Entrepreneurs Need to Stay in the Conversation

Staying in the conversation around being a successful entrepreneur that is!

I LOVE what I do and I LOVE supporting and training entrepreneurs like you, new or seasoned on what you can do to jumpstart your business, marketing, websites, mindset, sales, team and even how to generate more clients through speaking, writing books, hosting events, retreats, online memberships and so much more. 

I’ve been doing this for 17 years now and I can’t even imagine doing anything else. You see, I’ve worked really hard building my own business over this time and I still continue to invest in trainings and workshops and masterminds all the time. I know how important it is to keep “honing my skills” – especially with regard to marketing and sales!

I always say you need to “stay in the conversation” to keep up with what’s going on in the marketplace… regardless of what you’re selling or what industry you’re in. 

I remember selling door-to-door when I worked for the local newspaper. I’d go around to businesses every day trying to sell them ad space in the paper (yes, it was a popular and good thing to do back then). Some would slam the doors in my face, some would welcome me in and listen and others would say “I tried that and it didn’t work”. I could always teach someone something though about marketing and advertising if they would just listen to what I had to say… many times sharing OTHER ways they could attract new customers, even if they didn’t run an ad with me.

Either way, I was top in sales because IT WAS ALL ABOUT RELATIONSHIPS and I knew it way back 20 years ago.

Before I worked for the newspaper, I had a few other Marketing Consultant or Marketing Director jobs and I also did even harder door-to-door sales… residential!! OMG that is tough let me tell you! I was selling coupon books for local auto service shops or restaurants and I’d only make $10/sale back then… my goal was to knock on 100 doors to get to my goal of 10 sales!! Can you believe it? $100 bucks per day is all I strived for back then…

I’ve had BIG MINDSET SHIFTS since then about what I am worth, what I want, etc. But it was the best thing I did frankly because I can take a NO like nobody’s business!! (A very good characteristic to have when you’re offering and selling YOURSELF.)

You know what though, that’s where I really learned to be more diligent with my day-to-day revenue generating activities! I had to be. I had to be assertive, productive, motivated, period; otherwise I couldn’t pay my bills or eat!

I find that this is THE ONE SKILL or learned behavior I guess it is, that I’d say 95% of entrepreneurs don’t have (but you can learn). They don’t take CONSISTENT DAILY ACTION TOWARDS MAKING SALES. 

Either it’s due to lack of confidence, knowledge, know-how, courage, time or frankly just motivation… some are just too “comfortable” to “get to work” like you need to in order to really grow your business.

There is no magic pill to make you an overnight success, it takes work… BUT it doesn’t have to be “hard work”!

When you LEARN WHAT TO DO AND HOW TO DO IT and then you can even delegate some of it or systematize some of it, it is a lot easier on you (the business owner), and THAT’s what I LOVE to teach you how to do!!

If you haven’t attended one of my live events yet and you’re remotely curious about what we do at these events that makes them SOOOOO DIFFERENT than other conferences and business or marketing events that you may have attended, please do so. The next one is this coming Spring… but go check the event webpage for what’s coming up and what you can attend; it might be a live event or a virtual training!

Ever feel like you’re the BEST KEPT SECRET? 

I do too! Yep, that’s right… even with all the marketing, emails, social media, speaking and traveling that I do, I still often feel like more people need to know about me because I am 200% confident that I CAN SAVE ANY ENTREPRENEUR THOUSANDS OF DOLLARS OR MONTHS OF TIME when we show you how to PRIORITIZE better in your business, how to GET ORGANIZED, and get much more CLEAR & FOCUSED on what you’re doing.  

I’m constantly working on how to reach more people and I do a LOT of marketing! What kind of results are YOU seeing from what YOU’RE doing?

Please let me help you if any of this resonates with you… 

If you can come to an event AWESOME!! 

If not though, don’t let that stop you and don’t use that as an excuse to stop you in your tracks… recognize that you’re just sabotaging yourself.

There are many other ways to get the help, advice, resources and community that you need to be as successful as you want as soon as you want BUT… you have to WANT IT AND TAKE ACTION and DO SOMETHING different that you have before.

Let me help you get more clients consistently!

Come talk with me, sign up here.

PS –  You can always Like my Facebook page here or sign up for my email newsletters here.

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

www.jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

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Being Okay Not Being Perfect

Do you feel like you need to be perfect? 

Like you need to at least “SHOW” or “LOOK LIKE” you’re perfectly put together, organized or in some other way?

Do you feel like an imposter sometimes and find it hard to “fake it til you make it” so they say?

