Have you ever had to help a sick loved one or had to take time off yourself due to illness, surgery, etc.? What happens to your income during that time? Do you still have consistent money coming in?

If NOT, then you want to pay attention to this video. There are so many things that entrepreneurs DO NOT get in place in their businesses so that if something ever did happen (the What If, I call it), you are unprepared and financially then become a little strapped. Plus you’re stressed big time and that isn’t good for your health or your family right?

Click image to watch video now!

Isn’t it time to FINALLY get your business in a place to where you could actually take a vacation (for a week!) without checking in?

Isn’t it time to FINALLY get your business making a consistent amount of profits each month so that you don’t have to keep stressing about bills, debt or retirement?

This video today gives you some very wise advice to making this happen AND the best part is, that most of what I’m sharing is FREE for you to do AND it’s immediate!! Yep, go take a watch and see what comes up for you.

JumpStart Your Marketing & Sales SummitPlease heed the reminder too about this coming Friday, August 21st and my final day for getting a FREE Scholarship to my November Live Big Event.

This event is like taking a semester in Business School, seriously! What would you have to pay to learn that much? Thousands right? AND it might not even be the information you REALLY need to make money in your business.

This event is EXACTLY WHAT YOU NEED if any of the above is true for you. Find out how to join me and JUMPSTART YOUR BUSINESS THIS NOVEMBER at http://www.LiveBigEvents.com/freescholarship.

Talk to you soon!

 

                                  
Katrina Sawa  
The JumpStart Your Biz Coach
(916) 872-4000
info@jumpstartyourmarketing.com

PS – Don’t forget to take access of that FREE Scholarship ASAP! Here’s the link:  http://www.LiveBigEvents.com/FreeScholarship

 

 


 

“Katrina kept me focused on areas that aligned with my mission and would generate more revenue”


LaurieRatto“Katrina is a wealth of information and strategy.  She helped me develop my first comprehensive program so client’s received both healing sessions and products in the package so they received more benefits and I am working smarter instead of harder. She also helped me to realize my value and charge more.  I was able to increase my mailing list at networking events using strategies she gave me. Her only weakness is she has so much to share sometimes my head wanted to pop while taking it all in!  She was also available in between calls which was great as different opportunities presented themselves.  Sometimes these opportunities were not a good fit and I would have been wasting my time, she kept me focused on areas that aligned with my mission and would generate more revenue. I enjoyed being a part of her mastermind group and learned a lot.” ~Laurie Ratto, RN, HTCP, Clinical Aromatherapist, Alameda, CA mindandbodymethod.com

 


Connect With Me Online:

Facebook: www.Facebook.com/KatrinaSawa
Public Group: www.Facebook.com/groups/JumpstartYourBiz
YouTube: www.YouTube.com/katmarketingexpert
Twitter: @KatrinaSawa

 

 

 

 

 

 

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Trying to figure out how to get more balance in your life with your work or business too?

Want to make more time for family, self care and personal time?

It’s all about creating more high end programs, products and services plus leveraging more in your business, automating your marketing and more!

Meet my soon-to-be-step-daughter-Riley where we share more on this personal, yet informative video!

Come talk with me about getting more balance in YOUR life and more in a complimentary business strategy session by clicking here: http://www.AskKat.biz. Or go get some free resources online at www.KatrinaSawa.com/freegifts and I’ll talk to you soon! ~ Katrina

Find out what’s going on with me too in this week’s video.

VIDEO:  Business Balance Tips for Creating Your Happy Life

Katrina Sawa

Your Love & Money Mentor, Speaker &
Author of the book, Love Yourself Successful
916-872-4000
katrina@jumpstartyourmarketing.com
“Helping You Get More LOVE In Your Life & MONEY In Your Business!”
P.S.  Have you seen what I’m offering in my Live Big Mastermind for 2015? If not and you’re searching for a mentor, mastermind group or support this year, I highly recommend you see what the buzz is about at www.LiveBigMastermind.com

Connect With Me Online:

Facebook: www.Facebook.com/KatrinaSawa
Public Group: www.Facebook.com/groups/JumpstartYourBiz
YouTube: www.YouTube.com/katmarketingexpert
Twitter: @KatrinaSawa

 

 

 

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What makes you unstoppable?

