Do you have a LOVE / HATE relationship with your current website? 

Or maybe you don’t have a website yet at all because you just can’t imagine what to do or how to do it so it actually gives you a return on your investment?


Well, your website SHOULD BE your most valuable and most important marketing tool. It’s a tool and a marketing mecca. It should be the hub of your small business generating leads on its own, converting those leads to an email list, interacting with visitors to make them want to learn more, read on or sign up for stuff. 

Most of the time however I see small business websites that don’t do any of this. 

  • They just plain aren’t working for you. 
  • They don’t bring in many leads if any at all. 
  • They don’t even make the visitor want to contact you. 
  • And you certainly aren’t monetizing it as best as you could. 

Check out the BRAND NEW VIDEO I recorded with the TOP 5 THINGS you need on your site to get more leads from your website –>>>>>> CLICK HERE

NOW….. there IS A SOLUTION that I want to share with you this monthAnd why you should stop and pay attention to this TODAY, BEFORE you take off for the weekend….that I’m offering a BRAND NEW “Let’s Fix Your Website” Webinar in just about a week from now.

But there are only 10 seats available and its at an unheard of price of $49!

(Yes it will be recorded. Yes I will give each attendee 3+ key tweaks to make on your site to get more leads fast. Yes I may do this again but why wait to get more leads?)

Click over and see what the buzz is all about if you know your site needs work, changes, better copy, a freebie, more functionality, videos and more! The easy part of this all is that you’ll walk away with EXACTLY what to say, do andchange on your site to get more business from it rather than having it just sit there and basically do nothing for you.

“Stop Losing Leads From Your Website Webinar: Transform Your Website and Online Presence Into a Massive Lead Generating and Cash Machine”

Did you know that over 95% of everyone who visits your website won’t do anything to contact you?

The #1 goal of your website should be to build your email list NOT sell stuff or just sit their looking pretty sharing what you do.

To find out more about how to transform your website to make it more of a smooth-running, lead-generating machine, check out my Jumpstart Your Website Webinar. Find out when the next class is and sign up to get my eyeballs on YOUR site! Go towww.JumpstartYourMarketing.com/WebsiteWebinar now.

I am so excited to help you jumpstart your business, your marketing and your life in 2013, let me know if you have any questions!

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Content IS king, it is true. If you’re not developing new content at least every month and then sharing it in many different ways to drive leads and traffic to your business and your website then you’re missing out on thousands of dollars in revenue.

  • When you have more articles or blog posts on your website, you will organically drive more traffic to your site.
  • When you have video tips and business tips on social media sites and YouTube too, you will get more exposure and you will have a farther reach for new prospects.
  • When you hold your own teleclasses or become a guest on other calls and radio shows or programs you will be seen more as the expert you are.

All of this doesn’t have to be hard. In fact pretty much everything I mention above here is absolutely FREE to do in your marketing. This article is not about showing you how to develop the new content, but it is about what to do with that content once you have it so you can get more exposure, traffic, leads and sales. 

So why are you not doing this more often in your business?

Usually what I find is that you aren’t sure where to get your content posted or how to get it out there.That’s assuming you know what to write or record in the first place. Content repurposing can be a free or low-cost and very lucrative part of your marketing plan if you do it but it does usually take some time which is why most business owners don’t do more of it more often.

Here is a simple 3 step process to repurpose your content whether you have written articles, blog posts, audio recordings, videos or other format.

1. Turn each piece of content into 3 different formats: Take your written content and read it into an audio recorder or free conference phone line so you then have written and audio content of the same info. Or take your audio content and have it transcribed into written format. Same goes for video, transcribe it to written format. Then take your written or audio content and shorten it to create short video tips or trainings. You can turn any piece of content into all three formats and then place them online in various ways for maximum exposure.

2. Develop a list of places where to post or upload your three types of content: You want one list of what to do with the content when you have it so you can be more consistent and efficient in getting this done. Plus you can even delegate this task if you want and all you have to do is develop the content but someone else spends the time repurposing it. Places to post or put your written, audio or video content include the following plus many, many more places depending on your industry or business, look for opportunities that are custom to what you do.

