Entrepreneurs Need to Stay in the Conversation

Staying in the conversation around being a successful entrepreneur that is!

I LOVE what I do and I LOVE supporting and training entrepreneurs like you, new or seasoned on what you can do to jumpstart your business, marketing, websites, mindset, sales, team and even how to generate more clients through speaking, writing books, hosting events, retreats, online memberships and so much more. 

I’ve been doing this for 17 years now and I can’t even imagine doing anything else. You see, I’ve worked really hard building my own business over this time and I still continue to invest in trainings and workshops and masterminds all the time. I know how important it is to keep “honing my skills” – especially with regard to marketing and sales!

I always say you need to “stay in the conversation” to keep up with what’s going on in the marketplace… regardless of what you’re selling or what industry you’re in. 

I remember selling door-to-door when I worked for the local newspaper. I’d go around to businesses every day trying to sell them ad space in the paper (yes, it was a popular and good thing to do back then). Some would slam the doors in my face, some would welcome me in and listen and others would say “I tried that and it didn’t work”. I could always teach someone something though about marketing and advertising if they would just listen to what I had to say… many times sharing OTHER ways they could attract new customers, even if they didn’t run an ad with me.

Either way, I was top in sales because IT WAS ALL ABOUT RELATIONSHIPS and I knew it way back 20 years ago.

Before I worked for the newspaper, I had a few other Marketing Consultant or Marketing Director jobs and I also did even harder door-to-door sales… residential!! OMG that is tough let me tell you! I was selling coupon books for local auto service shops or restaurants and I’d only make $10/sale back then… my goal was to knock on 100 doors to get to my goal of 10 sales!! Can you believe it? $100 bucks per day is all I strived for back then…

I’ve had BIG MINDSET SHIFTS since then about what I am worth, what I want, etc. But it was the best thing I did frankly because I can take a NO like nobody’s business!! (A very good characteristic to have when you’re offering and selling YOURSELF.)

You know what though, that’s where I really learned to be more diligent with my day-to-day revenue generating activities! I had to be. I had to be assertive, productive, motivated, period; otherwise I couldn’t pay my bills or eat!

I find that this is THE ONE SKILL or learned behavior I guess it is, that I’d say 95% of entrepreneurs don’t have (but you can learn). They don’t take CONSISTENT DAILY ACTION TOWARDS MAKING SALES. 

Either it’s due to lack of confidence, knowledge, know-how, courage, time or frankly just motivation… some are just too “comfortable” to “get to work” like you need to in order to really grow your business.

There is no magic pill to make you an overnight success, it takes work… BUT it doesn’t have to be “hard work”!

When you LEARN WHAT TO DO AND HOW TO DO IT and then you can even delegate some of it or systematize some of it, it is a lot easier on you (the business owner), and THAT’s what I LOVE to teach you how to do!!

If you haven’t attended one of my live events yet and you’re remotely curious about what we do at these events that makes them SOOOOO DIFFERENT than other conferences and business or marketing events that you may have attended, please do so. The next one is this coming Spring… but go check the event webpage for what’s coming up and what you can attend; it might be a live event or a virtual training!

Ever feel like you’re the BEST KEPT SECRET? 

I do too! Yep, that’s right… even with all the marketing, emails, social media, speaking and traveling that I do, I still often feel like more people need to know about me because I am 200% confident that I CAN SAVE ANY ENTREPRENEUR THOUSANDS OF DOLLARS OR MONTHS OF TIME when we show you how to PRIORITIZE better in your business, how to GET ORGANIZED, and get much more CLEAR & FOCUSED on what you’re doing.  

I’m constantly working on how to reach more people and I do a LOT of marketing! What kind of results are YOU seeing from what YOU’RE doing?

Please let me help you if any of this resonates with you… 

If you can come to an event AWESOME!! 

If not though, don’t let that stop you and don’t use that as an excuse to stop you in your tracks… recognize that you’re just sabotaging yourself.

There are many other ways to get the help, advice, resources and community that you need to be as successful as you want as soon as you want BUT… you have to WANT IT AND TAKE ACTION and DO SOMETHING different that you have before.

Let me help you get more clients consistently!

Come talk with me, sign up here.

PS –  You can always Like my Facebook page here or sign up for my email newsletters here.

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

www.jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

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What does JUMPSTART mean to you?

It just came to my attention from the last email I sent out to my subscribers about my Jumpstart Your Biz in a Weekend event (I got dozens and dozens of people replying) that many have the thinking that: “I don’t need a jumpstart” because…

  • I’ve been in business for 5, 10 or more years and things are going good
  • I’m too busy, I don’t need clients right now
  • I’m slowing down and trying to stop working so hard I certainly don’t want to get a jumpstart
  • I need to scale my biz, not give it a jumpstart
  • I need an exit strategy, not give it a jumpstart

Well… great!! Those situations in fact ARE also things that I believe you still need a “jumpstart” with. At least that’s how I look at it, let me explain.