Well I hate to burst your bubble, but we’ve all got S**T that’s happened to us, even me.

We have stuff from our childhood that creeps into our subconscious, then we take (or don’t take) action based on those thoughts and beliefs all our life. All while we continue to get roadblocks (sometimes huge ones) just tossed in our way that we have to figure out how to navigate around.

This is called LIFE.

And whether you’re running a business or you have a job or you’re in a transition state right now, life happens. It’s how you deal with it and what you do about it or afterwards or when you’re going through it all how you react or don’t react through it all that makes you the person you are today and in the future.

We need these “lessons” in life frankly. There is NO way we can all be perfect so just realize that sooner than later and show your imperfections to the world so they know you’re human.

That’s just a little thought for the day as I share my own life’s journey with you in a quick, condensed fashion on today’s video – go take a look!

 

 

I could share hours of this frankly but one of those “beliefs” of mine that I inherited was that no one wants to hear about me which is why I always focus so much on giving value, content, tips and resources…

I share a lot more like this at my live events and in my coaching programs but not always via video or email so I wanted to give a glimpse behind the curtain today. I hope this is helpful for some of you!

Let me help you get more clients consistently!

Come talk with me, sign up here.

PS –  You can always Like my Facebook page here or sign up for my email newsletters here.

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

www.jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

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What does JUMPSTART mean to you?

It just came to my attention from the last email I sent out to my subscribers about my Jumpstart Your Biz in a Weekend event (I got dozens and dozens of people replying) that many have the thinking that: “I don’t need a jumpstart” because…

  • I’ve been in business for 5, 10 or more years and things are going good
  • I’m too busy, I don’t need clients right now
  • I’m slowing down and trying to stop working so hard I certainly don’t want to get a jumpstart
  • I need to scale my biz, not give it a jumpstart
  • I need an exit strategy, not give it a jumpstart

Well… great!! Those situations in fact ARE also things that I believe you still need a “jumpstart” with. At least that’s how I look at it, let me explain.

I have a LOT of clients who are in these situations, I don’t work with just new business owners you know…

I work with seasoned business owners too. For the newer businesses, getting a jumpstart makes sense to a lot of you, for obvious reasons I think.

However, for my seasoned clients we do things like: 

  • Develop more systems (online and off) to help you manage your business easier and work less in it but ON it
  • Create systems for more nurturing of your database for more referrals, automation, reminders or upsells so sales are made while you sleep!
  • Changing your offerings, raising rates or adding other income streams that are more leveraged perhaps so you don’t have to work so many hours to make the money you’re making – changing it up, doing things differently takes planning, strategy, support and even bigger ideas than some people may generate on their own.
  • Adding team members so you can do less yourself and have more free time for vacations, family or just plain working less with less possibility of potential burnout. Plus, having more team allows you to expand, grow, exit, franchise, hire a manager to run things, be a better CEO.
  • Upleveling or evolving your brand – creating a new website and direction with new inspiration due to change or something that recently happened in your life OR that you WANT to happen but there’s no room for it to the way you’re going. I worked with a fitness trainer once who was holding classes at a gym and also doing mobile training 1on1 and when we changed her business model to doing virtual fitness training and having an online membership and community she could actually stop working so much, she met a man and had two kids!
  • Upleveling yourself as an expert with a book, speaking, more worldwide exposure, hosting a podcast, developing a movement, hosting live events and your exit strategy even. These are things we often want once we’ve got a good book of business already but there’s no time to even think about implementing all of this when you’re IN the business day after day.

Being busy IN the business isn’t good if something does end up happening that could take you out of the day to day sales and client interaction, right?

What would happen if you or someone you loved got sick, hurt or worse right now? 

Would income still be coming into your business regularly even if you didn’t have to concentrate on it?

The “what if” Factor is real. Do you have a plan in case something happens? This is what a lot of seasoned biz owners are NOT prepared for – how to make their business run and make money if THEY did not have to be there every day.

  • What if you had to go take care of a loved one for a month?
  • What if you had to have a surgery and were out for 3 weeks on pain killers?
  • What if your kid/husband/mom/fill in the blank couldn’t work or got hurt/sick and it was just YOU to take care of them?

None of us are getting younger, more stuff happens to us and the ones we love as we get older no matter how hard we work at preventing it.

So much stuff has happened to me and those I love since I started my business – what makes you think nothing like this will ever happen to you?

