Michele PW effective emailsI thought you might enjoy this Guest blog post about creating effective email that is by my friend Michele PW, who is a copywriting expert and author:

In today’s world—the world of building businesses online—most entrepreneurs understand that building an email list is extremely important.  An email list is one of the best ways to build your business because it gives you the opportunity to connect with potential buyers on a personal, authentic level.

Done right, an email list can supercharge your business results.

But (you knew that was coming, right?) an effective email is only as effective as your open and click-through rates.

If nobody’s opening your emails, and nobody’s clicking on the links you put in them, then your email list is not actually working to build your business.

And that can be discouraging.

It takes lots of time, energy, mental power, and money to build a list and to write content regularly.

So today, I’m going to share six of my favorite tips for writing an effective email that connects and converts.

Tip 1. Make Sure Your Emails Are Mobile-Friendly.

I know. It sounds pretty obvious. Also, emails not being mobile-friendly doesn’t really sound like a deal-breaker, right? Wrong.

Here’s the thing: an increasing number of studies and statistics show that a growing number of people use phones and tablets to shop (not computers). In fact, one of the reports I read said that up to 70% of sales happen on phones or tablets.

If your emails look “off” or load improperly and aren’t easy to read, your readers are going to click “delete,” period.

So here are some mobile-friendly-related considerations to make as you create and compose your emails:

Whether to use a banner. Recently, I’ve noticed that entrepreneurs see better conversion rates when they do not use a banner.

The user experience: technically. People reading on teeny tiny mobile devices are more likely to skim than people who read on computers. Make it easy for people to consume your emails by incorporating white space, shorter paragraphs, and shorter sentences.

The user experience: emotionally. Be sure to think about how your subscribers feel when they get your email. They’re living, breathing, busy people, so give them something worthwhile.

Tip 2. Make Your Emails Easy-to-Read and Understand.

As I mentioned above, your ideal prospects are likely skimming your email. That being said, is it easy for them to follow what you’re saying? Are you using words they quickly and easily understand?

Are you making them think too hard?

Of course, I’m not saying you should “dumb down” your message. But you should also be sure to use language that your ideal prospects use (not jargon from your industry).

On another note, be crystal clear about which action you want your readers to take. Set links apart so readers know exactly where to click. If it’s not crystal clear, your readers likely won’t take action at all.

One of my favorite tips for creating a crystal clear call to action is to start with the end in mind. Before you even start writing the email, be clear in your own mind about which action you want readers to take—whether it’s to enroll in your new course, buy your book, or read your newest blog post.

Building your email that call to action is a great way to make sure you’ve just created an effective email. And don’t forget to keep it simple!

Tip 3. Connect with Your Ideal Prospects.

Your community is unique. It’s important to ensure you are connecting with the members of your community on a personal level.

Here are a couple of examples:

I’m on a list where the business owner writes very long emails a few times each week. To be honest, although I’m seeing better conversion rates with shorter emails, this entrepreneur’s emails are entertaining—a great mix of content and stories from his life.

And, they always include some kind of offer at the end.

I’d typically caution entrepreneurs against sending out too many sales emails, but this particular business owner has it nailed: I am certain he gets a lot of email opens and a lot of click-throughs because his emails are informative and entertaining!

One of my clients has had a great response from shorter, punchier emails that have a kind of “hook.” She’s often directing people to read her blog posts, and she makes her emails short and sweet and to the point. Although this effort is the opposite of the one I explained in the first example, it works!

It’s all about knowing what your ideal prospects want from you.

Tip 4. Make Your Emails Personal.

The reason email works so well is that it is personal by nature. Your communication is like a letter to each of your community members. So when you’re writing an email, pretend you’re writing a letter to one specific person. When you master this, each of your ideal prospects will feel like you’ve written specifically to him or her.

When they get the sense that you’ve taken the time and energy to focus on them and write something that matters to them, they’ll reward you by opening and reading your emails.

Tip 5. Write Great Subject Lines.

Think about it: when you’re looking at that long list of emails in your inbox, you’re filtering: deciding which ones you’ll trash immediately, which ones you’ll read later, and which ones you’ll read right away. How do you make those decisions? You look at the subject lines. So, what makes subject lines great, or effective?

Being specific. If you have a deadline coming up, or a webinar showing on a certain date, include that in your subject line.

