Today I want to talk to you about a topic that’s very important to your business – Lead Generation!
Lead generation includes online and offline lead generation. Do you think about the number of leads you need every month? That a big mistake I see others making – they just aren’t connecting with enough new prospects, new leads every month. They are relying on their current list of people to take action and buy from.
Many business owners are not effective in their lead generation, follow-up and sales. And, they are not making enough money. So you have to start thinking about lead generation and learn to be persistent with your efforts.
Check out the video below for more detail about “Lead Generation Tips for Small Businesses”!
“Lead Generation Tips for Small Businesses”
So you HAVE to generate leads, no matter what business you are in, to make more money in your business.
New Business Marketing, Referral Source Marketing and DataBase Marketing are the topics I teach others in my Jumpstart Your Marketing System. So what do you need to add to your marketing plan this year to help you generate more leads?
I have a great Marketing Webinar – it’s Marketing Basics for Consistent Cash Flow. It covers the top 10 marketing strategies that I teach both online and offline. If you are interested, go to: livebigevents.com/webinar-marketingbasics/
And while you are on theLiveBigEvents.comwebsite, check out the dates for the upcoming Live Events and plan to attend one!
Have you ever had one of those days when you realized something that was just a big “DUH” and you wish you would’ve realized it sooner because it made such a big impact in one way or another?
This is what I want for you sooner rather than later. I hope this video today will help you see what else is possible in regards to the running of your business and how to manage your time too so that you can really have a life too!
You see, it’s really all about having the most efficient systems and leveraged offerings in your business. But talking about some of this stuff isn’t necessarily that sexy or fun so a lot of entrepreneurs put this off. Not a good plan.
Having better systems in your business can:
Allow you to take vacations
Allow you to NOT work on weekend or when you have something important to do personally
Bring in more leads consistently
Close more sales automatically
Keep in touch with prospects and clients for you
Help you be more of a smooth-running, moneymaking machine
What kinds of systems am I referring to exactly? It’s not necessarily about the type of software you’re using.
Systems are all about STRATEGY and PROCESS. Here are a few examples of some of the systems I have in my business and that I help others to implement as well:
Marketing and lead generation systems – online and offline (there are many including ones for social media, email, speaking and more!)
Follow up system after a networking event plus even from new friends on social media
Annual content marketing calendar system
Repurposing content system
Sales process and system for conversions – online and offline
Blog, video or ezine sending or uploading systems
And there are a ton more, but these are some of the most important!
Here is a video that I recorded on this topic as well if you want to watch and listen to some big realizations I had around time management lately and how you may be able to relate – Click the video image now to watch!
Stop stressing about what to do and how to do it in your business so that you can pay your bills. Instead learn an easy system to start, grow, run and market your business that allows you to attract more of your ideal clients who will pay you exactly what you’re worth (if not more) right away. Feel more confident and know that what you’re doing will work and bring you results.
For more information on how to jumpstart your business, your marketing and your life too, come talk with me to see if or how I can support you in jumpstarting your business. Go fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.
I go through all of the nitty gritty details of everything you need to become successful in your business, your marketing strategies, sales processes, online marketing techniques, website copy and design suggestions, how to get speaking, become an author, and more in one event than you’ve ever experienced.
Here’s to creating and enjoying the business and life of your dreams!
P.P.S. Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing and sales – Online and Offline. Would you like to come talk with me first to see if or how I can help you jumpstart your business? If so, fill out the questions on this page and I’ll be in touch to set up a free 1on1 consult very soon! Go to www.AskKat.biz now.
Are You Ready to Make Some HUGE Shifts in Your Business to Build The Business & Lifestyle That You Were Hoping You’d Have When You First Started Your Business?
Then it takes looking at EVERYTHING in your business – the BIG Picture, the marketing, the systems, the sales processes, your customer base, referral sources, your online presence, website and even your own mindset around it all!
You deserve it and you deserve more. You deserve to create the business of your dreams and you can.
I understand you may have worked with other marketing or business coaches before or you’ve tried many different ways of marketing your business with little to no results so you could be asking…..
So, Kat, Why Are You Different and Why Should I Listen to You?
Mainly because I have such a diverse amount of knowledge on all kinds of different marketing and technological strategies that there isn’t any type of business or professional that I can’t come up with new, affordable and effective ways to market your business for.
Plus its not just about marketing, its about developing the right programs, products and services, having the right mindset and being clear that you’re not going to build this yourself, you need a team.