  • I’ve been through a divorce and also another really horrible breakup with a boyfriend, that made it hard to concentrate on work throughout the whole process (for 4 months!).
  • My dad died and as an only child had to fly to his home multiple times, deal with all his “stuff” and settle his estate over the course of 12 months and $23,000, taking care of everything through probate.
  • I’ve had two total hip replacement surgeries – all in ONE year, out for 3-6 weeks each time, thinking I could work from the couch but not realizing what recovery really took out of me, wasn’t able to.
  • I’ve had a toe surgery another year, a really bad sprained ankle another year and now have knee issues (Oh and speaking is my main biz strategy, right? Hard to do on crutches or brace.).
  • My current husband went through cancer the year he proposed. We had to postpone our wedding a year and I had to spend half my days all week long for over 8 weeks in the chemo center cutting my work time in half if not less as I was a full-time caregiver. (Thank God he’s healthy now!)
  • My mom fell 3 times in one year and I had to fly to her a couple times for surgeries, and to get her set up with in home health care.

I’m sure there was more than that but those are the biggies… beyond that I’ve had multiple website changes and team changes that have cost me tens of thousands of dollars and months of delay in my marketing.

You seriously can’t wait to get more SYSTEMS set up in your business. 

Stop thinking that you’ll focus on this “later” because you’re “too busy or too ___” now.

This is just something to chew on and maybe a “reality check” for some of you too. 😉

I don’t want to see ANYTHING bad happen to you or anyone you love but IF IT DOES I want you to be ready for it. I also want to see you making a LOT more money doing what you love!!

THIS IS WHAT HAVING A JUMPSTART MEANS TO ME.

This is not a squirrel or a bright shiny object. Instead it’s what most people I see need, including myself all the time! A jumpstart somewhere…

Whether you are a NEW business or a SEASONED business, you need to be SMART about your business.

I’m happy to chat with anyone who wants to discuss any of this and what it could look like to work with me on this.

  • For some of you it could just be a couple quick calls because you have things so dialed in.
  • For others you might need a total overhaul of your business, your website, your team and your operations. 

I don’t know until I can discuss it with you but I’m telling you, I see things in systems, I’m very detail oriented and I’m super organized and I can help anyone do this stuff so you can create a smooth-running, CONSISTENT moneymaking business around the kind of lifestyle that YOU want to live.

You need to do things in ORDER OF IMPORTANCE though or it will take you way longer to see the success that you hope to see.

Come talk with me, sign up here.

PS –  You can always Like my Facebook page here or sign up for my email newsletters here.

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

www.jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

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Using Printed Order Forms?

I was an exhibitor a big marketing conference in LA last week,  setting out my printed order forms on my table, and I thought this could be a good topic to share with you today. Printed order forms in this high-tech marketing world is a very OVERLOOKED piece of marketing collateral that many entrepreneurs don’t have or use.

 

One of the biggest issues with entrepreneurs when it comes to them/you NOT making money on an everyday basis is the lack of a printed order form and OFFLINE SALES PROCESS.

This is such a critical part of our world today, some of you may not have any idea…

THOUSANDS of dollars of my sales every year are made in person and on a printed order form. Let me share why you want one and what it’s going to do for you in your business.

The quick answer to WHY you want a printed order form is: “To make Easy Yes Offers on a daily basis with people you meet.”Click To Tweet

Here are four reasons or instances where having a printed order form when you’re out and about locally or away on trips, is critical to either more sales, your sanity and time or both.

1) Instead of printed order forms, can’t I just use a Square or PayPal swipey thing that plugs into my phone to take money from someone if they want to buy something from me in person? Or can’t I just take cash or check?

Well, the answer to this is simple. If you take money these ways, you still have to capture/get and manually enter in the customer’s full contact information into your main database or email marketing software for ongoing marketing and follow up later – MANUALLY… that means it’s less likely to happen if you don’t have an automated system. AND… that is IF you get their full contact information in the first place!

So many people do not, they just swipe and take the money and move on or take the cash or check and let the person go. HUGE MISTAKE!! Those customers might be great ongoing customers too but if you don’t continue to market to them or follow up with them you’ll never find out, nor will you get any referrals because you won’t be “top of mind” with them. You must get their full contact information regardless is the main point here or you’ll miss out on future sales. When they sign the order form too, you can put disclaimers on there, refund policies and have other things they can check to “add on” and potentially increase your sale. The idea of the PROCESS however is that when you take their information, they give you their credit card on a form, then you can be in charge of entering that into your shopping cart yourself , even taking payments and then having the cart initiate follow up emails and messages automatically that you pre-write.