Have you ever thought of it like that?

I just heard a few stories about being unstoppable at a recent women’s conference…listen in to get some ideas on what may make YOU unstoppable in your business.

  • Do you take consistent action?
  • Do you have big ideas?
  • Do you see big results?
  • Are you seen as an influencer?
  • Are you an expert and it shows?
  • Do you rarely give up?
  • Do you usually find a way to make something happen even if others naysay it?
  • Do you create or help to make positive change in the world in some way?

Someone asked me recently what I like to do for FUN when I’m not working and it’s funny….I LOVE MY WORK and LOVE working with clients or training in person so I never consider that work. I love to do more of that…..BUT if I did have to take a day off (hee hee) I would go wine tasting, go listen to a band somewhere or a country concert. Jason would rather be hiking, mountain biking or by the beach I can tell you, he’s pretty outdoorsy. I’m not a big fan of sweating or getting dirty myself. LOL But we do a good job compromising so each of us is happy. That’s part of what makes me unstoppable I think, is making sure I have both Love and Money in my life for complete happiness!

Find out what’s going on with me too in this week’s video.

VIDEO:  What Makes You Unstoppable? 

 

If you want to transform your life and your business, I would love to invite you to join me at my next Jumpstart Your Marketing & Sales Summit! It’s coming up April 9-11, 2015 here in Sacramento, CA. If you’re not currently registered to attend yet and you know you need to do some things differently this year to grow your business, I really urge you to change your plans, grab a seat and join me.

Everyone who comes is blown away with the amount of real hands-on training and on the spot coaching that we accomplish. It’s worth about 20 times as much as I’m asking for you to invest for what you’re going to get. You can read and watch videos of some of the previous attendees and what they have to say here.

Join me at the next Jumpstart Your Marketing & Sales Summit! This 3-day content packed event will teach you and show you everything you need to create, do, implement and more to help make your business a lot more profitable and even automated so you’re not working so hard to “do it all”. I show you how to systematize so many things in your business, your marketing and your life so that you can reach more prospects faster! This is not a multi-speaker event, it is a true training seminar that I do twice a year. This will be the LAST time I do this event with this format however, new events are on the horizon! So come get your business and marketing plan sorted out for the next 1-3 years! Let’s do this! 

Let’s plot out YOUR Big Picture Strategy now to get a jumpstart on your year!

Katrina Sawa
The JumpStart Your Biz Coach, Speaker &
Author of the book, Love Yourself Successful
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”

 

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you attend my next Jumpstart Your Marketing & Sales Summit, I promise this will be the most informative, useful business seminar you attend all year. Go check out what it’s all about and when:  www.LiveBigEvents.com

 

 

 

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What’s keeping you from enjoying the lifestyle you really want? Or from designing a business around doing what you love?

Worry? Stress? Doubt? Money? Time? Others? Mindset?

I believe ANYONE can build the business of their dreams doing what they LOVE.

Most people however, when they set out to start up their own business, just think they can print a business card and design a quick website and have a business make them money. That’s not reality however.

The truth is, it takes time and training to be a business owner. We aren’t all born with the “how to know how to start and run a successful business” gene. We need to learn what to do and how to do it.

Take a nurse for example. If you wanted to become a nurse, you wouldn’t just walk into a hospital in some scrubs you bought for yourself and start poking people with needles right? You’d go to Nursing School for a few years to learn EXACTLY WHAT TO DO and how to do your job.

And even an attorney has to go to Law School. They can’t just walk into a courtroom and start trying a case! That would be against the law plus they’d most likely lose their case since they wouldn’t know what they’re doing right? 

Yet entrepreneurs often think they can walk into their own business and start helping clients or selling their products and services without proper training. Now if you have previous sales and marketing training from another job or school, you could probably get somewhat far making money, you could. But you’ll get stuck somewhere. Most likely it will be in how to run your business  efficiently and how not to be in chaos in the back end.

