I love my friend Wayne Kelly, The Radio Guy with On Air Publicity – he shares monthly on how to get free publicity! 

He gives the BEST tips and tricks in his monthly email newsletter – oh my gosh….let me just share some killer tips for you from him on what YOU can do to promote YOURSELF TO THE MEDIA THIS FEBRUARY!! (it’s genius)

When you use suggestions like this with the media you can get their attention over other people trying to get it. I’ve gotten on local television before when it was “Romance Month” (August)! I just mentioned I have this online dating program and they were fascinated and brought me on within the week!

anyone_can_afford

I share these with the hope you are the go-to expert in your area and this opens doors for you to get on the radio or television or even in print and help their listeners, viewers and readers with your expertise!

  • Dog Training Education Month – obviously for dog trainers…what are the basics of every well-trained dog?
  • International Boost Self-Esteem Month – a major issue with the world…what’s your advice?
  • International Expect Success Month – speaks for itself
  • National Pet Dental Health Month – Pets are always a hot topic.
  • Relationship Wellness Month – self explanatory.
  • Spunky Old Broads Month – love this as it is a fun topic – why would you want to be a spunky old broad.

These are specific weeks in February:

  • Random Acts of Kindness Week: 14-20 
  • International Flirting Week: 14-20
  • National Entrepreneurship Week: 20-27

And finally, specific days in February:

  • Shower With A Friend Day: 5  (I have no idea what the interview could be…maybe you know.) I just think it would hook listeners!
  • Read in the Bathtub Day: 9 (Why we all need to relax a bit more.)
  • Don’t Cry Over Spilled Milk Day: 11  (Could be a great topic for psychologists – it’s time to let the past go)
  • Clean Out Your Computer Day: 15 (A great topic for a tech company to get on air and talk about how to clean out old files etc.)
  • National Bacon Day: 26 (If you have anything at all to say about Bacon – this is your day!)

logo-waynekellyWant to get Wayne’s brilliant publicity tips every month (and you should!) and his Free Interview Cheat Sheet, then make sure you go to his website and sign up for his free stuff here now!

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Want a 1on1 call right away with me to help you plot out your 2016 – your marketing, business models, launches, events, speaking, website updates and more?

Sign up on this page now….these calls have been discounted tremendously for the end of the yclipart-redphone[1]ear, but they may not stay like that for long on the page. You can read about 1on1 coaching with me on here and there are a few options on this page but there is an option just for one call for $197. Go sign up if you know one hour with me could do you wonders in the next couple weeks!!

Here’s to creating and enjoying your happiest life ever making a lot of money doing what you love!

 

                                  
Katrina Sawa  
The JumpStart Your Biz Coach
(916) 872-4000
info@jumpstartyourmarketing.com

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts or FREE Love Yourself Successful Audio at www.LoveYourselfSuccessful.com/freegifts 

 

 

 

 

 

 

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Creating and promoting your own teleseminars or webinars every month in your small business could be the #1 lead generating strategy that works for you this year. I recommend you consider adding this.

This can be a very quick way to get introduced to thousands of people and prospects in your target market. It’s relatively easy to create a teleseminar or webinar and get it out there to the masses. Here’s a quick system for doing this every single month consistently to be seen, heard and known more in your business.

STEP 1:  Develop the idea for what you’ll speak or present on:  What does your ideal target market want to learn more about that you can present on? Choose something they want to learn, not necessarily something you know they need to learn. Determine if you need to show visuals during your presentation or not which means you would want to do a webinar verses a teleseminar. Doing a teleclass or teleseminar is easier to start with.

Note:  Test the waters first if you’re not sure what topic to present on. Post a few comments or questions to your friends and followers on social media or conduct a survey to your email subscriber list or just call a few key clients and ask them.

STEP 2:  Create the page on your website where you’ll drive people to opt in to get access to your teleseminar or webinar. The main reason we want to do these is to get more subscribers to our email newsletter list so you do want to make people opt in somehow. If you don’t have a shopping cart hooked up to your website or an email marketing service to make adding that opt in box functionality easy then you can use forms and plug-ins on WordPress if your site if built on WordPress. If you don’t yet have a site or you’re finding this step difficult, reach out and email me and let me find a solution for you so this doesn’t get you stuck.

STEP 3:  Choosing when to do this and how far out to give yourself for proper promotion is a very important aspect of being successful with this type of marketing strategy. I typically recommend choosing your date at least two to three weeks after you know your opt in page will be ready to promote to give yourself enough time to get enough signups. The day and time of your presentation doesn’t matter as much as it used to although you do want to take into account specific needs and characteristics of your target market. For example, are they home and busy with kids early mornings or mid-afternoons or do they hold a job still from 9-5? You may want to think about those things before choosing your time of day and week.