Being a little “off-the-wall” or invoking curiosity. Some examples are, “Winter is coming,” or, “It worked … kind of.”

Mixing it up. If, in most cases, you write straightforward subject lines, try throwing in a few “off-the-wall” subject lines every few emails. Or, if you typically write mysterious subject lines, throw in a few straightforward subject lines here and there. This may help you cut through the email clutter.

Tip 6. Write Powerful PS’s.

Did you know that it’s extremely common for a reader to skip from the top of an email straight to the PS? In fact, the PS is known to be the second-most-commonly-read element in an email (behind the subject line). So this is “hot real estate” in your emails! There are several different ways to write a powerful PS — to get you started, I’ve included a few email writing tips below:

Address an objection. The most common objections people have when buying your product or service are time and money. They’re not sure whether they can afford the time or financial investment. So, think about what you can say to overcome those objections.

Share one of your clients’ real-life success stories. Whether you summarize the story in your own words, or insert a quote from one of your clients, this is a powerful way to illustrate that you’re helping people get great results.

Position the reader’s choice about whether to invest with you as a choice to remain in their current situation, or to move forward and get the results you can provide them.

Recap a juicy benefit of the product or service you’re selling. For example, set it up as an “imagine” statement: “Imagine finally knowing exactly what to do when it comes to your marketing, rather than feeling overwhelmed and uncertain of what to do, when.”

In Conclusion …

I think the best part about writing effective emails is that it’s fun! It’s fun to be yourself, share with your community, and build relationships that thrive as your business does.

By Michele PW (Pariza Wacek)
Bestselling Author of the “Love-Based Copywriting” books
Web site: http://www.MichelePW.com
Blog: http://www.LoveBasedBizBlog.com

PS – Join Michele on her brand new FREE webinar entitled:  Sell More with Love: Step-by-Step Proven Formula to Craft Love-Based Emails that Attract, Inspire and Invite

 

 

 

Talk to you again soon!

katrina sawa

 

 

 

 

 

 

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Watch or Read my Recent Blog Post for Jumpstarting Your Business.  

PPS:  Catch Up on my Video Biz Tips on YouTube.

PPPS: Find Out Where You’ll Find Me Speaking and Other Events Here

Have you ever wondered how your Love Relationships and the Support from the people in your life can help you be more successful in your business?

One thing I’ve learned through the years of being in my business is how important it is to Love Yourself, but also to have the love and support from your significant other.  It’s so important to be in a loving relationship to help you thrive in your personal life and be more successful in your business. I don’t think I would have been able to consistently make 6-figures in my business if I didn’t have the love and support that I do.

Becky Sampson, Self – Development Speaker and Coach, joined me in this discussion because we found we both have valuable advice around the topic of Love and Relationships.

Becky formally suffered from a Binge disorder but she overcame her obesity and health problems about 9 years ago and has learned to stay healthy. Becky shared that many of her problems stemmed from low self-esteem and shared her unique perspective of having relationships with men while being overweight and unhealthy as well as how she is now, healthier and 130 lbs. slimmer.

We shared about our behavior – HOW we were and WHO we were before when we were in our unhealthy relationships. And a big part of the problem was because we created some of the problems.  We found that we were somewhat emasculating.  It’s hard to be take charge business owner one moment, then turn that switch off to be the feminine and flirty woman the next moment.  I realized that I wasn’t as kind as I should have been with my husband.  I started to be introspective and asked myself the questions – “What is wrong with me? What am I doing wrong in my relationships?”

That’s when I really dove into learning as much as I could about myself and relationships by attending relationship courses and workshops and investing in relationship coaching and consulting.  It mattered so much to me that I was willing to invest in myself, as well as my business. I was all in to find THE right man to love and appreciate me, to be supportive of what I was doing in my business, to be my cheerleader when I needed one.  And I found him!

Becky shared that her relationship problems stemmed from her unhealthy feelings and thoughts about herself. She didn’t love who she was in her previous relationship and she became judgmental towards her spouse. She was projecting her anger and disappointment in herself toward her spouse which wasn’t fair to him.

We both agree that if you are experiencing similar issues in your relationships; if you are struggling in your relationships, you should start investing in yourself to get the tools and resources to learn how to improve your relationships.