2) Can’t I just send people to my website to buy or sign up for stuff? Passing out my card, flyer or brochure?

 

Goodness NO! RARELY does anyone follow through with that! YOU have to be in charge of the sale, not them. Plus, don’t you want the money TODAY? It could be a week or much longer even before they go click and buy, therefore prolonging the sale. People are way too busy for this. YOU have to be in charge and make it easier for them to buy when they’re HOT and the way to do that is with a printed order form. Plus… when you do run into a potential customer in person and they are really ready to buy, even just after a 10+ minute conversation anything is possible…You can give them a “SPECIAL OFFER” to buy today or when they buy XYZ today, they can also get a bonus of something. Therefore you make your money TODAY!! Having what I call an “Easy Yes Offer” is a great way to make sales every single day. I teach entrepreneurs how to create their Easy Yes Offers and their order forms at my live events plus I give you templates too. It takes a little bit longer to explain what I mean by an Easy Yes Offer – I make people sell theirs at my live events too actually…come experience it for yourself in November in LA!

3) Can’t I just schedule a call with them to talk about working with me or what I have to offer?

 

YES!! We do want to do that all day, of course… however, typically a phone call is when someone really needs to have that conversation with you, maybe share more about where they are now and what they’re looking for help with, that way you both can determine if you’re a good fit to work together or not. That’s a sales conversation and we want to book a LOT of those. A printed order form however is meant for the quicker, lower priced sales that can get people to experience you right now and then you can always follow up with a phone call from there to sell them into higher end programs and packages. Maybe you have a book, a webinar or an event to sell today though, those are quicker decisions people can make on the spot without a lot of thought or discussion and why not get them to buy today if you can? Why not make money daily if you’re able?

4) Can’t I just pull out my phone or iPad and have them sign up online on my website in person?

 

Sure… however that’s very time consuming for THEM. You have to make it EASIER for them, not harder. Some of your customers may not be that technical either, so doing this on their phone or your device could provide challenges. In addition, if you’re in a room with a lot of people it really limits the number of people who can do this efficiently during that event. Oh and if the internet is not working or isn’t available then you’re really stuck right? I would never do this at my exhibitor booth either it just bogs up the flow of traffic and just isn’t a good use of time for anyone.

Finally, if you are a speaker, it’s just way more efficient to pass out printed order forms when you’re attempting to make sales during your talk or in the back of the room after your talk. You can collect them and go and enter them all in later ensuring the “follow up process” will run and continue automatically so you have less manual entry later.

If you know you need an order form, I’m sure you’ve seen dozens of examples out there and I have some very easy templates to model after.

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Forget about Lions, Tigers, and Bears! It’s strategy, systems, and sales you need to worry about! 

Whether you’ve been in business for a few years or you’re brand new to the game, you’re probably already aware of how important these are!

I call them the “3 S’s” (Strategy, Systems, and Sales) – and they each have the power to make or break your business.

The 3 S's - Strategy, Systems and Sales have the power to make or break your business! ~Katrina SawaClick To Tweet

With the proper profit-focused plan, a solid set of systems established, and professional sales training YOU CAN:

  • Achieve your income goals and start living a life you LOVE

  • Grow and develop your business into something you’re PROUD of

  • Defeat the overwhelm you’re feeling right now and sleep PEACEFULLY at night

As someone who has been where you are, I know the stress, worry, and frustration of trying to grow a business on your own. There are so many pieces of conflicting advice out there. Who do you trust? Who should you listen to?

Where do you even begin to get help with my strategy, systems and sales?

Don’t worry! I’m here to help! One of the things I’m FANTASTIC AT is talking through the sales conversation with someone, one-on-one or in a group, and giving you THE WORDS to use in YOUR conversations so you feel empowered, confident and assertive enough to enroll more clients into your AMAZING programs so YOU can start bringing in that MONEY!

Another one of my super powers is guiding entrepreneurs through setting up systems that save them time, energy, and money!! A savvy system is worth its weight in gold in your business, but it takes someone knowledgeable and experienced to implement the right systems and strategies that will really make an impact.

If you haven’t had a chance to check out my blog post on Business Efficiency yet, just click here or the image below…  It will really help you understand the “what” and “why” of business systems.

I LOVE getting a chance to help other entrepreneurs create their personal road map to success! And that’s exactly what we’ll do at Jumpstart Your Biz in a Weekend, and you’re invited!

The JumpStart Your Biz ‘In a Weekend’ Event is all about being able to:

  • Identify what you really want in life, your biggest passions and how to express them through an authentic-based, money-making business model.