STEP 4:  The Set Up. Which technology will you use? Conference lines are free for most calls you’ll do verses most webinar services cost money. Setting up emails to inform and remind registrants of the call in information. I recommend you remind them a few times prior to the event as well as follow up with them a few times afterwards to make sure they take advantage of your offer or at least listen in to the replay if you’re offering it. This is where a lot of people fail; they don’t do hardly any follow up after the presentation if they do any at all. This is where the majority of my sales take place; it’s in the follow up.

STEP 5:  Start telling people about your event – MARKET IT LIKE CRAZY! I’m going to share more marketing and promotion tips in Part 2 of this article, check back in a week or so to find out more!

For more information on how to JumpStart your small business with creative ideas and a clear plan to reach your unique target market find out how to talk with me in a complimentary Strategy Session, go fill out the questionnaire at www.AskKat.bizLet’s plot out YOUR Big Picture Strategy now to get a jumpstart on your year! 

Oh and if you know you could use better and more consistent marketing and sales strategies then join me at my NEW Jumpstart Your Marketing® & Sales Summit in April 3, 4 & 5, 2014. Visit www.LiveBigEvents.com for all the details. 

 


 

About the Author

© Copyright 2014 K. Sawa Marketing international Inc.
WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it:

 

Katrina Sawa is known as The JumpStart Your Biz Coach because she literally kicks her clients and their businesses into high gear.  She works with highly motivated women entrepreneurs that want to maximize their business to make more money, enjoy more free time and fully embrace your happiest life ever.  Katrina uses online and offline strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too!  Katrina is an author, speaker and coach and she has been featured on the Oprah and Friends XMRadioNetwork and is a regular Business Expert on News 10 in Sacramento.  Get her Free Entrepreneur’s Success Kit online at www.JumpStartYourMarketing.com!

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Get marketing tips, business plans and your questions answered in a FREE Q&A! 

It’s an Open Q&A & Laser Coaching Call because I know so many of you have burning questions you want to know about around starting, growing, marketing or automating your business.

It happens THIS Thursday, November 14th at 5 pm PST so sign up and join me – you can ask a question, participate or you can just be a fly on the wall listening in to other people. There will be live laser coaching on this call just like I do in my Live Big Mastermind group calls.

You can pick my brain on ANYTHING to do with your business, sales, marketing, website, target audience, follow up, social media, mindset and so much more!

Do NOT pass up this one-time and LAST TIME opportunity to talk with me for FREE about your business this year!

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Tomorrow, November 12th, I’m being interviewed on the Logical Soul Talk Radio Show hosted by Dr. Michael Craig. Tune in at 3:00 pm PT/6:00 pm ET and learn how to do what you love, love what you do, and kick your assets to higher and higher levels… fast!

Dr. Craig invites authors, life coaches and other experts to reveal their secrets on how you can generate success from coaching, mentoring or from your own small business. This show is about transformation: leaning that you too can access and change inner decisions and eliminate self-sabotage, the biggest “bugaboo” for you as a coach or entrepreneur . . . the major factor that keeps you from full success, wealth, love and happiness! During various shows, Michael will talk about his discovery of “the Logical Soul” and “The Money Matrix Method” – two unique ways of bypassing self-sabotage in life and business.

Call in & dial ‘1’ to raise your hand & ask a question during the show 347-843-4544.

 

 

 

 

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On today’s Driving Your Marketing, The Small Business Entrepreneur Show hosted by Ely Delaney, will be featuring a conversation with rockstar entrepreneur Katrina Sawa, author of Love Yourself Successful, on how to kick your marketing in high gear, get more done, and have a blast doing it.

Geared for small business owners, local businesses, coaches and consultants, you’ll discover the tools, tips, tricks, systems and strategies to create a THRIVING business that you love!

 

 

 

Ely Delaney is the Co-Founder, Dean and Lead Trainer at Your Marketing University, a marketing education company designed specifically to help teach motivated entrepreneurs and business professionals how to take control of their marketing, online and offline. He is also the Creator/Host Of Driving Your Marketing, Entrepreneur, Interviewer, Host, Author, Trainer and Coach.

Katrina Sawa, known as The JumpStart Your Biz Coach, literally kicks her clients and their businesses into high gear.  She works with highly motivated women entrepreneurs that want to maximize and fast-track their business to make more money and enjoy more free time.  Katrina uses online and offline Relationship Marketing Systems & Strategies to leverage your resources, contacts and your expertise; plus she kicks you in the butt to implement it all too!  Get her Free Tips, Free Audio & Free Report online atwww.JumpStartYourMarketing.com/gifts!