As I stated in the video, when I was trying to be more successful in my business, one of my coaches advised me to just be “love”. I was resistant to “being” because I was more interested in “doing”.  But I eventually let go of the resistance and at the end of that year, I found that I had made 6-figures in my business. This illustrates the reason why you’ll hear me say in many ways that “Love and Money go hand in hand.”

Click the video to learn more about “Getting Personal Around Love and Relationships

Are you ready to get more Love in your Life? You’ll find that you will become a happier person and, if you are like me, you’ll find a higher level of success in your business!

Talk to you Again, Soon!

xoxo Katrina

Here’s to Creating A More Successful Business!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Watch or Read my Recent Blog Post for Jumpstarting Your Business.  

PPS:  Catch Up on my Video Biz Tips on YouTube.

PPPS: Find Out Where You’ll Find Me Speaking and Other Events Here

Is your Funnel working as it should?  Is it generating enough interest to generate the leads you need?  If you are struggling to create an effective sales funnel because you don’t know how to start constructing it, this post and video are definitely for you!

This post and the video are designed for entrepreneurs, small business owners, independent contractors and anyone who needs to meet a lot of people and build relationships in order to promote and increase your business. Because marketing these days is useless without working at building the relationships with your clients, prospects, referral sources and contacts. Making offers is a key component to building those relationships. You can do this if you’re a speaker or doing a speaking presentation or not.

So What’s in your funnel? What are YOU Selling?

Here are 5 Levels of What (could and should be) in Your Marketing or Product Funnel Plus What IS a Funnel?

1. The “Freebie” – what are you giving away on your website or in person so you can capture people’s contact information so that you can continue to market to them? You’ve GOT to do this one for sure and it doesn’t have to be a FREE consultation! Try to give something away that your target market will definitely want but it doesn’t have to take your time, make it more automated instead.

2. The “Easy Yes Offer” or “Try Me Out” Offer – This is your low-level offering. Can you record a free CD, write an ebook, offer a webinar, prepare an ecourse? These are all lower level products or programs that you can create once then sell over and over again taking no more time (time being the key word on a low-level offering). Easy Yes Offers can also be your time if the goal is to have conversations with prospects in order to have them connect and trust you to enroll in higher end programs. You can give and receive a lot of value in consults where you charge a small introductory fee.

3. The “Do-It-Yourself” – This is the larger, more beefy product offering that people can buy and work through at their own pace. It could be your signature service packaged into a home study kit for example like I plan on doing with my Love and Money Business Summit and that I’ve already done with my JumpStart Your Marketing(TM) System.

4. The “I’m All In” – This is for very interested and committed prospects who want more of YOU. They want to get your advice personally maybe or work with you 1on1, come to an event or even pay you for your high end programs or services. There are fewer people who will commit to these types of offerings however if priced right, you don’t need that many, nor can you usually handle that many.

5. The “Whole Enchilada” – This is for the type of customer who simply LOVES YOU and loves what you do, teach or sell and will buy anything and everything you offer or promote. They are your ‘ideal client’, I’d imagine.

Click here to view the video and hear more about “5 Stages of Your Funnel – What are YOU Selling”.

Finally you have to practice, test and practice and test, over and over again and different audiences might require different easy yes offers. You may have to alter them, change them and revise them along the way. You’ll know when you have that easy yes offer, people will be throwing cash or their credit cards in your face or orders will come in like crazy online!

Join me at my next live training workshop where we’re going to get you super clear on what you’re selling and offering. Which of these do YOU need? How many do you need to sell to make your goals? And what platforms will you do that on, how will you get those clients and more.

This live training workshop is called “Speaker Success Bootcamp”,  scheduled for June 14, 15, 16, 2018 in Sacramento Ca – find out all the details and sign up now at www.JumpstartSpeakerEvent.com!

Come talk with me about this and more in a complimentary business strategy session by clicking here: http://www.AskKat.biz.

Talk to you again soon!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS:  Watch or Read my Recent Blog Post for Jumpstarting Your Business.  

PPS:  Catch Up on my Video Biz Tips on YouTube.

PPPS: Find Out Where You’ll Find Me Speaking and Other Events Here

Join me, as well as other amazing speakers This Wednesday, August 26th from 3pm to 4pm on a PSA “Change Your World!” Virtual Summit call and listen to one or ALL of us share our expertise in children, families, and relationship.

