Weekly Marketing Checklist

Want to know the things I do regularly to grow and expand my business? Entrepreneurship isn’t for the faint of heart. If your goal is to reach the masses with your message and/or make a minimum of $3000/mo, I would say, in this day and age, you’ll want to be doing MOST of these things regularly as well!

Get in front of more people, more often and in more ways is the #1 goal…ways you can do that include the following:

  • in person networking
  • in person speaking
  • in person vendor/exhibiting
  • host a FB live/YouTube Live yourself
  • host a FB live w/ a guest
  • be a guest on podcasts, radio shows all over
  • Call into group zoom networking events and network in chat, especially those events that allow commercials with who is on live
  • ask others who do FB lives to bring you on as guest
  • offer to collaborate with peers on joint FB lives
  • nurture and interact with your community, your groups, and clients, etc. often so they will spread the word about you
  • host live events
  • participate and network, share tips and advice inside FB or LI groups – then take conversations off to a private message and then a phone call
  • go after publicity in your local marketplace, get on local TV, radio and in print media. It’s not as hard as you think
  • get published with your articles, blog posts and video tips on other people’s blogs, websites and directories. There are often submission guidelines on their sites or just reach out and ask!
  • pay attention to online summits and giveaways and be a part whenever possible in those types of events
  • travel to larger conferences and targeted events throughout the country and possibly be a vendor there if you aren’t chosen to speak
  • get listed in online directories and maximize your profiles everywhere such as social media, your professional membership websites and wherever your target market looks – sometimes there is an opportunity to be a partner of a website such as a catering association needs website designers, but normally web designers don’t join catering assoc. they can sometimes be a partner member which means you have access to that entire membership directory

Other ways to engage your Database/Community:

  • send an update letter in the mail
  • send an update email
  • call through your database a couple times a year
  • send twice monthly newsletters or emails of some sort (min 2x/mo or more)
  • share more stories with them to get them to connect with you more
  • friend or connect with each customer or person in your email database over on social media as well – sending a private message to them over there
  • sending more private messages and/or segmented messages to specific groups within your database so it speaks more directly to them and their needs. (example, someone who signs up for your Grief ebook, may be different than someone who signs up for Purpose workshop)
  • actively ask for referrals
  • ask them to take surveys, give their input
  • offer free coaching calls every once in a while
  • send holiday cards anytime of the year – more direct mail regardless
  • send a print newsletter in the mail
  • send a private video message just to them, one by one, there’s a system for that
  • start a text message campaign, get them to give approval to add them to it and then start sending texts to certain clients and people who want info that way
  • host free group calls on conf line or zoom to give them support and do Q&A
  • host free webinars and calls bringing in other experts to share
What will you add to YOUR marketing plan this year?

x

Who’s doing this all?? 😉
Xkatrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

P.S. March 6, 7 & 8 is my Love & Money Live event. That one is 3 full days of working ON your business like no other event out there. Seriously, I’ve been to a LOT of business events and multi speaker events where you get a bunch of fluff and some sales pitches. This is NOT that.

This is the training that I wish I had when I was really in the throws of growing my business 16+ years ago! I give you everything I’ve got in my events and I know a lot about a lot. For any industry too.

As a member in my community, you can attend my Love & Money LIVE! 3-Day impactful, informative training for just $97 also! That’s $200 off the current price! Find out more about this event and get registered but hurry, last day to register for this event is March 1st! Use COUPON CODE: 200OFF at www.LoveandMoneyLive.com.

 

Please Share, Follow and Like:
error

Most people don’t do enough follow up and those people are missing out on Thousands and Thousands of Dollars! You need to start learning a system to improve your Follow up and to attract more people from the networking events you attend.

4 Ways to follow up Events & Speaking GigsIf you are going to spend time at a networking event, if you speak at a networking event, or if you are an exhibitor or a sponsor at a networking event and you have a display table, you have to make the effort to maximize your return of your investment of time and money to be at that event. You want to capture as many leads as possible.