  • Your own blog or website
  • Your social media websites and profiles
  • Youtube.com
  • Free article marketing websites – there are hundreds of these, just do a google search to find them
  • Your email newsletters
  • Other people’s email newsletters, websites and blogs – do a trade of content
  • Industry or organization websites where you are a member or you belong – many online sites are looking for more content to place on their site to increase their standing and searchability
  • Become an expert on a related website that captures subscribers and members that are your target market. For example, Today’s Innovative Woman Magazine allows expert professionals to post articles and more on their website, creating a profile for you and other opportunities as well. Some sites like this are free to submit content, others are for a fee.
  • Send out print newsletters via direct mail and include previous email articles
  • Solicit print or online newspapers and magazines to see if they would be interested in publishing your content
  • The opportunities are endless!

3. Make sure to include trackable links or free offer links to specific offer pages on your website from all of your posted content so you can actually capture the leads: Don’t just post the content, make sure people can find you or click to go to your website with at the very least a quick author bio at the end of an article. On an audio or video you could make more of a special offer but remember to keep it evergreen, not date specific. For example, you don’t want a lot of videos, audios or written content out there that say “Sign up by March 31, 2013 to get this special offer” or after that date they’re not current content anymore and no one will click. 

Hopefully that helps get you thinking about how to expand your reach online and offline, on your own and with referral partners who you could trade content with. Trading content is a very good (and FREE) marketing strategy because you each then receive instant credibility via being recommended to by the person posting your content.


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What do I mean by more talking, writing and educating? I mean…develop more content in your business. Content IS king, it is true. 

  • When you have more articles or blog posts on your website, you will organically drive more traffic to your site.
  • When you have video tips and business tips on social media sites and YouTube too, you will get more exposure and you will have a farther reach for new prospects.
  • When you hold your own teleclasses or become a guest on other calls and radio shows or programs you will be seen more as the expert you are. 

So why are you not doing these every week in your business?All of this doesn’t have to be hard. In fact pretty much everything I mention above here is absolutely FREE to do in your marketing. 

Usually what I find is that you aren’t sure what to say, write, share or teach. You may know your business and topics that you work with people on or you may know your products inside and out. However….you may not know how to actively share them in an interesting enough way to make it enjoyable or educational for your ideal target client.

Here is a quick formula I teach my coaching clients on how to develop more content easily and then how to repurpose it in many different formats.

STEP 1: Think about the top 12 topics that encompass what you do, what you sell, what you offer and anything remotely related to it that could be complimentary to what you do. For example, for me, a Business Coach, I came up with Marketing, Lead Generation, Websites, Team Building or Outsourcing, Planning, Systematizing, Goal Setting, etc. These are pretty large categories or topics as you can see and that’s ok. Think outside the box and write these all in a word document.

STEP 2: Then take each of the 12 topics and break them down into at least 3-5 subtopics. The subtopics don’t need to be written as article titles right now, just get your thoughts down. For example, for me for the topic of Goal Setting, I could do; develop your big vision, crunching numbers, thinking bigger, doing research, etc.

STEP 3: Now if you can break them down even farther, go ahead. Otherwise try to come up with catchy article titles for each if you can or do as many as you can. Look at other successful people’s article titles and teleclass titles to use as examples. Its always good to use How To titles or Numbered Titles such as the Top 10 Reasons to …. Or Mistakes…

STEP 4: Then, when you’re feeling called to write just pull out that word document and pick a topic to write about. That will help down the writer’s block at least. From there, remember to keep it simple. Shorter articles and bodies of content are just fine. You don’t need to create a huge essay or book out of one topic. If you do that, you may want to think about breaking down that topic into more subtopics to stretch your content even more.

Now keep in mind if you like to write, then write out these articles. If you would prefer to talk then record them on a conference line or video. If you record it you may want to also transcribe it into written content so we can repurpose it all into more ways for lead generation which I’ll talk more about next week! Hopefully that helps!

Make sure you’re subscribed to this ezine at www.JumpstartYourMarketing.com!

For more information on how to JumpStart your Website or do a one-on-one Business & Website Planning Session with me…for a LIMITED TIME, you can now do this for $197 – go find out what this includes and what other bonuses you get too! Go to www.JumpstartYourWebsite.net for info now!

 

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This surgery kicked my butt! I had NO IDEA the magnitude of pain and recovery I’d be in after this thing. I haven’t had any type of surgery or even hospital stay since I was 4 for goodness sakes.

Now don’t laugh for those of you who have…..yes, I actually thought I would be up driving around within 10 days or so!! So funny what a reality check this has been….and yes, I’m doing much, much better this week.

The surgery was a big success my doctor tells me. I’ve been up walking around on “my walker” LOL for about a week now. I’m even home alone today managing to get my meals, things I need, pillows, etc. It’s exciting.