And for those without any or much sales and marketing training at all but maybe you know the backend systems, processes, financial end of it all, etc. you will most likely not know how to effectively sell or convert enough clients into your services in order to reach your goals.

There is so much to know when you start up your own business that it just makes sense to get help. It’s a lot faster too. Don’t fall into this trap and get stuck wasting your time or money in the wrong places and not seeing results soon.

Here are 5 Steps to Building a Profitable Business Doing What You Love:

1. Define your vision – think really BIG! (the new plan)

2. Choose your model (s) – do what feels right today

  • The Key to Designing Your Business Around the Kind of Lifestyle You Want to Live is…LEVERAGE
  • What can you add: membership model, group program, live event, online classes, teleclasses/webinars, ebooks and products, etc.?

3. Basic business set up – technology, systems, team

  • Get the Help & Training You Need to Develop the Big Picture Plan for Your Business
  • Learn & Create Systems
  • Implement automated processes online for sales, follow up, communication, lead generation, etc.
  • Develop & Prewrite Templates
  • Write templates for follow up and other marketing tasks to delegate or reach more people faster
  • Duplicate & Replace Yourself
  • At home or work – hire someone to clean house or mow the lawn plus add team members

4. Jumpstart your marketing – take massive imperfect action, implement like crazy

  • Get in front of more people, more often and in more ways – massive marketing and lead generation is needed, more than most people think!
  • Make it easier for people to buy – use online technology and your website as the hub of your business but also have Easy Yes Offers in person to make fast cash.
  • Create your interactive, relationship marketing, follow up and sales system so that you can funnel more of the right prospects in at one time, not having to touch them all individually yourself right off the bat.

5. Evolve – reflect, revise & what’s next?

For more information on how to JumpStart your small business with creative ideas and a clear business strategy, find out how to talk with me in a complimentary Strategy Session. Go fill out the questionnaire at www.AskKat.biz.  Let’s plot out YOUR Big Picture Strategy now before it’s too late!  Go grab your 3 free business-building gifts at www.JumpstartYourMarketing.com/freegifts.  

Katrina Sawa
The JumpStart Your Biz Coach, Speaker &
Author of the book, Love Yourself Successful
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”

 

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you attend my next Jumpstart Your Marketing & Sales Summit, I promise this will be the most informative, useful business seminar you attend all year. Go check out what it’s all about and when:  www.LiveBigEvents.com

 

 

 

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I want to share more with you about why I’m so passionate about having marketing and business systems. My video below is about Systems for More Profit and Time. 

And if you’re not sure why systems could be such an important thing for YOU wherever you are in your business right now then I want you to seriously ask yourself – WHAT IF?

WHAT IF YOU COULDN’T PHYSICALLY WORK IN YOUR BUSINESS FOR 3-12 MONTHS? WHERE WOULD YOU BE FINANCIALLY? WHERE WOULD YOUR CLIENTS BE? YOUR MARKETING? 

  • What if it was YOU who had to have two total hip replacements right now (out of the blue) like I did in 2013 – January and December that year I was basically out of commission for 3-6 weeks each time.
  • What if it was YOUR fiance or loved one who was just diagnosed with cancer (like Jason and I this last year) and you had to go with him or her to the hospital for 4-6 hours every single weekday for 6-8 weeks in a row?
  • What IF? We just never know what life (or God) has in store for us and no matter how hard we try to prevent this type of stuff (with exercise, healthy eating, good habits, etc.) or block it out of our minds, consciousness, or realm of reality…something could still happen.

Therefore, don’t you think it’s time to TOTALLY LOOK AT YOUR BUSINESS, MARKETING & LIFE and see what could be missing, what could be better organized, systematized, outsourced, automated, deleted or more efficiently running in one way or another?

Please don’t put this off and please don’t think “you’ll do it later”. What IF you don’t end up having time later….  watch the Systems for More Profit & Time Video! 