Yes, we are going to get personal! From intimacy to struggle, I will walk you through my many secrets in truly creating your happiest life ever doing exactly what you love. If you find yourself with self doubts, unsupportive people around you, dreams without action plans or you’re struggling to make enough money in your business and getting burned out quick then this presentation is for you. You want to figure out where you could be settling and “stop it”.

Come to this call and learn the 5 steps to incorporate in your monthly, weekly, daily practices so that you can finally design the life of your dreams! Learn how you can be Living the BIG Life You Deserve, How to Stop Settling and Create Your Happiest Life Ever!

 

 

 

Katrina Sawa

Your Love & Money Mentor, Speaker &
Author of the book, Love Yourself Successful
916-872-4000
katrina@jumpstartyourmarketing.com
“Helping You Get More LOVE In Your Life & MONEY In Your Business!”


P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts 

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – online and offline. I recommend you check out what I do at my 3 day live training twice a year. The next event is in November, we’re in pre-launch so rates are the lowest when you sign up now at: www.LiveBigEvents.com


Connect With Me Online:

Facebook: www.Facebook.com/KatrinaSawa
Public Group: www.Facebook.com/groups/JumpstartYourBiz
YouTube: www.YouTube.com/katmarketingexpert
Twitter: @KatrinaSawa

 

 

 

 

 

 

Are You Settling?

Yes, I’m talking to you…

This is a quick reminder to take an inventory of your life this holiday season. You’ll be around a lot more family and friends possibly than normal and you want to take notice of who is supportive of what you’re doing in your business, your lifestyle and choices, etc. and who is NOT. Plus take inventory of other areas too to make sure you’re not settling:

  • Are you doing the business, or in the job, of your dreams? If not, stop settling and go find something that lights your fire!
  • Are you in a love relationship that empowers you to be your best self where you’re cherished every single day? If not, what’s missing and how can you fix it?
  • Are you holding back from taking care of yourself because you feel like you have to take care of others or go make more money “first”? If so, stop undervaluing yourself and schedule in time for YOU!
  • Are you often surrounded by people who aren’t that nice to you or who put you down? If so, then find some new friends quick!

As a business and marketing coach, these are some of the biggest things that I see actually holding my clients back from attracting more clients and making more money in their businesses. Because rarely are you in the mood to do more marketing or follow up if you aren’t that happy or personally supported. It’s just what happens.

I know it seems funny to say that but it’s true. It happened to me too about 5 years into my business…I became stagnant with it. My revenues plateaued and it was because of some of these things come to find out.

I worked on them intensely for a year that year and things really turned around for my business and me financially. I continue to “work on me” each year in many different ways, as I will never settle again for what isn’t in the highest, best interest of me.

Check out this video I did on this topic, it could amuse you or make you cry but either way it could really transform you…Click here to watch the video on settling

                                                                                                  

 

Here’s to creating and enjoying the business and life of your dreams!

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

 

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

I’m writing to you today about something that’s a little off the “business” topic.

It’s about your love life!

If you’ve been around me for a while now you may not be surprised to see this today as I talk a lot about Love & Money and how important having BOTH are in your life to enjoy complete happiness and success in my mind.

My new brand in fact is all about helping you put more LOVE in your life and MONEY in your business!

I want every one of you to be as happy in YOUR love relationships as I am in mine with Jason. 

Therefore, I became part of this tele-summit to help those of you still looking for your Mr. Right to help you in this quest so we can get on with the business!

If you’re already very happily involved with the love of your life then you’re LUCKY! I’ll bet you know a woman who IS NOT however…will you pass this on to her so she can get this great free info???

HERE’S MORE INFO! 

What if I told it could be easier than you think to meet and attract the right guy for you

If you’re ready to enjoy companionship, love and passion with a man who makes your heart sing and is just right for you, please join me for the FREE Ready for the Right Guy Global Telesummit!

Don’t waste any more time feeling disappointed, frustrated and lonely! You can start 2015 with renewed hope, inspiration and clarity to help you attract your right guy and enjoy the relationship of your dreams!

I’m teaming up with over 25 of the world’s top love, relationship, dating, and intimacy experts for this one time virtual event and you have a complimentary invitation to be my guest!