I wanted you to also notice first hand how I leveraged this show….I hold it for free live each week, I promote it on social media and my blog and emails, I took the video of this and posted it on youtube, pinterest and then linked it out again to my social sites in different posts automatically. If you’re not doing all of this, it’s super easy to put the systems in place and can make a BIG difference with results in your marketing efforts! …I would love to help you with similar things as this plus so much more this year too in my Live Big Mastermind!
PS there there is ONE MORE fun live event happening very soon in Sacramento….it’s a Networking Extravaganza with my good friend Kathleen Ronald who is coming up from LA to do a 1/2 day workshop with me for YOU! Scroll down for this and other event info.
Watch the video (CLICK HERE) On this special LIVE, video of my radio show I wanted to give a free short training about launching, running and participating in leveraged business models and programs. Really, any business owner in ANY industry can do some sort of leveraged business model that can bring in additional income streams into your business. You just may not know what that looks like for YOU. Watch this one-time show and training on what else could be possible for you. I share all kinds of ways to leverage your expertise, skills and knowledge into other ways to generate income for yourself.Check it out and tell me what you think! I also talked about my Live Big Mastermind which is my main annual group program that I run and enrollment for that is now…go check it out if you’re considering joining a group for yourself this coming year and fill out the quick form on there to talk with me about it: http://www.LiveBigMastermind.com.
As a seasoned networker who built my multiple six figure coaching business initially by networking and follow up, I had to learn how to meet as many people as possible in order to have more leads to develop each month. Ten years ago when I started my business I attended an average of 14 networking events every month.
While the follow up of all the leads you get at such events is a crucial component of making this work, without enough leads to follow up on, you’ll basically get nowhere fast.
Therefore, here are a few key tips on how to make the most of your time at your next networking event – Working the Room!
1. Be Prepared: Go with a goal of how many connections you want to make for leads and referral sources. Carry enough business cards. Have an enticing special offer or freebie someone can agree to receive from you when they agree to be signed up for your email list. You don’t need to have the free gifts on hand as long as you can email it later. If you do carry a free gift with you, you may get more leads however. I like to give out audio recordings on CD’s, free checklists for marketing strategies or little promotional products that people will use, not boring ones like pens and paper.
2. Work It Baby: Try not to spend more than five minutes with any one person. If you get someone who goes on and on and on you want to break in and interrupt them and ask them what types of people they wanted to meet here tonight. When they indicate who they would like to meet, glance around the room to find someone to introduce them to and pass them off. The goal is to get other people’s business cards. Giving out yours is not as important because you can always follow up and send them one. Plus when you ask for others’ cards and you ask more questions of them, they tend to like, trust and connect with you better. Don’t talk a lot about yourself.
3. Get Results: Always keep in mind who you’re looking to meet and when you run into them, ask if they’d like to talk with you later and get to know each other. Set an appointment right then, grab their card and move on. Don’t try to have a long-winded or in-depth “get-to-know-you” conversation in the middle of a networking event. Schedlue those for later and make as many as you can. In addition to booking follow up appointments whenever possible, you want to get verbal agreements to add people to your email list so that you can continue to market and follow up with them after the event.
Katrina Sawa is known as The Jumpstart Your Business Coach because she literally kicks her clients and their businesses into high gear and fast. She is a speaker, coach and best-selling author of the book, Love Yourself Successful. You can find out more about Katrina plus grab four free gifts including her Do-It-Yourself Marketing Planning Guide and a complimentary Business Strategy Session with her by going to http://www.JumpstartYourMarketing.com/freegifts.
The top questions from entrepreneurs are “How do I find clients” and “How can I make more money?”
So how do you do it? How do you continuously attract and find new clients, build the business that excites you and make more money … all at the same time?
Entrepreneurs get distracted with so many ideas and options that you either do nothing or you do too many things at once but none of them very well.
Don’t be fooled by all the tricks in the internet marketing world out there….if you’re in business and NOT seeing the kind of income you want to make then this is the perfect strategy for you to hone your skills in. I KNOW you’re not doing enough networking, relationship marketing or maximizing it when you do network. No one does….
Networking is STILL THE FASTEST PATH TO CASH for myself and any of my clients who need to generate business quickly.
So what is the fastest way to cash, and what about building relationships?
You need to meet as many people as you can and then keep in touch with them consistently and persistently in order to stay on top of their minds at all times. So, networking is the fastest way to build your list of customers and prospects and even referral sources. There are online networking strategies these days as well as offline, on this webinar we will touch on both.
Where can you start?