That’s my rant for today but watch the video for tips on WHAT to SYSTEMATIZE or Transform in your business then come talk with me if you want some help getting it all in place. This is an area I am a master in, I can see how you can transform your business pretty quickly to ensure you can still have money coming in or marketing going out JUST IN CASE.

My Jumpstart Your Marketing & Sales Summit is coming up April 9-11, 2015 here in Sacramento. If you’re not currently registered to attend yet and you know you need to do some things differently this year to grow your business, I really urge you to change your plans, grab a seat and join me.

Everyone who comes is blown away with the amount of real hands-on training and on the spot coaching that we accomplish. It’s worth about 20 times as much as I’m asking for you to invest for what you’re going to get. You can read and watch videos of some of the previous attendees and what they have to say here.

Join me at the next Jumpstart Your Marketing & Sales Summit! This 3-day content packed event will teach you and show you everything you need to create, do, implement and more to help make your business a lot more profitable and even automated so you’re not working so hard to “do it all”. I show you how to systematize so many things in your business, your marketing and your life so that you can reach more prospects faster! This is not a multi-speaker event, it is a true training seminar that I do twice a year. This will be the LAST time I do this event with this format however, new events are on the horizon! So come get your business and marketing plan sorted out for the next 1-3 years! Let’s do this! 

Let’s plot out YOUR Big Picture Strategy now to get a jumpstart on your year!

Katrina Sawa
The JumpStart Your Biz Coach, Speaker &
Author of the book, Love Yourself Successful
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”

 

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you attend my next Jumpstart Your Marketing & Sales Summit, I promise this will be the most informative, useful business seminar you attend all year. Go check out what it’s all about and when:  www.LiveBigEvents.com

 

 

 

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What?!? You don’t recall this holiday being on your calendar? 

National Be Heard Day is March 7, and was established by Marketing and Business Strategist Shannon Cherry

She created the holiday to help entrepreneurs – like you – to find their voice, tell their story and be heard by using low-cost marketing tactics to promote their businesses.

National Be Heard Day appears in Chase’s Calendar of Events, has been recognized in New York State and California, and has gotten amazing media coverage including being featured by the Associated Press and Reuters.

But what makes Be Heard Day so wonderful is that each year Shannon gives away free tools to help entrepreneurs to be heard.

And this year, Shannon has opened the floodgates and gotten a handful of other highly-respected marketers to give away additional free tools to help you be heard, including me.

Over the past few years, more than a half million entrepreneurs have gotten free business building gifts during the Be Heard Day celebration.

You get free gifts you can’t get anywhere else from people including Felicia Slattery, Michele PW, Alicia Forest, ME!! and more.

I know. I know. You’re wondering… what’s the catch?

But that’s the great thing.  There’s nothing to buy.

 

Here’s the link to go grab your free gifts from me and a handful of other awesome experts now!!

 

 

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

 

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts

 

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you attend my next Jumpstart Your Marketing & Sales Summit, I promise this will be the most informative, useful business seminar you attend all year.

Go check out what it’s all about and when:  www.LiveBigEvents.com

 

“Katrina is a master at internet marketing. It was Katrina that introduce me to having a business that can be global and mobile. She gave me the tools to launch and build my online empire and create my very first tele-seminar that feature me interviewing top 6 & 7 figure women entrepreneurs including Kat the Kat-alyst herself.  All of this has allowed me to receive and sell $10,000 coaching program within a week. I would not be the entrepreneur I AM today if it weren’t for my coaching session and connection with Katrina. I highly recommend working with her if you are serious about becoming successful and abundantly prosperous in your life.” ~Dorris Burch

 

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Defining your business’ target market is ABSOLUTELY CRITICAL to any small business.  

Your “target customers” are those who are most likely to buy from you. Resist the temptation to be too general in the hopes of getting a larger slice of the market. Try to describe them with as much detail as you can, based on your knowledge of your product or service and how it will benefit them. There are billions of people out there and you only need a very, very small percentage.