I’m listing these types of LEADS into 3 categories as follows:

  • Hot Leads – you want to capture as many HOT leads as possible. You want to talk with the 3 or 4 people who want to book you for a speaking event or hire you. Follow up with them FIRST!
  • Warm Leads – these are the people who will likely buy from you or book you as a speaker within the next 6 months to a year.
  • Cold Leads – are the ones who might start watching for your emails and learning from you. Something in their life may shift and they will want to hire you. This can take from 1 to 5 years or more to convert these prospects into buyers.

When following up, you CANNOT rely solely on your email marketing these days. Some people think they only have to put these prospects on an email list. They are WRONG and you have to be careful not to spam people – get more information on this in the video. You need to start putting your mailing address on your business card as well as your phone number, your email list and website information. This is why…

There are 4 Methods of Follow Up:

  • Email – your digital newsletter and other email communication that relates specifically to them.
  • Phone – remind them you sent an email with a freebie they were looking for.
  • Direct Mail – send them a note that says, “It was great to meet you, let’s have a phone conversation so I can learn more about you.”
  • Social Media – send a message to them to check their email for what you sent to them.

You have to approach your follow up marketing in different ways. Why? Because people are busy, they are as busy as you are! So make sure you are following up in those 4 different ways after every event. Get your system organized NOW!

Check out the video below for more detail about these 4 strategies to Follow Up From Live Events & Speaking Gigs!

Video Biz Tip: 4 Ways to Follow Up From Live Events & Speaking Gigs !

If you want my system on how to do create your Follow Up System like I do it, go to jumpstartyourfollowup.com. There’s a product list of everything you get with the Program plus 3 Bonuses! It’s a HUGE VALUE for all you get. And if you are not already on my email list, go ahead and click to sign up to my FREE Entrepreneur’s Kit while you are there – link is at the top of the page.

But whatever you do – GET STARTED RIGHT AWAY!

I’d love to be able to help you with your strategy, your marketing, or whatever is challenging you in your business!. If you’d like to schedule time to talk with me, just go to katrinasawa.com/strategysession/ and fill out the form to schedule a FREE strategy session with me.

You can also engage with me a couple of other ways:

  1. Go grab some additional FREE Resources online at http://www.KatrinaSawa.com/resources
  2. Attend one of my LIVE Events!!! Get more info about the dates, location, and topic of my LIVE EVENTS at www.LiveBigEvents.com. I’d love to see you at my next LIVE EVENT!! The next one is in November, so you can start making plans!

Talk you to again soon!

 

Sawa-Katrina-Book-Headshot

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts

Are You Ready to jumpstart your business in a BIG WAY? Join me at one of my live events in 2016 – next one is in Novemeber! Go to www.LiveBigEvents.com for dates and info!  

Please Share, Follow and Like:
error
Affordable One-Day Workshops to Jumpstart ALL Areas in Your Business & Marketing 

Join me in Roseville, CA April 5th for the first of the 4 classes I’ll be doing this year.
 
Find out about ALL the dates and topics here.

These one-day workshops will be designed to help those in attendance with the following topics. This is not my agenda this day, it will be custom designed to help everyone who attends with these topics and to dive in deep to get stuff done, get the strategies in place, implemented, developed or tweaked period. 

Topics Discussed in Class on April 5th:
Options for directly marketing to new prospects, networking, follow up marketing systems, phone call scripts and templates for follow up and email marketing, social media messaging and connecting and putting automated systems for all of this so it gets done consistently and to more people every month. 
Watch a quick video I did a little while ago about the top Email Marketing Mistakes to see if you really do need this training….email marketing is just ONE of the direct marketing and relationship marketing strategies I’ll be teaching you how to do at this workshop.
More prospects = more sales. Let’s see what YOU can add, fix, develop or tweak to jumpstart your business in these areas. 

Learn about all the different classes being held, which one or two will be for you? Register or get info now with the link here:
 

I’ll see you there!
Katrina Sawa
The JumpStart Your Biz Coach
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”
P.S.  Can’t make the live events in Sacramento, then go get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/gifts!
Please Share, Follow and Like:
error