1:Find More Places to Network: More local events, luncheons, meetings, conferences plus national or regional ones too. I recommend making a habit of attending one larger conference or 2-4 day event every quarter at least. Then monthly locally you can attend anywhere from 1-4 per week in most areas if you look hard enough. All the people you meet may not be exact prospects but you could find a lot of prospects, referral sources, opportunities to be a speaker and many other opportunities you wouldn’t have with less networking. One tip on where to find more networking groups or meetings is to search beyond your local chambers, go to meetup.com and do a search for the keywords that would be of interest to your target market, do a search on Google for groups with your specific focus or even search on Facebook or LInkedin.
2: Have a Clear Strategy For Working the Room: To just attend is not good enough, you want to go with a goal of how many people you want to meet, what other goals you can achieve, like how many potential referral sources you want to meet too. Sometimes you also want to become an exhibitor or sponsor of an event, not just an attendee for added exposure and added opportunity to showcase yourself and what you do. One tip for working the room is to ask lots of questions of everyone else and talk more about them than yourself. Asking for everyone’s cards so you can follow up later but even suggesting to them then that you’d love to set up a follow up, get-to-know-ya type of a call.
3:Make Sure You Always Follow Up Like Crazy: This is where most business owners fall down and don’t actually maximize their time networking in the first place. Most sales will be made on the follow up. Most opportunities for speaking gigs or joint ventures will be made on the follow up. Calling to follow up is the best strategy but you also want to follow up via email and direct mail too. If you really want to make a big impression or get to someone quickly and they’re not responding then go search them out on Facebook or your favorite social media site and send them a message there too. One tip about follow up is to NOT add everyone you meet to your email newsletters or a subscription via email however, that is spamming and not good etiquette. If someone asks for you to send them your info or be added to your list then of course you can oblige. Finally, you want to follow up more than one time in each way, minimum of 2 direct mail attempts, emails and phone calls for best response.
Hopefully that helps you figure out how to fit more networking into your schedule and how to maximize your time too. Remember, if you’re not that busy in your business and you need clients; your time spent networking could be the biggest bang for your buck and time to build your business quickly. This is why having a strategic business coach can really help you; we don’t let you go crazy implementing the wrong things first, we help you get focused.
For more information on how to jumpstart your marketing, your business or your life, make sure you’re receiving Katrina’s emails, video tips and more. She gives a bunch of free gifts when you check her out online at http://www.JumpstartYourMarketing.com/freegifts and you can even talk with her for free in a jumpstart your business strategy session through that page too.
I’m so excited to be home from my travels….I have a few more in Sept – I’ll be in Monterey, then LA twice. This is a pic of the four of us from the eWomenNetwork Conference where I did a booth – remember that $11,000 big prize drawing I was doing? It was with these gals. Go read my conference recap.
My life is crazy busy right now with speaking gigs, interviews, telesummits and my own events and calls thank goodness I have a few assistants who manage some of this and a very sweet boyfriend who puts up with my craziness….it’s good but when you’ve got a lot of balls in the air, organization becomes critical.
That’s one of the challenges and the blessings when you become more known as an expert in your industry, get out more and have a bigger follwoing.
I’m not trying to brag here. What I’m trying to express is that it’s not always easier when you get bigger or make more money. In fact, you want to learn how to delegate, automate and systematize the things you’re doing every month as soon as you can so that when the time comes for YOU to be swamped with fun, exciting opportunities, you’re prepared.
There is NO better time than NOW to get yourself and your business PREPARED for what’s to come. Because when you get there and try to ‘do this then’, trust me, you won’t have time and you’ll do it all haphazzardly.
So, when I say I’m crazy busy, that doesn’t mean I don’t have time for YOU. Although that’s sometimes what people hear when they listen to me or watch me. In fact, because I have systems in place and people to help me, I do have time to talk with entrepreneurs like yourself who need help. That’s what I’m here for and that’s what lights my fire…is to help you get this stuff set up and your business running like a smooth-running, moneymaking machine!
So check out today’s video tip on how (and why) you want to focus on building community rather than just a list then scroll down in this ezine for all the upcoming events – live and virtual, free or paid – there are a TON!!! Oh…and one of the most important calls is coming up THIS MONDAY, AUG 26TH – FIND OUT MORE HERE.
If you missed this year’s conference you definitely want to mark your calendar for next year’s eWomenNetwork Annual Conference! It’s literally the best conference I’ve ever gone to for high powered yet very friendly networking, brainstorming, training on your business and FUN with a capital F-U-N!! It’s always held in Dallas, TX and next year it’s happening August 7-10, 2014. Click here for info. I don’t promote conferences like this hardly at all, this is the main one I recommend and I DON’T even get a kickback or commission to do so!