I want to support you on your quest to design your happiest life ever. And to me, your happiest life ever includes finding the LOVE OF YOUR LIFE as well as having a valuable and profitable business or career. In the call I’m featured in on this Right Guy Summit I will talk a lot about not settling, and share some really cool ONLINE DATING TIPS that I’ve discovered along the way to find My Mr. Right

This event will give you the inspiration, tools and wisdom to:

  • manifest the love you seek
  • meet and attract high-quality, relationship-ready men
  • achieve lasting passion and love with a man who adores you
  • quiet your “inner critic”
  • approach dating with a new sense of confidence
  • demystify what is going on in the minds of men
  • flirt in a feminine way so he will pursue you
  • discover how you may be self-sabotaging your love-life
  • understand what really makes a man fall in love
  • be the one woman who captures his heart

and much more…

When you register you’ll also receive some immediate registration gifts to get you started right now, including free audio of my book, Love Yourself Successful, and my Online Dating Program for Women over 40. 

It’s my pleasure to be a featured speaker in this worldwide movement to help women all over the world have the relationship of their dreams. I hope you’ll join us!

This event begins January 4th, 2015 – click here to register!

 

Here’s to creating and enjoying the business and life of your dreams!

Katrina Sawa

The JumpStart Your Biz Coach,

Speaker & Author of the book, Love Yourself Successful 

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S.  Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – Online and Offline. Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.

Can you believe that on the day Jason and I were so excited for him to finally be done with his radiation and chemo appointments (yesterday)….that immediately following his last treatment, he was in so much pain they rushed him to the ER and found he had blood clots in his lungs! Excuse my language here but What The Frig! 

We are so disappointed mind you that this stupid cancer journey is not yet behind us. I know it will never be behind us with all the regular appointments you have to do following and for the rest of your life but geez already, give him a break.

So, yes, that’s what I’m dealing with this week. So cancel the networking events, cancel my trip to LA next week, it’s more important that I’m here with him. It’s just so disappointing and frustrating. I’m hoping I don’t have to postpone my free webinar I’m giving tomorrow bright and early too as I feel like I’m coming down with a cold. I’m going to see what I feel like when I wake up but if you’ve registered for that, make sure you check your email before 9 am PST! Here’s the page to register however if you haven’t yet done so, it’s going to be good whether I do ittomorrow OR next week, trust me.

I’m sorry to be such a Debbie Downer today on you but you know what one of the nurses said yesterday….just talking out loud to us in the room….she said “Well everybody gets some kind of cancer these days, it’s just so common”. So be prepared. Don’t focus on it of course but get your business ready, and get prepared “just in case” you can’t work at it daily like you are now. Plan for the “What If” and be grateful when nothing happens.

This is why I’m just so passionate about two things….

  1. Helping you make more money in your business while having it more leveraged and systematized so you’re not working so hard AND
  2. Having the love of your life in your life so you can have someone by your side, in good times and in bad. It’s what I’ve been talking about for years now:

Love + Money (+ Health) = Complete Happiness

Please come talk with me if your business is NOT set up well for automated marketing, systematized selling processes, leveraged revenue streams and effective online lead generation. The time is now, do not wait to pass GO, do not wait to collect $200. It doesn’t cost a dime and it will save you (or make you) thousands of dollars in targeted action steps. –>>> www.AskKat.biz

Don’t get sucked in to someone telling you that you should do it this way or that way and having that be the ONLY way you make money or grow your business. ONE way doesn’t work for the majority trust me.

 

I wanted to share a few of my “working remotely” resources and tips – this is a picture of me working at one of Jason’s treatments in the cancer center this week. It’s freezing in there, sweats are in order even though its 100 degrees out!

Working Remotely Resources:

  1. Logmein.com – I love this resource because it allows me to access my desktop from anywhere and any computer. I realize many of you work from your laptop and hence when you travel you take your laptop and your whole business and files with you, that’s great. But for those of you who have a desktop computer at your home/office (I have a big giant Mac), you can’t take that with you when you travel OR in case you have to go back and forth to the hospital or somewhere else and work on a daily basis, it’s nice to be able to access your files from anywhere. I bring my laptop along but then I don’t have to double up all my files or move too much over to my laptop and it stays pretty secure without my entire business on it. It’s like $79/year I believe so not that expensive. 
    • Also as a division of Logmein. they offer a screen share software called join.me. I use this now for my webinars, like the one I’m doing tomorrow. It’s not a “perfect” system for doing webinars but I don’t do that many at this time so it’s good enough. Plus I can use it with clients to show them how to do stuff on social media or their websites, etc. It’s $19/mo.
  2. Carbonite.com – This is the remote data backup system that I use on my desktop to protect my files. I highly recommend you get an online backup system because let’s face it, you won’t manually back up your files as much as you hope to so it’s better to be protected. And for like $59/year it’s a super good deal. It runs while I’m sleeping too so no down time. Here’s the site to go check it out.
  3. Filezilla.com – This is an FTP free software that I use to upload files to my website so that I can just use a link for someone to be able to access them. If you want to have someone be able to download or view a PDF or listen to an MP3 file for example as a freebie you may have offered or as part of a paid product or program, you will most likely want to upload that file to your website so it can be linked. The days of attaching files to an email are long gone, especially if that file is many Megabites large which MP3 files are.
  4. WordPress.org – The .org is different than the .com apparently, I learned this from my website techy team. The .org templates allow you a lot more flexibility, functionality and user friendly layouts with opt in capabilities and so much more. Don’t get sucked in to the free templates, invest in your website, it’s actually YOUR MOST IMPORTANT MARKETING TOOL besides yourself! What I love about my wordpress websites is that I can login from anywhere and update a page or add a post, it’s amazing. 
    • Did you know that I have an entire Website and Techy Services Department in my Company that you can utilize? It’s for that jumpstart you need with your own site or the new site you need but aren’t sure who to have build it for you. We’re the best team on the internet because you get me – sales and marketing strategist and big picture website planning PLUS my extremely knowledgable website and techy specialists. We typically only handle clients sites or ezines, social media work, etc. that we’re already working with but ask me more about it if you’re in the market right now, we might be a very good fit for you!
    • Contact me here about websites and techy work now or SIGN UP for a 60 min Jumpstart Your Website Planning Meeting with me 1on1 and let’s figure out what you need (no obligation to use our services beyond the planning call by the way!).

Have a great week!

Katrina Sawa

The JumpStart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear!”

P.S.  Get your FREE Entrepreneur’s Success Kit plus a couple other Free Gifts online at www.JumpStartYourMarketing.com/freegifts!

P.P.S. – Because the truth is that most of you need to be doing almost everything I share with you in my videos and newsletters yet you’re ignoring me, hiding your head in the sand, or you just don’t open the emails because you don’t want to know. And frankly this is what’s hurting your business. 

Instead I would rather see you stop working so hard at things that are not working and instead learn what you need to do to jumpstart your business in 90 days and over the next year so that you don’t have to work so hard, you can systematize things you’re doing and even delegate things that you don’t like to do or don’t know how to do but still need to be doing so that more things get done, more prospects get reached, more sales get made and more money goes in your pocket.

But even better than that is the bigger impact you make on more people in this world.

So join me in November and let’s jumpstart your business shall we? 

I’ve been throwing a lot of strategies at you lately on how to do certain types of marketing, marketing, marketing so I thought I’d change it up a bit this week. I’ll get back to more build-your-biz type of videos and articles next week but the topic I’m sharing today is very important also in building a successful business – trust me on this! Try to hang in and read the whole thing today because you may be surprised…

Just in the last couple weeks I’ve been talking to dozens of women who are not happy in their personal lives, their love life or have some beliefs about themselves they know need to change in order to be totally happy and confident.

One thing I don’t necessarily teach on is how to change your limiting beliefs….there’s a lot to that subject and many ways to alter or squash your limiting beliefs. I can recognize them in almost any client of course as they are probably the thing that’s stopping you from…

  • Getting your marketing done
  • Doing more on social media
  • Writing more content
  • Recording more (or any) videos
  • Speaking more
  • Doing your follow up calls
  • Redesigning your website and brand
  • Getting a new headshot
  • Raising your rates
  • And so many other things that would help you jumpstart your business!

So, if you think you could benefit from altering slightly or completely squashing some of those limiting beliefs you may have then I recommend you sit in on a Free Webinar that two of my friends/client are hosting very soon. Watch my emails for info on that.

Then, where I can help you is in your personal life…in addition to advising you what to do and how to do it in your business and marketing, I work with many clients with creating a happier environment for themselves so you CAN do all the above mentioned action items with more confidence and ease (revenue producing activities mind you that you want to be doing).

