I recently shared this broadcast on Facebook Live about Pricing for Profits. The intent of this broadcast was to share some great content about Pricing your Products, Services, and Programs with my guest, Carrie Greene of Carrie Greene Coaching. Carrie was ready to join us but, due to technical difficulties on my part, was unable to log into the broadcast. We’ll try to reschedule soon, hopefully April.

And yes, you’ll quickly notice that I’m sick when you start viewing this video but I’m sharing a lot of valuable tips and strategies here about Pricing your Products, Services and Programs. So I’m encouraging you to stay tuned!

Let’s dive right into Strategy!

First, I recommend you offer a variety of products or services with different levels of pricing.

Let me explain:

You should have a “low-end”, Easy YES offer. This is something that is so good that people say YES & pay you on the spot! Your offer must be crystal clear and it’s best if it’s priced under $100. Depending on the what you are offering, the price could be under $200.   The point of the Easy YES offer is to give prospects a way to try you out, to try out what you are offering and to see what it’s like to work with you.

You should have additional offerings (products, programs, or services) with price points higher than your Easy YES offer and lower than your “high-end” Program or Services.

You also need to create a Signature Product, Program, or Service if you don’t already have one. This is something you’ve created and it’s easily relatable to your Brand.

Click here to view the video and learn additional strategies, tips, and examples about Pricing for Profits.


So are you charging what you are WORTH? Is there a Mindset issue that blocking you from raising your rates so you can continue to offer value to your clients while charging what you are really worth? You can structure your programs, services and your prices – It’s Your Business.

To recap, there are several steps that go into Pricing your Products,, Programs, and Services so YOU can make a profit. From brainstorming about ways to deliver the program or product you’re creating, and what is included in the offer to determining the value, what you will charge and how you will sell it.

And finally, there are Sales Conversations that you’ll need to have and Sales Conversations is a topic that I LOVE to coach my clients on for example, what to do, what to say, and navigating objections that WILL come up.

These topics and so many others to help you make more money in your Business will be covered at my Love & Money LIVE! event coming up in a few days. Registration closes on Saturday, March 31st. Head over to www.loveandmoneylive.com to take a look at everything we will cover.

If you look around on Facebook, you’ll see my posts that contains discount ticket offers for my Love & Money LIVE! event. If you go to Facebook and Comment “EVENTS” on this post, I will send you a link to register at the discounted price! I have three other LIVE events scheduled this year, so go check out the dates at www.LiveBigEvents.com and start making your plans now!

Here’s to Creating the Business of your Dreams!



Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful



“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Watch or Read my Recent Blog Post for Jumpstarting Your Business.  

PPS:  Catch Up on my Video Biz Tips on YouTube.

PPPS: Find Out Where You’ll Find Me Speaking and Other Events Here

Do you have a passion and you just can’t seem to make sense of it or get any traction developing it into a business so you can impact a lot more people?

If so… I’d love to support you in your journey as I know how lonely, confusing, often scary and frustrating it can be!

I hear this all the time from people I meet, other entrepreneurs… “how can I help more people with what I do?”

I’ve felt like the “best kept secret” myself for a long time in fact…. you may not have realized that since I do a lot of stuff, speak all over and have a pretty large following on social media. But it’s true!

Every single day, I still think up and take action towards new ideas on building my business. I’m constantly learning, listening and analyzing what others are doing, saying, investing in and then adjust my own marketing plans accordingly.

I have a HUGE PASSION that I would bet many of you weren’t even aware of…

It’s to get everyone I know into LOVING RELATIONSHIPS with themselves and their significant others (or find them one). Honestly, no joke.

You see, it’s NOT just about business for me, not at all…and if you have read my book (Love Yourself Successful) you of course know that but if you haven’t…

I’m all about LOVE. I want everyone on this planet to have so much love for themselves that they can literally go after what they really want without hesitation.

I want everyone on this planet to be fully in love with their perfect scenario of a significant other – someone that over the top supports, loves and cherishes them.

You know why?

Because I know that when that happens… what will this world look like?