  • Put your marketing on autopilot – so you have more time in your life to LIVE and ENJOY your life and the things that matter most to you.

  • Create your systematic marketing & follow-up system so you are able to stay in constant contact with your clients & prospects – online and offline.

  • Brainstorm new, easy, additional sources of income such as ebooks, home study kits, audios and more… that you can go home and start selling right away

  • Leverage your message into high-end coaching and program offerings, joint venture opportunities, memberships and more advanced products and services … so you maximize your revenue per hour spent AND your impact on the world!

  • Learn how to incorporate and monetize speaking opportunities, guest appearances, publicity, radio shows, video, social media, writing a book to highlight yourself as the expert you are and so much more.

I’M IN!! THIS IS EXACTLY WHAT I NEED!! 

If you’re: 

  • Struggling to make a profit in your business

  • Feeling stressed and confused by all the advice out there

  • Overwhelmed by your “to-do” list and feel like you’re not sure what the next step should be

  • Aware you need systems and automation set up to help you save time and serve your clients but you don’t know where to begin

  • Lacking confidence during sales calls…

Then Jumpstart Your Biz in a Weekend is for you! I’ve been in business for over almost two decades! I’ve experienced the roller coaster you’re on and I’ve been privileged to help thousands of entrepreneurs just like you, dramatically makeover their businesses and START MAKING GREAT MONEY! (Heck, we even get attendees making money AT the event itself!)

There’s no time to “wait” to figure this out, you need to crack the code on what’s going to make you more consistently profitable right now! Or else right? Or else you have to go back and get a JOB, or else your significant other might give you an ultimatum to quit the biz, or else you’re going to have to start selling stuff just to pay rent! Don’t let this happen, take charge of what you know you’re destined to be doing… you just need to learn a FEW KEY things still about making great consistent money is all…

Sign up for Jumpstart Your Biz in a Weekend now and let me be your guide on your business journey! 

Join me and many other entrepreneurs just like you in Los Angeles, CA November 7, 8, & 9, 2019 at the Four Points Sheraton LAX.

REGISTER HERE

I promise it will be the best business or marketing event you ever attend! I’m so excited to help YOU help OTHERS!

Let’s grow your impact and your pocket book TOGETHER!

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Talking About Money

Talking About Money

When I’m talking about money, a catchy song from the 70s immediately comes to mind.
OMG do you remember that song….For the Love of Money? I had to ask Google… who sings the song with money, money, money, money…. MONEY in it… It was the OJays by the way! I didn’t even know the actual name of the song much less who sung it, fascinating… yet we can all sing along to that part, right!?

Check it out! I found a short clip of it:

I was just sitting here trying to figure out what message you all could use today, what would serve you, what is top of mind with my clients right now and people I’ve met out networking, and they’re all talking about money in one way or another.

Hear me out…

You’ve heard the phrase: “Money is energy”, right? 

I also like:

'Money Follows Speed!' -- More money will come to you when you make faster decisions and take faster action.Click To Tweet (I use this a lot at my events to showcase examples of such which I’m going to get into below.)

I was just thinking that a lot of people I meet are fearful a bit about talking about money, about asking for money, about mentioning their pricing, about charging more.

Let’s face it, as an entrepreneur – you can’t be this way at all. You have to find a way to get beyond your fears and potentially get outside your comfort zone so you can talk about money and actually MAKE more money!!

This week alone, money has come up in many ways:

  • I spoke with two money coaches this week who serve women
  • I spoke with 3 new clients about their money goals
  • I spoke with about 8 clients or members of my Int’l Entrepreneur Network and my Int’l Speaker Network who need to make more money and get clients pretty darn quickly and we gave them tips
  • I’ve had discussions with financial planners myself and a real estate investor about how they want to help others build wealth
  • I’ve heard from a couple clients who had great money-making weeks!

So much of what I do and speak about is about money.

You might not have this much talk about money in your day-to-day lives and it occurred to me that this is why I’m sooooo comfortable talking about my pricing, programs, asking for people to attend my events and buy my stuff… is that I’m always in the conversation.

How can you get more in the conversation around money on a more consistent basis too?

I swear on my life that this will be so helpful for you to do, I promise over time, you too will get so much more comfortable with the money conversation that you won’t feel sleezy or salesy anymore.

You have to sell though. You have to market. You have to make offers. You have to have sales conversations. You can’t hide from this or you aren’t going to be successful.