 

 

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Are You Ready to Make Some HUGE Shifts in Your Business to Build The Business & Lifestyle That You Were Hoping You’d Have When You First Started Your Business?

Then it takes looking at EVERYTHING in your business – the BIG Picture, the marketing, the systems, the sales processes, your customer base, referral sources, your online presence, website and even your own mindset around it all!

You deserve it and you deserve more. You deserve to create the business of your dreams and you can. 

I understand you may have worked with other marketing or business coaches before or you’ve tried many different ways of marketing your business with little to no results so you could be asking…..

So, Kat, Why Are You Different and Why Should I Listen to You?

Mainly because I have such a diverse amount of knowledge on all kinds of different marketing and technological strategies that there isn’t any type of business or professional that I can’t come up with new, affordable and effective ways to market your business for.

Plus its not just about marketing, its about developing the right programs, products and services, having the right mindset and being clear that you’re not going to build this yourself, you need a team.

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SPECIAL ANNOUNCEMENT!

Hi there, It’s Katrina Sawa here with a quick announcement in case you missed this…

This Monday, Nov 4th, my good friend Kathleen Ronald is doing a joint LIVE EVENT with me here in Sacramento – AT MY HOME!

I’ve never had an event at my home but for her, and the small group we want to work with, this seemed like the perfect place to host our joint event. Plus I love to entertain and it’s been a while so I’m excited! So for those of you who live nearby Sacramento, for just $10 you can join us. It will be a Networking Extravaganza & Power Training where you’ll learn how to maximize your networking and your follow up and so much more in this 3 hour jam-packed, interactive evening event.

Learn more about what we’re planning and sign up for this ASAP to get in.

 
Katrina Sawa 
The JumpStart Your Biz Coach
P.S.  I’ve made quite a few changes to the Live Big Mastermind Program for this coming year and can’t wait to work with a great group of highly motivated entrepreneurs (this program will be my MAIN focus in 2014, you won’t see a lot of other virtual programs or free events anymore….take a look!).

Click here to find out more –>> www.LiveBigMastermind.com  

P.S.S. SAVE THE DATE [LIVE EVENT] – APRIL 3, 4, 5 IN SACRAMENTO – KAT’S NEXT BIG LIVE SEMINAR ON MARKETING YOUR BIZ!

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Kids today are exposed to more issues than we could have ever imagined growing up.

Look no further than the headlines and you will have your proof.  One reoccurring theme that shows up is the negative effects of low self-esteem in children and the serious consequences of them.

Most of our kids are not even aware of their self-esteem, and without the essential tool of awareness, they are destined to relive old belief patterns and repeat negative behaviors over and over again. Now that just STINKS!

What if through the use of simple, fun, exciting and entertaining exercises you could help improve kid’s self-esteem almost instantly?  What if you were given the tools and techniques that kids LOVED to practice and actually apply?  Well, your wait is over.

In this heavily researched book, STINKIN’ THINKIN’ STINKS, Bill King provides kids, parents and educators the equipment necessary to deal with the issues our youth is faced with today. This is not just a book, it is a paradigm shift.

Bill’s approach is to use humor to break down the barriers many people.  The idea is to try to reach people where they are instead of cramming positive thinking down their throats. By using humor, the book catches the attention of the reader and holds it all the way to the end.

This is a revolutionary book that provides kids with proven steps necessary to deal with the struggles our youth are faced with today. STINKIN’ THINKIN’ STINKS offers a fun new accessible approach to exterminating negativity while inviting YOU to change YOUR LIFE for the better!

TODAY ONLY DURING THE OFFICIAL LAUNCH OF “STINKIN’ THINKIN’ STINKS” YOU’LL RECEIVE HUNDREDS OF DOLLARS OF BONUS GIFTS WITH YOUR PURCHASE OF THIS FUN AND LIFE CHANGING BOOK!

Click here to learn more about the book, bonus gifts and ordering. http://www.idontstink.com/stinkinthinkinstinks/

 

 

Katrina Sawa
The JumpStart Your Biz Coach
916-872-4000
katrina@jumpstartyourmarketing.com
“Kicking YOU and YOUR Business Into High Gear!”

P.S. This refreshingly fun new book will still be available after the special launch event, but the special bonus gifts are only available for 24 hours—so order your copy today! Click here for more information about the book, bonus gifts and ordering! 