AND of course I’m back to work and coaching clients this week too. It’s the ONLY thing keeping me sain! My gosh its BORING when you’re forced to sit and watch TV or sleep all day!

Oh well, so I had to adjust my schedule a bit for this month now knowing that I can’t really get out much without help from someone else. So no in person networking events or speaking and had to cancel a trip beginning of February (thought I would be flying to LA within 4 weeks of surgery Ha Ha Ha the doctor said).

While I sit here laughing at myself and sharing with you too so you can have a nice chuckle, I realized more automating tips and stuff that I can share with you because I’m using them right now in my business while I’m in “RECOVERY”.

So, no video today (you DEFINITELY don’t want to see me now) but instead I’m sharing a few tips and software and things that are helping me continue working while I recover AND while taking it easy on myself too. I hope you find these helpful in your business either when you can’t work much or when you have to go out of town, etc.

This is sort of what I look like right now but surrounded by pillows too on my recliner!

1. Logmein.com is my best friend right now. This is an online service that allows you to log into your desktop from any computer anywhere. This means you don’t have to lug your computer with you on business trips, I just use the hotel if I need to check in or access a file. For me right now it allows me to sit on my sofa/recliner with my feet up working on my laptop instead sitting stuck to my desk where my big Mac desktop is.

Now this may not make a lot of difference to those of you with just ONE computer, a laptop that you take with you everywhere. I just choose NOT to live tied to my computer, email, phone, etc. I want my privacy when I’m not working and I also don’t want to be reachable when I’m not working (like on the weekends). Be careful allowing too much access to yourself or you may end up without a life.

2. Ning.com is a lifesaver for managing my group programs, members, housing audios, documents and interacting between members and myself. I can log into that site anytime and check in on any of my groups from anywhere, plus I can correspond with members with one easy click.

3. FreeConferenceCall.com is the main conference line I use for all my 1on1 coaching calls and even some smaller group programs. Its totally free for up to 99 callers I believe. Its easy to record calls, download recordings and interact when need be on the calls too.

4. Yousendit.com is a great free service that allows you to email larger files, up to 50 MB. This is handy for coaching call recordings or artwork files. You can also use Dropbox.com to upload and share files, folders and more but that requires a few more steps to manage. It can handle files over 50 MB however.

If you know you need to do something about getting your business and marketing more automated and more efficient so you’re not working so hard or spinning your wheels, I’d love to help you....

Set up a complimentary business strategy session with me today at www.AskKat.biz and we’ll set up an appointment this coming week! 😉 Its better to do this sooner rather than later! 

Have a great week! 

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Ever talk to potential clients who don’t seem sure about hiring you, and then they disappear off the face of the planet after your conversation?

(Or if you’re lucky you get a polite email explaining how they “just can’t afford it right now” or “will get back to you” after they’ve thought about it some more – and of course, you never hear back.)

How about those prospective clients who SEEM like they’re eager and ready to work with you, but then you never hear from them again?

It’s frustrating, I know.

But imagine if you could READ a potential client’s behavior and personality, and use that information to SAY just the right thing to get them over the fence and signing up as your client.

That would be pretty cool, right?

I have to admit, I was a little skeptical about the idea of being able to “read” what a potential client was really thinking (as much as I wish I was a mind reader). But after talking to my friend Brandy Mychals who has created a complete system on how to do it and testing out some of her strategies for myself – I’m really impressed.

It’s amazing what you can learn about someone just by looking for a few subtle clues. And when you know how to take that information and use it to communicate your value in a way that resonates with the person you’re talking to (like Brandy teaches), it’s amazing how much easier it is to sign up clients.

So easy you might feel like you ARE a mind reader!
And here’s where it gets good:

Brandy created an awesome video that will show YOU how to use these client reading techniques in your business so you can start closing way more clients (imagine if you could close just a few more clients a month, what would that do for you?).

You can watch it here… –> brandyandvinca.ontraport.net/t?orid=1163&opid=23

In this free video she’ll share the client reading system she used to create over $300,000 in sales in less than a year. You can also download a special chart that will have you reading the room of potential clients like a seasoned pro.

I can guarantee you will never look at people the same way again…AND, you’ll know what they are thinking about you.

Click the link below to download your own crystal ball and watch Brandy in action as she shows you her groundbreaking system that had McGraw-Hill snatch up her book in less than 2 weeks. –> brandyandvinca.ontraport.net/t?orid=1163&opid=23

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When I first found out how much money I could truly make as a coach and entrepreneur I was shocked.