Ask yourself some questions to help you define your best target market:

  •  Are your target customers male or female? Figure 75-80% of your target customers would be which? If it’s split, narrow it down another way but more than likely you can narrow down the gender.
  • How old are they? Give an age range of 10-20 years max, otherwise you might have two target markets. Remember, the marketing messages towards different age groups will be quite different most likely depending on your product or service.
  • Where do they live? Is geography a limiting factor for any reason? Can you narrow it down to specific zip codes or counties? The larger the geographical area you choose the more people you will find but the less likely you’ll be able to afford to market to all of them so narrow it down and expand out later. If you can work with anyone anywhere then you’ll want to narrow down your target market another way.
  •  What do they do for a living? You can get a mailing list by industry or profession and specific title for example if you know this. You can also do searches on social media sites these days by industry or profession. Do some searches and find huge pockets of people to connect with.
  •  What does their specific profession say about their lifestyle? Is it very busy with little time to shop? Do they use the Internet for their shopping, researching, news and event information? Would they be commuting more in their car? Do they read publications or listen to certain radio shows or online shows?
  •  How much money do they make? This could be significant if you’re selling relatively expensive services, products or luxury items. Most people can afford a latte. You can’t say the same of custom cars. Narrow this down to a specific range if you can and figure out where the majority of those people are looking, searching or hanging out.
  •  Are there kids in the household? What ages might they be? How many would there likely be? What does this say about their lifestyle – are they carpooling, or soccer parents where they are rarely home? Do they possibly eat out a lot or have less ‘family’ bonding time? Or are they empty nesters where they might spend more time at home watching television, traveling or reading?

What other aspects of their lives matter? Here are some examples to think about, see how your target market compares or how you can get more specific with them.

  • You may need to then get more specific
  •  If you’re launching a roof-tiling service, your target customers probably own their homes. In addition, they probably own homes with older roofs; you can get a list of homes by their age.
  •  If you’re a realtor, you might be interested in targeting first time homebuyers in which case you might find them to be likely to live in apartments or rentals of which you can get a list of those too.
  • If you’re selling your own individual artwork but you can’t create multiple paintings with the same picture, you may try to sell the unique pieces at local art shows rather than selling them online.
  •  If you’re a direct jewelry consultant needing women to gather for parties in someone’s home, you’ll want to go where many women meet like mom’s groups, women’s professional organizations or day cares.
  • If you’re a business or life coach and want to coach only over the phone then you’ll most likely want to do more online marketing and make sure to have a really top notch website since that’s mostly what people are going to see for their first impression. You can network locally too but the more ‘known’ and credible you are online; the more people will want to do business with you.
  • If you’re planning to open a custom-tailoring shop and need busy executives to come for three fittings, you may need to limit it to your local area.

 Everything you do in your marketing, advertising, design, publicity and networking will depend on who your target market is and what matters to them. Making decisions on your marketing and advertising without fully defining your target market or knowing them in depth could be detrimental to your business and YOU COULD BE MAKING SOME COSTLY MISTAKES!

Our prospects (yours and mine) are very busy. People are busier than ever these days and we have to get really good at speaking directly to them with their language, not ours.

This is why this week I wanted to share more with you about what’s so important about your Target Market. What we need to think about, write about, sell, give and say so they pay attention more, engage with us more and then take action and buy! I have a video with different tips on this topic too.

Click the video to watch now! 

[iframe id=”https://www.youtube.com/embed/w-VzreFd6-s” align=”center”]

For more information on how to JumpStart your small business with creative ideas and a clear plan to reach your unique target market find out how to talk with me in a complimentary Strategy Session, go fill out the questionnaire at www.AskKat.biz.

Or better yet, attend the next Jumpstart Your Marketing & Sales Summit happening April 9-11, 2015 in Sacramento, CA! This 3-day content packed event will teach you and show you everything you need to create, do, implement and more to help make your business a lot more profitable and even automated so you’re not working so hard to “do it all”. I show you how to systematize so many things in your business, your marketing and your life so that you can reach more prospects faster! This is not a multi-speaker event, it is a true training seminar that I do twice a year. This will be the LAST time I do this event with this format however, new events are on the horizon! So come get your business and marketing plan sorted out for the next 1-3 years! Let’s do this! 