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I want to share a video with you I did earlier this week recording my Jumpstart Your Business Now Radio Show for 3 reasons:
  1. The radio show this week was me doing a Solo Show without a guest which means I gave a 30 min mini training session! You definitley want to go watch it.
  2. I’m looking for guests for my 2014 shows! You can find out how to apply to be a guest here now.
  3. I wanted you to also notice first hand how I leveraged this show….I hold it for free live each week, I promote it on social media and my blog and emails, I took the video of this and posted it on youtube, pinterest and then linked it out again to my social sites in different posts automatically. If you’re not doing all of this, it’s super easy to put the systems in place and can make a BIG difference with results in your marketing efforts! …I would love to help you with similar things as this plus so much more this year too in my Live Big Mastermind!
PS there there is ONE MORE fun live event happening very soon in Sacramento….it’s a Networking Extravaganza with my good friend Kathleen Ronald who is coming up from LA to do a 1/2 day workshop with me for YOU! Scroll down for this and other event info.

Watch the video (CLICK HEREOn this special LIVE, video of my radio show I wanted to give a free short training about launching, running and participating in leveraged business models and programs. Really, any business owner in ANY industry can do some sort of leveraged business model that can bring in additional income streams into your business. You just may not know what that looks like for YOU. Watch this one-time show and training on what else could be possible for you. I share all kinds of ways to leverage your expertise, skills and knowledge into other ways to generate income for yourself.Check it out and tell me what you think! I also talked about my Live Big Mastermind which is my main annual group program that I run and enrollment for that is now…go check it out if you’re considering joining a group for yourself this coming year and fill out the quick form on there to talk with me about it: http://www.LiveBigMastermind.com.

Have a great weekend!

 
Katrina Sawa 
The JumpStart Your Biz Coach 
(916) 872-4000 
info@jumpstartyourmarketing.com

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Are you ready to make more money?

Do you want to network with your IDEAL TARGET MARKET?

If you answered YES to any of those questions, you MUST attend the 5th Annual SUCCESS Summit in Los Angeles, Friday with optional Saturday, September 27th & 28th, 2013

You Will Get…

  • Access to top industry experts who will share their knowledge with you – in our signature style high content, high value, no pitch-fest presentations!
  • Dedicated time for networking so you can meet almost everyone in the room – great for collaborations and connections!
  • Tools and resources to take what you’ve learned and implement in your business the very next day!

Whether you have a well established business or are just getting started, the SUCCESSSummitwill inspire, motivate, and empower you.  You will connect with an influential group of smart, savvy women business owners who are ready to move their business to the next level and invest in their SUCCESS!

This special day includes high value content from experts who are TOP in their field PLUS networking with successful entrepreneurs just like you who want to grow their business with the support of other like-minded business women.  This is no pitch-fest! It’s all about connecting, learning and implementing!

Topics include….

  • How to Maximize Your Profits by Mastering Your Mindset
  • How to Become a Sought After Speaker and Grow Your Business
  • What Your Ideas are Worth and How to Profit From Them
  • How to Maximize Your Time on Social Media by Engaging in Relationship Building
  • Super Selling Strategies to Make More Money!
  • Proven strategies to increase your visibility and credibility by attending, speaking, sponsoring and hosting events
  • Learn how to believe in yourself to accomplish your goals no matter what is happening around you
  • AND SO MUCH MORE!

Register now and receive all of this for only $137!

But wait! Upgrade to the VIP All-AccessTicket and receive a 2nd day! On Day 2, you will learn….

  • How to SOAR to Success
  • How to Monetize Your List, Converting those Connections into CASH
  • Strategies to Organize, Systematize and Delegate for total SUCCESS
  • PLUS participate in a MASTERMIND roundtable session led by our experts with designated time for everyone at each table to brainstorm on their business!
  • AND experience our marketing workshop where you will put it all together in an easy, implementable PINKPrint to begin working your new ideas on Monday!

Ready to catapult your business into SUCCESS! Then the VIP All-Access Pass is for you! Only $197 for 2 days!

AND HERE IS THE BEST PART! Because of my relationship with Today’s Innovative Woman magazine, I’m able to offer you a discount on the regular ticket for Friday and the VIP All-Access Ticket!

Use promo code WOMAN2013 to get $50 off either ticket –  the Friday ticket for only $97 or the VIP All-Access 2 day ticket for only $147!.

Event Information

Friday, September 27th with optional upgrade to include Saturday, September 28th

Marriott Hotel – Torrance, CA

For more information and to register click here: www.SuccessSummitandExpo.com

This is an EASY YES! You must come join me! I’ll see you then!

 

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