I have a LOT of clients who are in these situations, I don’t work with just new business owners you know…

I work with seasoned business owners too. For the newer businesses, getting a jumpstart makes sense to a lot of you, for obvious reasons I think.

However, for my seasoned clients we do things like: 

  • Develop more systems (online and off) to help you manage your business easier and work less in it but ON it
  • Create systems for more nurturing of your database for more referrals, automation, reminders or upsells so sales are made while you sleep!
  • Changing your offerings, raising rates or adding other income streams that are more leveraged perhaps so you don’t have to work so many hours to make the money you’re making – changing it up, doing things differently takes planning, strategy, support and even bigger ideas than some people may generate on their own.
  • Adding team members so you can do less yourself and have more free time for vacations, family or just plain working less with less possibility of potential burnout. Plus, having more team allows you to expand, grow, exit, franchise, hire a manager to run things, be a better CEO.
  • Upleveling or evolving your brand – creating a new website and direction with new inspiration due to change or something that recently happened in your life OR that you WANT to happen but there’s no room for it to the way you’re going. I worked with a fitness trainer once who was holding classes at a gym and also doing mobile training 1on1 and when we changed her business model to doing virtual fitness training and having an online membership and community she could actually stop working so much, she met a man and had two kids!
  • Upleveling yourself as an expert with a book, speaking, more worldwide exposure, hosting a podcast, developing a movement, hosting live events and your exit strategy even. These are things we often want once we’ve got a good book of business already but there’s no time to even think about implementing all of this when you’re IN the business day after day.

Being busy IN the business isn’t good if something does end up happening that could take you out of the day to day sales and client interaction, right?

What would happen if you or someone you loved got sick, hurt or worse right now? 

Would income still be coming into your business regularly even if you didn’t have to concentrate on it?

The “what if” Factor is real. Do you have a plan in case something happens? This is what a lot of seasoned biz owners are NOT prepared for – how to make their business run and make money if THEY did not have to be there every day.

  • What if you had to go take care of a loved one for a month?
  • What if you had to have a surgery and were out for 3 weeks on pain killers?
  • What if your kid/husband/mom/fill in the blank couldn’t work or got hurt/sick and it was just YOU to take care of them?

None of us are getting younger, more stuff happens to us and the ones we love as we get older no matter how hard we work at preventing it.

So much stuff has happened to me and those I love since I started my business – what makes you think nothing like this will ever happen to you?

  • I’ve been through a divorce and also another really horrible breakup with a boyfriend, that made it hard to concentrate on work throughout the whole process (for 4 months!).
  • My dad died and as an only child had to fly to his home multiple times, deal with all his “stuff” and settle his estate over the course of 12 months and $23,000, taking care of everything through probate.
  • I’ve had two total hip replacement surgeries – all in ONE year, out for 3-6 weeks each time, thinking I could work from the couch but not realizing what recovery really took out of me, wasn’t able to.
  • I’ve had a toe surgery another year, a really bad sprained ankle another year and now have knee issues (Oh and speaking is my main biz strategy, right? Hard to do on crutches or brace.).
  • My current husband went through cancer the year he proposed. We had to postpone our wedding a year and I had to spend half my days all week long for over 8 weeks in the chemo center cutting my work time in half if not less as I was a full-time caregiver. (Thank God he’s healthy now!)
  • My mom fell 3 times in one year and I had to fly to her a couple times for surgeries, and to get her set up with in home health care.

I’m sure there was more than that but those are the biggies… beyond that I’ve had multiple website changes and team changes that have cost me tens of thousands of dollars and months of delay in my marketing.

You seriously can’t wait to get more SYSTEMS set up in your business. 

Stop thinking that you’ll focus on this “later” because you’re “too busy or too ___” now.

This is just something to chew on and maybe a “reality check” for some of you too. 😉

I don’t want to see ANYTHING bad happen to you or anyone you love but IF IT DOES I want you to be ready for it. I also want to see you making a LOT more money doing what you love!!

THIS IS WHAT HAVING A JUMPSTART MEANS TO ME.

This is not a squirrel or a bright shiny object. Instead it’s what most people I see need, including myself all the time! A jumpstart somewhere…

Whether you are a NEW business or a SEASONED business, you need to be SMART about your business.

I’m happy to chat with anyone who wants to discuss any of this and what it could look like to work with me on this.

  • For some of you it could just be a couple quick calls because you have things so dialed in.
  • For others you might need a total overhaul of your business, your website, your team and your operations. 

I don’t know until I can discuss it with you but I’m telling you, I see things in systems, I’m very detail oriented and I’m super organized and I can help anyone do this stuff so you can create a smooth-running, CONSISTENT moneymaking business around the kind of lifestyle that YOU want to live.

You need to do things in ORDER OF IMPORTANCE though or it will take you way longer to see the success that you hope to see.

Come talk with me, sign up here.

PS –  You can always Like my Facebook page here or sign up for my email newsletters here.

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

www.jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

Please Share, Follow and Like:
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