Clarity and Confidence are two very critical components to having a successful and profitable business.

Some things that hold us back from being 100% at both of these is “other people”. It could be a close friend, family member or loved one who doesn’t “get” what you do or you’re trying to do with your own business.

  • They don’t “get that you have such passion for something that you’re willing to not take in a paycheck for a while, while you build the business of your dreams”.
  • They may not “get why” you want to invest in yourself, training, a mentor, books, CDs, workshops and a new website and they may say things that sound hurtful to you yet they believe they’re “helping”.
  • They say or do things that squash your own belief in yourself, make you doubt yourself or worse yet, forbid you to move forward in some way.

This is why I have most of my clients “evaluate” their own relationships when I find a little lack of confidence or clarity or lack of drive too. Often times we find one or two people who “just don’t get them” who are influencing them in some negative way for the entrepreneur, yet they think they’re doing it because they love you.

So one thing I’m REALLY GOOD AT is helping you communicate your needs, visions, passions and purpose with your loved ones (or significant other if it’s them) so they start to really “get you” more and what you need from them (if anything), to help you communicate better with them and manage your energy when around them.

I know this first hand because my ex-husband didn’t “get me” when I first started up my business either. We were married when I started it after quitting my last job outright and telling him I was just going to start my own business. He was fearful that I wouldn’t bring in a steady paycheck anymore and was always saying things to me, little digs, that hurt very much and didn’t encourage me at all. In fact, I would go out networking during the day with a big smile on my face saying everything was ok and then I cried myself to sleep many nights because I felt like I wasn’t loved and supportive.

I ended up divorcing him after two years of trying to make him understand how I’d changed and what I really wanted to do and be now but he didn’t have any interest in knowing what it was that I did or in understanding me at that point at all.

I just don’t want anyone I know or any of you who are reading this to be in this or a similar situation at all. It hurts not to be supported for what you really want to do or be. I wasn’t willing to settle any longer being with a man who made me feel that way and I hope you aren’t either.

I also had a father who I rarely saw mind you, but when I did he would find something wrong with me. He would tell me first how proud he was of me doing my own business and making a decent living at it (since I never asked him for money he assumed I was doing ok, although he did always ask) but then he would find something like my weight or my crooked teeth to comment on and asked “why haven’t you fixed that yet?”.

I’m getting a little vulnerable with you here because apparently there are hundreds of you if not thousands of you out there hiding with these types of people in your life. And you’re trying to build a successful business around something you’re very passionate about yet you can’t understand why it’s really not taking off yet or why you’re not as successful as you wish you were or why you keep working so hard at it and you’re going no where fast.

It very well could be because of something going on with you personally. You may not even see it just yet but it could be there. I would love to help you identify if or what is keeping you stuck in your business and how to get through it so you can finally take charge of your life and design the business of your dreams!

I have a video that I recorded this week (my hair isn’t that great in it but I had to sit and record it the day it came to me) that I’d love for you to watch, it’s not that long.

Here is the link to the video:  http://youtu.be/WtJtgWZOEfA 

I also have a 3 hour, 3 part tele-training that I recorded a while ago but is a very powerful experience that I know those of you who are still reading this probably need extremely bad. I’ve lowered the price on it from $197 to $97 for this week AND I even threw in a slew of bonuses too, I urge you to go take a look at this page and go grab it. It has some powerful and deep experiential exercises that I want you to go through. When I went through these myself it opened me up to the kind of loving relationship (the one I have now) that is completely supporting, love-filled and passionate, just what I wanted.

And if you’re single and don’t have that special someone yet, then it will help you identify who WILL BE the perfect partner for you, what you really want and need in a relationship so that you’re completely supported as an entrepreneur too.  (Plus a few of my online dating tips!!)

Here is the page again to watch the video:  http://youtu.be/WtJtgWZOEfA

Here is the page to grab the 3-Part Tele-training + bonuses for $97 this week:  http://www.LoveAndMoneyTeleseries.com

Please let me know how I can support you in growing, systematizing, marketing and monetizing your business! Sign up to talk with me 1on1 for free to see how it could be possible to get some help….there are many affordable options!
Have a great week!
 