No one in my family that I knew of ever made over $150,000 or so. It wasn’t in my thinking that I’d probably do that in my lifetime but now it’s a reality (and then some!).

One of my first mentors in the Internet Marketing world taught me about living life to the fullest. But also living it like you had it all today and not waiting for it to come to live a full life, but to live it now.

Now, granted, when this all came about the economy was booming and entrepreneurs I met were making tons of money. People were spending money on the Internet like crazy and if you were remotely savvy with your business online you could do well.

So I learned about “Living the Life” when times were good. What I was shown was that living the life meant to:

  • Fly first class
  • Stay in the nicest hotels
  • Treat myself to massages and pampering often
  • Take regular vacations
  • Experience fine dining
  • Splurge on myself and give generously to others as well
  • Upgrade to VIP status whenever possible

Keep in mind I came from a world of buying in bulk, using coupons and shopping for good deals. It was strange splurging so much to me, fun but strange. I spent a lot of money during those few years in my business and life and with that mentor’s guidance.

Unfortunately it didn’t really result in a more profitable business by doing all that, just the depletion of much of my savings. The money wasn’t coming in as fast as “they” said it would even though I was doing all the right things and I wondered, “Was this really living the life?”

What did living the life mean to me?

A few years ago when the economy started to take a turn, I did a lot of soul searching and work on myself and what I truly wanted.

I discovered my definition of living the life.

Living the life now means to me:

  • Enjoying life’s experiences with someone you love so deeply
  • Surrounding yourself with positive people, family, friends and good times
  • Not having to worry about bills and money
  • Being able to buy basically what I want when I want it but using coupons and special offers to get MORE bang for my buck
  • Having the benefit of good health
  • And upgrading to club levels in hotels or to first class on occasion when a good deal falls in my lap (which I wrote this initially from a first class flight I got for an extra $90!)

I deserve to life the life of my dreams and so do you….so go make it happen!

Aren’t sure how to do this or make this all happen for yourself? Come and talk with me in a complimentary business strategy session where we’ll look at where you are in your life and your business and where you want to go. You’ll walk away with at least better clarity and awareness of what’s possible and how plus possibly much, much more. Go to www.AskKat.biz  for the info and sign up today – its FREE!

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Speaking is one of the least expensive, most effective marketing strategies you can do in your business. If you’re already speaking then great, what I’m sharing in this article could be a good reminder for you.

If you are not speaking yet, then why not? Are you afraid of speaking or getting in front of an audience? Are you unsure of what to speak about or to whom or saying to yourself “who would care about what I have to say?”

Regardless of what you do in business you may want to consider speaking. Speaking allows you to be the expert in front of your prospects and peers. It gives you instant credibility and trust with the audience. And it speeds up the buying process when someone likes, trusts and is able to connect with you personally.

One of the biggest mistakes I see many speakers making however, is that they are rarely ever prepared for opportunities that may arise at any time.

Being prepared as a speaker will get you into more doors, position yourself as a professional to the people booking you to speak and it will allow you less stress and freedom to take advantage of all kinds of opportunities whenever they come up.

Here are a few things you want to make sure you have prepared:

  1. Professional speaker sheet – with your bio and/or introduction and your talk title and description at the very least. You can add references, additional talk descriptions and places you’ve spoken too if you like and you have.
  2. Professional head shot – easily downloadable from your website or emailable
  3. One to five (max) talk topics and descriptions – you can have more than one if it makes sense for your business and what you speak on are all complimentary to some extent. If you’re just starting out, start with one signature talk however to make your life easier.
  4. Cover letter or email prewritten and ready to go – include all attachments and information someone would need to decide whether they want to book you as a speaker or guest.
  5. (Optional) Page on your website talking about you as a speaker – include your talk titles, places you’ve spoken, possibly videos of you speaking and more information someone looking for a speaker could download easily on their own.

Choosing the right signature talk you’d think is the easy part, however it can be the most crucial part of this whole equation, especially if you want to monetize your talk and your time.

You need to prepare what you’ll talk on based on what action you ultimately want the audience to take with you. Do you want them to sign up for your free newsletter? Buy your book or product? Register for your event?

It’s important that you reverse engineer your talk based on what you want the audience to buy or sign up for. This is crucial and another big mistake I see many speakers making. They give a great talk then tag on a pitch to sell something totally different to the end and it feels like a sales pitch. Not good.