I like to do my own, personal recap of the conference every year, sharing photos, experiences, a few tips and things I learned, etc. so that’s what today’s post is all about.
First off, I know you want to see pictures of WHO was there and WHO I saw or hung out with right? We’re a reality based world after all!!
Then, so what did I learn right?
I listened to speakers on trademarking in your business, changing the way you look at your business forever using leveraged business models, and so much more in the breakout sessions that I did attend. Typically at these types of events I don’t do a lot of listening to speakers although they are great! I prefer to spend the majority of my time connecting, networking and building relationships with the people at the conference so that when I follow up, I have more concrete things to follow up with and on and there is a lot more invested in the relationship rather than just a business card exchange.
If you want to learn how to maximize the conferences and events you go to there are two things you can do today!
First, I have a FREE video training that I did on this topic while I was gone….if you haven’t seen it yet – go watch it on youtube now.
Secondly, I have a very affordable product that I’ve created called my Tradeshow Networking Tool Kit – it has audios, workbook style tips and information as well as tons of examples of print handouts, signs, order forms and more! All for $57. Go find out more and pick it up today – it’s worth it to know how to work the room at any event I promise you!
I’m looking forward to sharing more with you to help you start, grow and market your business!
Make sure you’re signed up in the box to the right of this page to get the Free Entrepreneur’s Success Kit because then you’ll for sure not miss an issue of my weekly ezine full of business and marketing trainings, videos like the one above, invitations to free teleclasses and so much more to help you! Sign up online now and get 5 Free Gifts too at http://www.JumpstartYourMarketing.com/freegifts.
Here’s to creating and enjoying the business and life of your dreams!
The JumpStart Your Biz Coach
“Kicking YOU and YOUR Business Into High Gear!”
P.S. Do you believe enough in yourself to really go after what you want in your life AND your business? Confidence and clarity are the keys to much bigger success. Go find out how my new book, Love Yourself Successful can support you in achieving your dream lifestyle, profitable business and overall a happier YOU! Free Video & Audio online at www.LoveYourselfSuccessful.com
What if you didn’t have to struggle with painful thoughts and emotions? What if you were able to access happiness, peace and experience profound well being anytime, NO MATTER what is going on in around you? Is there a way to live stress free, without worry and attract the love, success and spiritual alignment you desire?
It’s completely possible! In fact, we are SUPPOSED to feel great! We are meant to learn, expand and THRIVE, throughout the journey of our lives. Life is supposed to be juicy and exciting! That is why I’m so excited to be part of this special, one time FREE virtual event!
My colleague and happiness emissary, Lela Texeira, has brought together 21 top happiness experts to bring you powerful tools, tips and practices to help you live the vibrant, joyful life you know is possible.
FREE Telesummit – The Art of Everyday Happiness
August 12 – September 2
So click below to reserve your spot:
Hope you will join us and take this opportunity to experience more joy in your life!
I have a very special offer for you today that if you need clients now or need help to jumpstart your business YOU DEFINITELY SHOULD NOT IGNORE OR REFUSE….IT’S ABSOLUTELY FREE! But only through tomorrow, Sunday at 5 pm PST, that’s it.
You see, I know that what I do with clients 1on1 or even what I can do in my small group interactive calls is priceless for them. I’m so confident that I can help any one of you who needs to know what to do in your business to grow it, market it, start it, and more that I want to put my money where my mouth is!
Yes, completely FREE. All you have to do is register online with the special button below, make sure you register with the REGISTER NOW BUTTON, and then if you want more info about the program and what you’ll get instant access to, go to the FIND OUT MORE button. (but don’t register there)
My clients have told me things like:
“Kat I’ve never gotten so much information from one coach in such a short amount of time.”
“I’ve learned more from you in one hour than I have in months with anyone else I’ve worked with on my business!”
“You totally get me and where I’m at and what I want to do”
What if you can have the same results in just 30 days in this program…for FREE?
Won’t you kick yourself if you DON’T DO THIS and you could have gotten your big business breakthrough or finally that all encompassing plan done or whatever you need right now in your business, we will help you get it done, build it, create it, launch it, sell it and more.
This offer is void after tomorrow Sunday at 5pm PST so hurry and register now! (Yes you have to use your ccard still on the order page because it is a monthly membership but I will give you plenty of reminders to cancel if you don’t want to stay in the program after your free 30 days. Nothing will be charged if you use the REGISTER NOW BUTTON to sign up). FIND OUT MORE