Let’s plot out YOUR Big Picture Strategy now to get a jumpstart on your year!

Katrina Sawa
The JumpStart Your Biz Coach, Speaker &
Author of the book, Love Yourself Successful
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”

 

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you attend my next Jumpstart Your Marketing & Sales Summit, I promise this will be the most informative, useful business seminar you attend all year. Go check out what it’s all about and when:  www.LiveBigEvents.com

 

 

 

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Have you ever had one of those days when you realized something that was just a big “DUH” and you wish you would’ve realized it sooner because it made such a big impact in one way or another?

This is what I want for you sooner rather than later. I hope this video today will help you see what else is possible in regards to the running of your business and how to manage your time too so that you can really have a life too!

You see, it’s really all about having the most efficient systems and leveraged offerings in your business. But talking about some of this stuff isn’t necessarily that sexy or fun so a lot of entrepreneurs put this off. Not a good plan.

Having better systems in your business can:

  • Allow you to take vacations
  • Allow you to NOT work on weekend or when you have something important to do personally
  • Bring in more leads consistently
  • Close more sales automatically
  • Keep in touch with prospects and clients for you
  • Help you be more of a smooth-running, moneymaking machine

What kinds of systems am I referring to exactly? It’s not necessarily about the type of software you’re using.

Systems are all about STRATEGY and PROCESS. Here are a few examples of some of the systems I have in my business and that I help others to implement as well:

  1. Marketing and lead generation systems – online and offline (there are many including ones for social media, email, speaking and more!)
  2. Follow up system after a networking event plus even from new friends on social media
  3. Annual content marketing calendar system
  4. Repurposing content system
  5. Sales process and system for conversions – online and offline
  6. Blog, video or ezine sending or uploading systems
  7. And there are a ton more, but these are some of the most important!

Here is a video that I recorded on this topic as well if you want to watch and listen to some big realizations I had around time management lately and how you may be able to relate – Click the video image now to watch!

 



Stop stressing about what to do and how to do it in your business so that you can pay your bills. Instead learn an easy system to start, grow, run and market your business that allows you to attract more of your ideal clients who will pay you exactly what you’re worth (if not more) right away. Feel more confident and know that what you’re doing will work and bring you results.

For more information on how to jumpstart your business, your marketing and your life too, come talk with me to see if or how I can support you in jumpstarting your business. Go fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

I go through all of the nitty gritty details of everything you need to become successful in your business, your marketing strategies, sales processes, online marketing techniques, website copy and design suggestions, how to get speaking, become an author, and more in one event than you’ve ever experienced.

Here’s to creating and enjoying the business and life of your dreams!

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – Online and Offline. Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

© Copyright 2014 K. Sawa Marketing International Inc.

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No matter what industry you’re in or which products and services you sell, you have to be a salesperson in your business. Stop trying to avoid selling.

I realize some of you don’t want to be too salesy or annoying in your approach but you may not be doing enough to even get a sale if you’re too worried about that.

Are you the type of business owner who:

  • Tells people you meet “If you’re interested, give me a call” rather than “I see you’re interested, how about we set up a time to talk about it?” or something similar to take the prospect to the next step.
  • Hands out your business card or brochure to a person you’re having a conversation with to explain what you do rather than talks to them or asks them questions to find out their interest level.
  • Gets someone in a free consult or free initial call with a prospect and then end up coaching them or giving them solutions so they’re “full” and aren’t interested in buying more.

There are a whole host of other actions or “non-actions” a wishy washy salesperson does or doesn’t do but those are some of the biggies I see with my clients.

This isn’t going to get you the success or revenue that you’re hoping for in your business however. You can be much more aggressive with your sales conversations and actions without being pushy or salesy. It’s very easy if you learn how and you especially learn “what to say”.

I have to work on this myself too, I’m not the perfect salesperson. But I reach out and invest in myself and to hone my sales skills often. Many entrepreneurs DO NOT.