 

If you want more information on how to incorporate speaking into your business as a marketing tool and business model then go check out my Tradeshow Networking Tool Kit. It’s chock full of audio trainings, print flyer samples, instructions and more information on how to maximize your time whether you’re an attendee at an event, a vendor or a speaker. Pick up your copy today for only $57 at https://www.jumpstartyourmarketing.com/product-tradeshow.

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Networking is the least expensive, most effective form of marketing that any small business owner can do. Nowadays you can do it online and offline but there are some keys to doing this that are crucial so you’re not being too salesy, pushy or annoying AND you’re still building great relationships with qualified prospects!

I know networking is still such an important marketing strategy for any business owner because this is how I built my multiple-six-figure business, massive amounts of networking and having a clear follow up plan. And you can do it too even if you ‘hate’ networking!

Click Here to read my top 20 in person networking tips that I share with all my clients whether they’re already networking or not. I hope these help you to get out there and build more relationships that eventually then turn into clients or sales! (For online networking tips, check out my Profit From Social Media System on my website!

Is networking difficult for you?

Do you want to figure out how to really maximize your networking and thus the follow up that goes afterwards in order to really build your business and make more money?

If so, go check out my Tradeshow Networking Tool Kit. It’s chock full of audio trainings, print flyer samples, instructions and more information on how to maximize your time whether you’re an attendee at an event, a vendor or a speaker. Pick up your copy today for only $57 at https://www.jumpstartyourmarketing.com/product-tradeshow.

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In any business it’s important to develop simple follow up systems to keep on top of your prospects’, customer’s and referral sources’ minds. If you don’t do your follow up; you are wasting valuable marketing dollars and time you’ve already spent on gathering new leads.

I used to do a lot of networking at chamber events, women’s organizations and biz expos and I generally collected about 25-50 business cards from new contacts on a good week. I pay an assistant to enter them all into my computer database for me so I can easily mail merge them when I want to send out a mailer. I also enter them into my email database because I usually ask them in person if they want to receive my free marketing tips and they always say yes. I follow up right away by email and for the hot prospects I send a postcard in the mail or a note too. Then they will continue to receive my emails every other week plus usually, if I’ve met them out networking, I see them out again very soon.

Now, however, that I’m more focused on the online part of my business and working globally with clients; I do more nationwide networking and online social networking. However following up I do the same things as before and it’s important for you to realize whether you’re a brick and mortar business, home-based business or online business, you still need a clear, easy to implement follow up system that includes MORE than just email marketing….let me show you why.

Follow up can be done in many ways now….

In any business it’s important to develop simple follow up systems to keep on top of your prospects’, customer’s and referral sources’ minds. If you don’t do your follow up; you are wasting valuable marketing dollars and time you’ve already spent on gathering new leads. I used to do a lot of networking at chamber events, women’s organizations and biz expos and I generally collected about 25-50 business cards from new contacts on a good week. I pay an assistant to enter them all into my computer database for me so I can easily mail merge them when I want to send out a mailer. I also enter them into my email database because I usually ask them in person if they want to receive my free marketing tips and they always say yes. I follow up right away by email and for the hot prospects I send a postcard in the mail or a note too. Then they will continue to receive my emails every other week plus usually, if I’ve met them out networking, I see them out again very soon.

Now, however, that I’m more focused on the online part of my business and working globally with clients; I do more nationwide networking and online social networking. However following up I do the same things as before and it’s important for you to realize whether you’re a brick and mortar business, home-based business or online business, you still need a clear, easy to implement follow up system that includes MORE than just email marketing….let me show you why.

Follow up can be done in many ways now: email, phone, mail, social media or in person right? So, what do you do after you meet a potential client or even a potential referral source? Do
you pile up those business cards on your desk until they get so old you have to just throw them away since they wouldn’t be of any use anymore? Or do you follow up and how?

Follow my 10 simple steps below and you will for sure build better relationships with those you meet as well as have more top of mind awareness with them.

Here are 10 Simple Follow Up Procedures you can implement in your business TODAY! (for service, product, online or retail):

1. Take immediate action: Always call or email within 48 hours of meeting someone telling them it was nice to meet them, asking about their business and finding out how you can refer
business to each other and help each other’s businesses grow.

2. Take more than one action: In addition to doing #1, also slip something in the mail to them – an introduction letter and a brochure, a thank you note (handwritten of course),
something to entice them to get on your list online or a flyer about your special promotion.

