

Let me help you figure out how to get off that hamster wheel and get more clients and experience more success faster – let’s do it now!

–Kat Out

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© Copyright 2008 K. Sawa MarketingWANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time. Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too! Get her Free Tips, Free Audio & Free Report online at www.JumpStartYourMarketing.com!

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These are 3 Tips on How to Build Your List From Your Web site Someday, wouldn’t you like to be able to work strictly by word of mouth and a referral system? Wouldn’t it be nice to work less hours, while still earning more money? Your contact database is your most precious asset and is the key to helping you achieve these goals. Therefore, it is imperative that you increase the number of contacts within your database and use it to keep in front of those contacts regularly. This will ensure that when your contacts think about the product or service you offer, that YOU are on the top of their mind.
3 Tips on Building Your List from Your Web site
1. Add an Email Signup Form to the home page of your Web site, as well as the other pages of your site. There should also be a link to an email marketing program such as the one that I am using, which automatically adds individuals to my mailing list when they sign up. There is no manual entry process necessary. This type of service makes it easy for visitors to add themselves to your list; however, you still must tempt them to sign up! One way to do this is to use a “give away”, such as a free report or resource offering that entices them to sign up. Be sure to steer clear of saying “sign up for our newsletter”.

2. Develop an Email Marketing Campaign designed to use your ever-increasing database contacts. Remember, it is not enough to just add contacts to your list; you need to remind them about you often. Are you getting my email newsletters chock full of great marketing tips?

3. Develop Exceptional Copy for your Web site. You will not retain the interests of your site visitors without great content, headlines, and informative yet easy to read text. In addition, if you are selling a product and/or service that is not available as a Web purchase, be sure to include separate sales pages for each product or service that you offer. If you struggle with writing good content to sell your product and/or service, hire a content writer. Remember, good writing is vital to the success of any Web site!

Does this make sense? It really is not that difficult. The most difficult part is creating a Web site that is professional, functional and that is updated often to include these “must haves”. This task is not normally something most people can do themselves. It can be a disservice to your business if you attempt to design your own site. This is not something that you should be doing – delegate it!

– Kat Out !

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© Copyright 2008 K. Sawa MarketingWANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time. Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too! Get her Free Tips, Free Audio & Free Report online at www.JumpStartYourMarketing.com!

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Last week I started discussing my trials and tribulations on planning and promoting a big live event. I shared with you 10 of the 20 things I came across that you do not want to do when planning your live event. Here’s the other 10.

11. Don’t think you’re going to run your own audio visuals especially if you’re the speaker (that includes videotaping yourself, recording the audios, playing music during breaks etc.) – you need to be ‘on your game’ the whole day

12. Do not forget that you have to give your attendees “AN EXPERIENCE” they will never forget or why will they come back or buy from you?

13. Don’t think “if you build it, they will come”

14. Don’t spend your marketing dollars in the wrong places or inexpensive places just because they’re inexpensive – make sure you spend your dollars where your target audience will see it

15. Don’t think you can put on an event for 30 + (and especially more!) people and NOT spend hardly any marketing dollars

16. Do not be cheap – you want to look like you have what it takes for them to hire you or feel comfortable to buy your products

17. Don’t forget last minute details like nametags, volunteers, extra microphones, table signs, electricity and internet, parking and directions

18. Do not let yourself get sick because you are working 20 + hours a day trying to pull it all together at the end because you thought you could ‘do it all yourself’ (to save money)

19. Don’t forget to sell stuff at your LIVE event

20. Don’t forget to have a feedback survey afterwards and collect testimonials (live in person, audio or written) for future marketing purposes

No, Richard and I didn’t make all these mistakes but we came close to many and did a few. Since this topic was so top of mind with me at the moment I thought I’d share these points I’ve learned with you. I hope you find it helpful.

Now don’t get discouraged! You can still plan your own event, just be wise about it. You can actually make a TON of money if you structure it right. I plan to sell stuff at EntrePalooza – product and services packages and a bootcamp for example. And at one event Ali was a guest at (not her own event – she makes more there) she made over $100,000 on her product sales in the back of the room – amazing huh? (maybe some of you already do this? fantastic!)

Ali Brown actually put together her complete marketing secrets on every step she took to plan, promote, market, sell out and put on her Blueprint Workshop among other tips for being a speaker at other people’s events too – she rolled it all into an awesome product she now sells called her Marketing Workshop Secrets. I think it’s fantastic myself and she gives you all her email templates, copies of her mailings, timeline, budget, everything in this package. If you’re thinking about planning your own LIVE event in the next year or two (because Ali says you have to plan 6 months in advance!) I highly recommend you pick up her Marketing Workshop Secrets product and get some help! (because believe me, I’m not going to do it for you! hee hee)

Go to the products page of her website and check it out – Alexandria Brown

— Kat Out

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© Copyright 2008 K. Sawa MarketingWANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear. She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time. Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too! Get her Free Tips, Free Audio & Free Report online at www.JumpStartYourMarketing.com!

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