Watch the video below and see if you resonate with making any of these BIG Mistakes in YOUR sales conversations (or lack of them). Then DO SOMETHING ABOUT IT WILL YA! Stop waiting for you to magically get better at sales and learn HOW to get better at it faster.  – Click the video image now to watch!



Stop stressing about what to do and how to do it in your business so that you can pay your bills. Instead learn an easy system to start, grow, run and market your business that allows you to attract more of your ideal clients who will pay you exactly what you’re worth (if not more) right away. Feel more confident and know that what you’re doing will work and bring you results.

For more information on how to jumpstart your business, your marketing and your life too, come talk with me to see if or how I can support you in jumpstarting your business. Go fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

I go through all of the nitty gritty details of everything you need to become successful in your business, your marketing strategies, sales processes, online marketing techniques, website copy and design suggestions, how to get speaking, become an author, and more in one event than you’ve ever experienced.

Here’s to creating and enjoying your happiest life ever with a business doing what you love!

 

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S.  Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

© Copyright 2014 K. Sawa Marketing International Inc.

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Do you have a strategy or do you just send emails out hap-hazardly?

Most entrepreneurs I see in my coaching business or who attend my live events are doing the latter. Of course what you want to do is have a big picture strategy first, then the actual getting it done becomes a lot easier.

Now, email marketing is just ONE piece of the overall pie that your business would want to be focusing on for marketing but you want to maximize your time with it so it doesn’t take up too much time either. There is more to do than just this one marketing and follow up strategy…

In order to have a good, efficient and results-oriented email marketing strategy you want to consider and/or implement the following things:

  1. Have an approved list – make sure the people you are sending emails to regularly via your email marketing system or service have agreed either in person, verbally or opted in on your website to receive your emails. Otherwise if they have not, you are spamming, plain and simple. (See my Ultimate Marketing Follow Up System though to know what to do with those non-opted-in people however because you can entice them to want to get your emails but it’s very strategic messaging you’ll want to use.)
  2. Plan out your content – using a Content Marketing Calendar is best when you’re not as accustomed to delivering regular emails to your list. This way you have special themes or promotions planned out and it’s easier to figure out what to write or talk about each month in your emails.
  3. Make sure you do use an actual email marketing program such as either a shopping cart such as Jumpstart Shopping Cart or a service that just sends approved emails for you such as Constant Contact, Aweber or MailChimp.
  4. Develop some templates for you to use for emailing. I always recommend having a newsletter looking template with sections and header and then also more of a casual template or announcement template with little branding and structure.
  5. Set a schedule for when you’ll send what and stick to it. You really need to touch your subscribers more than just once a month so a newsletter every other week is recommended to start. You can do weekly with less content if you’d like but it’s not necessary.
  6. Delegate whatever you don’t like to do or want to do regarding sending out your emails. I do recommend you try to develop the content as much as you can especially if your business features you. Dealing with the technology however or putting the components of your email together to send out could be something someone else does.
  7. Always pay attention to creating really attention getting subject lines so your emails are more likely to get opened.
  8. Finally, check your statistics often and revise your approach and strategy as needed. You’ll see which topics your subscribers gravitate towards more plus other stats to help you develop more content or even paid programs and products.


Meanwhile, if you want someone to talk this out with you to help you figure out which options are best for you and your business specifically
, then I’d love to either talk with you in a Free One-Time Coaching Call, find out about that here OR I could work with you on this and many other aspects of your business and marketing at my next Jumpstart Your Marketing & Sales Summit. We review and work on every nitty gritty marketing strategy and system such as this one thoroughly at this event which you can find out more about at www.LiveBigEvents.com.

You can also check out my Email Marketing Rules audio and written training for $35 —>>>  

Either way, here’s to creating and enjoying your happiest life ever with a business doing what you love!

 

 

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you check out what I do at my 3 1/2 day live training twice a year. The next event is in November but there are a bunch of bonuses and early bird rates when you sign up now at: www.LiveBigEvents.com

P.P.P.S.  Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.KatrinaSawa.com/FreeCallWithKat

© Copyright 2014 K. Sawa Marketing International Inc.

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