3. Use email wisely: Add them to your email database (if appropriate and IF you are heeding correct spam laws in your correspondence) and make sure they get an email notice
within 1 week. *Do NOT add them to a mass email newsletter unless they verbally agree to receive it or opt themselves in online.*

4. Keep your ears and eyes out for others: Drop in the mail or attach by email a document, resource or article you found that you’d been discussing or something you recently read that
would be of interest or pertinent to them.

5. Keep your database up to date: Enter them into your database (in the computer) so when you send out your next mailer they will be on the list to receive it. If you don’t have a database or a shopping cart to house your contacts, you should get one (ACT, Outlook) or start an Excel spreadsheet for starters. You’ll also need an email marketing service where you
can house contacts but try to choose ONE system. You can outsource this task. *Do NOT add them to an email newsletter list however if they have NOT agreed to get it or opted in
online to receive it.

6. Send more than one mailing: Send out another piece of mail or email within 2 weeks of when you sent the first one; this can be more casual, a postcard, flyer or another follow up
letter asking for referrals in case they don’t think they can use your services right now.

7. Call again: Call, not necessarily to make the sale, but to further build that relationship, chat about opportunities to refer to each other, etc. In-person meetings could be good in case
they forget what you look like however many times these days its much more efficient and acceptable to “meet” again over the phone.

8. Make a creative impression: If you’re really trying to get their business and you’re not getting anywhere, drop by a promotional product (s) with your card and brochure again or send
it in the mail. Make sure your promotional product stands out from your competition and is unique or memorable.

9. Systematize your follow up: Make sure you sort your database by Hot, Warm and Cold leads and then also by either where you met them (i.e.; Your City’s Chamber of Commerce, professional or service organization, social media site, etc.) or some other system (like referral source vs. prospect) so that when you mail or email to them regularly you can do so to small groups at a time with a unique message. Mail to your database quarterly and email them monthly at minimum (monthly and twice monthly is preferred).

10. Plan year-round promotions: Send out holiday cards not only for December, but maybe for Easter, the 4th of July or which ever holidays you feel like and then possibly their birthdays too. There are companies who send out cards for you, online sources you can use easily and there are websites that remind you when someone’s birthday is to make this easy.

These tips are for any type of business, retail, online, service or product. I am always curious as to how a store is going to follow up with me. I shop there, I write a check, and they have my address and phone number – yet 9 out of 10 times – absolutely NO follow up marketing! Only do the larger stores put me on their mailing list and send me mailers and/or emails (like Linens & Things, Cost Plus and Fashion Bug); these retailers know just when I come in because I normally always get another coupon in the mail right after to come back again. The one that does follow up with me understands that repeat business is 5-10 times easier to get than new business.

So, not only do you need to follow up after new people you meet to GET their business or referrals and build those relationships, but you also have to cultivate those relationships over
time so they keep you on top of their minds in case something comes up where they need your products or services or someone they know does.
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Check out the current SUMMER 3-PART TELESERIES on the 3 Simple Steps to Attracting Clients and Making More Money. For $97 you can listen to me share how to accomplish all this follow up in your business, what to say in it all and how to attract 1000s more leads every month too. Go to www.JumpstartYourMarketing.com/3SimpleSteps and register now!

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Over the last couple of weeks I’ve been talking with you about Mastermind programs. Why you should join, what they are, what the are not and which one would be the best fit for you. But ultimately….

What it all comes down to is how do you most like to learn and how are you most productive?

You have to know your best learning style so you choose and invest in the programs and products that fit you and how you best learn so you don’t waste your money.

I, for example, am NOT a good product learner. I don’t have good luck purchasing a home study kit or other listen to/read type of product and then actually sitting down working my way through it. It will sit on my shelf forever unless I pass it on to an assistant to read and learn and then THEY can implement whatever it is or give me the ‘cliff notes’.

Instead, I learn best by working one-on-one with a Mentor who’s doing what I want to do or going where I want to go. You know…

• Someone who’s still in the trenches themselves.
• Someone who’s investing in themselves as they ask me to invest in them.
• Someone who’s learning from other big thinkers and money makers so that knowledge will trickle on down to me as well.

I learn well in a workshop atmosphere too but then if I don’t quickly act on the information I  learn, it just sits on my shelf once again. Having a Mentor and true Mastermind group to hold me accountable, help guide me in all my big ideas and implementation is truly the glue for me that holds my business together while it accelerates at the speed of light from one level to the next, and the next, and the next.

Do you learn best by teleclasses, group trainings, workshops and online self-administer recordings and interaction or do you need or want more one-on-one mentoring, advice, guidance, resources, feedback and recommendations from your mentor or coach?

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