 
Katrina Sawa 
The JumpStart Your Biz Coach &
Your Love & Money Mentor
  
P.S. Don’t forget the rates for my November 12-15 Jumpstart Your Marketing & Sales Summit are going up $200 per person on September 8thso reserve your seat by then or pay lots more! If you need to be doing more marketing and sales in your biz to get clients, build your list and impact the masses then you want to be here! Sign up now at http://www.LiveBigEvents.com.
P.S.  The BIG $10,000 PRIZE GIVEAWAY is still open to ENTER TO WIN! Through August, if you haven’t yet jumped on this, you may want to. The prizes the 4 of us are donating are many of each of our best programs, events, products, books and coaching sessions! Enter online at www.10KGiveaway2014.com.

Kids today are exposed to more issues than we could have ever imagined growing up.

Look no further than the headlines and you will have your proof.  One reoccurring theme that shows up is the negative effects of low self-esteem in children and the serious consequences of them.

Most of our kids are not even aware of their self-esteem, and without the essential tool of awareness, they are destined to relive old belief patterns and repeat negative behaviors over and over again. Now that just STINKS!

What if through the use of simple, fun, exciting and entertaining exercises you could help improve kid’s self-esteem almost instantly?  What if you were given the tools and techniques that kids LOVED to practice and actually apply?  Well, your wait is over.

In this heavily researched book, STINKIN’ THINKIN’ STINKS, Bill King provides kids, parents and educators the equipment necessary to deal with the issues our youth is faced with today. This is not just a book, it is a paradigm shift.

Bill’s approach is to use humor to break down the barriers many people.  The idea is to try to reach people where they are instead of cramming positive thinking down their throats. By using humor, the book catches the attention of the reader and holds it all the way to the end.

This is a revolutionary book that provides kids with proven steps necessary to deal with the struggles our youth are faced with today. STINKIN’ THINKIN’ STINKS offers a fun new accessible approach to exterminating negativity while inviting YOU to change YOUR LIFE for the better!

TODAY ONLY DURING THE OFFICIAL LAUNCH OF “STINKIN’ THINKIN’ STINKS” YOU’LL RECEIVE HUNDREDS OF DOLLARS OF BONUS GIFTS WITH YOUR PURCHASE OF THIS FUN AND LIFE CHANGING BOOK!

Click here to learn more about the book, bonus gifts and ordering. http://www.idontstink.com/stinkinthinkinstinks/

 

 

Katrina Sawa
The JumpStart Your Biz Coach
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”

P.S. This refreshingly fun new book will still be available after the special launch event, but the special bonus gifts are only available for 24 hours—so order your copy today! Click here for more information about the book, bonus gifts and ordering! 

I want to share a video with you I did earlier this week recording my Jumpstart Your Business Now Radio Show for 3 reasons:
  1. The radio show this week was me doing a Solo Show without a guest which means I gave a 30 min mini training session! You definitley want to go watch it.
  2. I’m looking for guests for my 2014 shows! You can find out how to apply to be a guest here now.
  3. I wanted you to also notice first hand how I leveraged this show….I hold it for free live each week, I promote it on social media and my blog and emails, I took the video of this and posted it on youtube, pinterest and then linked it out again to my social sites in different posts automatically. If you’re not doing all of this, it’s super easy to put the systems in place and can make a BIG difference with results in your marketing efforts! …I would love to help you with similar things as this plus so much more this year too in my Live Big Mastermind!
PS there there is ONE MORE fun live event happening very soon in Sacramento….it’s a Networking Extravaganza with my good friend Kathleen Ronald who is coming up from LA to do a 1/2 day workshop with me for YOU! Scroll down for this and other event info.

Watch the video (CLICK HEREOn this special LIVE, video of my radio show I wanted to give a free short training about launching, running and participating in leveraged business models and programs. Really, any business owner in ANY industry can do some sort of leveraged business model that can bring in additional income streams into your business. You just may not know what that looks like for YOU. Watch this one-time show and training on what else could be possible for you. I share all kinds of ways to leverage your expertise, skills and knowledge into other ways to generate income for yourself.Check it out and tell me what you think! I also talked about my Live Big Mastermind which is my main annual group program that I run and enrollment for that is now…go check it out if you’re considering joining a group for yourself this coming year and fill out the quick form on there to talk with me about it: http://www.LiveBigMastermind.com.

Have a great weekend!

 
Katrina Sawa 
The JumpStart Your Biz Coach 
(916) 872-4000 
info@jumpstartyourmarketing.com