Yep… a much better place to live, work, raise our children, and because LOVE is what really matters.

I can’t stand to see people who are longing for love. I just want to help them find someone and help them see how amazing THEY are too!

Plus, it doesn’t hurt that LOVE inspires ATTRACTION. Which means that when you have more love in your life… the money follows, the clients follow, the ideas and collaborations follow, doors open up, the Universe acts. It’s amazing….

Now originally I was writing this email to share about another online show that I’m a guest on and I want to do that with you but I’m at a 3-day conference right now in San Diego as I write this and something has shifted for me (in me)… I had this thought that “wow, my followers, subscribers, friends and some of my actual clients just may not be that aware of how important it is for me to see you/them in love and embracing LOVE in your life and your business too.”

So I felt compelled to throw out the “swipe copy” from the gal running this online show to share this with you instead, I hope it’s helpful.

This is me sharing what I totally believe to be true for running and growing a business and life of your dreams in this day and age.

A business that is a smooth-running, consistent, revenue generating machine that is… what other kind of business would you want to spend your time creating anyway?

In order to do this, there are a few MUSTS it has got to revolve around:

  1. Your PASSION for one
  2. Your BIG VISION for what you really want to create/do/be
  3. LOVE for yourself to know you deserve that
  4. DETERMINATION to not stop yourself from doing whatever it takes to get it
  5. An OPEN MIND to be able to see course corrections along the way
  6. A LEARNER’S HEART to be open to learning the things you don’t know or can’t see
  7. And finally ACCOUNTABILITY… if you don’t have someone (or multiple someones) in your corner cheering you on, giving you advice and showing you how…. it may not work.


So, while I do want you to join me on this brand new Passion to Business Online Show with Nathalie Doremieux because this is what it’s all about…I had to share MORE of me and my PASSION so you can get to know the real me more.

I want to be a mentor for those of you who need the truth, need love, need and want the HOW of what to do and how to do it…. and you have to know that I’ve got YOUR BACK.

Now… about this Passion to Business Online Show – it’s in perfect alignment with this because it’s all about how to turn your passions into a real business that can help you create the kind of life you want. There are a bunch of experts including myself who share on video our real true stories of how we use our passions in our businesses and you can too!! You want to check this show out if you’re in doubt about any of this at all, trust me.

Find out more and sign up for this series now, it starts on Monday, March 19th and it’s absolutely FREE.
Here’s to creating and enjoying the business and life of your dreams!



Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful



“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Watch or Read my Recent Blog Post for Jumpstarting Your Business.  

PPS:  Catch Up on my Video Biz Tips on YouTube.

PPPS: Find Out Where You’ll Find Me Speaking and Other Events Here

What a rush for new Live Big Mastermind members! Yay! Two new members just joined this week. That reminds me to remind YOU that if you’re looking for a mastermind group for yourself (annual mentoring group and program) then you really want to consider mine. 

There is NO other program out there that will get you where you need to go, teach you what you need to know and make you implement as much as I will regardless of how much you whine. Period. You get your biggest bang for your buck with my groups because I make myself accessible where other coaches barely give you any time with them one-on-one. Trust me, you want to consider it, read more and watch the video here.

Of course there are all sorts of other options to working with me in case you didn’t notice. Other groups starting at $97/mo1on1 coachingwebsite design servicesdo-it-yourself marketing and business building products, books and more.

This week’s video ezine is about building your list to build your business. As a small business owner for almost 11 years now, I’ve realized that nothing matters in my business besides building a solid list of followers, subscribers, clients and fans that love, trust and connect with me. That’s why I focus most of my efforts in my marketing on list building. Basically figuring out how to get in front of a ton more people who don’t yet know me every single week. That’s why on my NEW VIDEO I’m talking about the key ways to build a responsive list for ANY business in ANY industry – what’s REALLY working…. Seriously go take a watch and see what you think for yourself!


Oh and don’t forget to register for my upcoming FREE Jumpstart Your Business Webinar happening on April 24th!

Go to https://jumpstartyourmarketing.com/jumpstartyourbizwebinar now to hold your spot!