One of the things I’m SUPER GREAT AT is talking through the sales conversation with someone, one-on-one or in a group and giving you THE WORDS to use in YOUR conversations so you feel empowered, confident and assertive enough to enroll more clients into YOUR AMAZING PROGRAMS!

I want to help you make more sales easily and authentically so you can impact so many more with your gifts…

Let me give you an example from one of my live events:

One time I had a pet psychic attend my event and she was an extreme introvert (maybe some of you can relate). I love getting my hands on introverts, it’s so fun! So part of what we do at my events is CREATE & SELL what I call, Easy Yes Offers. We do this in the room and I help you do this so that everyone literally has something to sell (to the room). Then people stand up and give us their pitches, right on the spot and then I say, “ok who wants that offer?” and people raise their hands, the one who made the offer goes around and either collects the CASH or a credit card, they make the transaction ON THE SPOT mind you, and the person is usually FLOORED with the fact that they just made $300 or sometimes even $1,000!!

Yes so the pet psychic gal, wasn’t really participating, she was just listening and watching, and I was watching her. Then once a bunch of people had shared their offers and money was flying around, I asked her to stand up and share hers. She said a polite “no thanks, I don’t have one”. And I said “oh yes you do… I’ll bet over half the room has pets here and you can work virtually as well as in person right?”. She said “yes”. I said “Okay, stand up and let’s see, what could you offer…”, we brainstormed it out right there on the spot, she was happy with it and spit out the offer (reluctantly) and boy if like 5 or 6 people didn’t raise their hands immediately to buy it!! I bought it too!! From stage I handed her my credit card!!

Did she get outside her comfort zone? YES

Was it worth it? I’d say so, it paid for her ticket and travel to the event!

What was the REAL lesson here?

  • That you have to SHOW UP IN PERSON sometimes, you can’t always just sit behind your computer.
  • You don’t know what you don’t know… well, until someone shoves you outside your comfort zone or teaches you.
  • You have to just ACT. If she had said an absolute no to me and not stood up, she wouldn’t have learned that she had a great offer for ANYONE, ANYWHERE and at any event she ever goes to. She can make money daily after this experience. She wouldn’t have made a dime. She may have regretted it later too, kicking herself wondering why she just couldn’t take the leap in faith and let herself experience this.

What are YOU doing when it comes to experiences like this?

Do you sit and wait it out?

Do you say, well maybe later, not now?

Do you think, oh I can’t do that?

STOP IT! You’re slowing down and even sabotaging your own success. You deserve more and you deserve it now, not someday.

I want to extend an invitation to you that is not just to another event that I host, it’s to a CHANGE OF PERSPECTIVE for you about your business and how you’re running it, marketing it and more.

Isn’t it time that you took faster action so you can see faster results?

Isn’t it time that you stop waiting until you think everything is perfect, the stars align and money magically appears into your bank account and instead just go make it happen?

I’m here and willing to support you, guide you and even push you outside your comfort zone (in a very safe, loving environment by the way) so you can see bigger success in your business so much faster.

This is what you’ll experience at my next Jumpstart Your Biz in a Weekend… all of this and so much more!! It will honestly be one of the best investments and experiences in your entrepreneurial journey thus far.

 

I hope and pray that you consider registering ASAP and just making it happen, no more excuses. Bring a friend to save on hotel costs, do whatever you have to do and let me get my hands on your business this November!

—>> Find out more here <<—

Here’s to creating and enjoying a life full of lots of LOVE & MONEY!! 

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Just to keep this all organized, here is a big list of a lot of upcoming events, zoom calls (free and paid) that you can get access to for support in your business or where you’ll find me speaking or networking. I’d love to connect with you at any of these – respond and let me know if you can attend anything or want to meetup!


IN PERSON EVENTS, SPEAKING GIGS –> IN LOS ANGELES, RENO, SEATTLE, BOISE, LAS VEGAS


Oct 3 – 5 – Rockstar Marketing Bootcamp (exhibitor) in Los Angeles – I have a few free tickets if you want to come, email me! 700 entrepreneurs typically in attendance. Find out more here.

Oct 11 & 12 – Polka Dot Powerhouse Annual Celebration conference in Boston, MA (exhibiting) – for PDP members only, 200 members in attendance, great networking. Find out more about membership here.

Oct 13 – Sunday in Boston, available for networking and more, email me!

Oct 14 – Monday in Boise, ID, available for networking or dinner, email me!

Oct 15 – eWomenNetwork Treasure Valley Idaho chapter lunch 11-2 pm – Location: The Club at Spurwing 6800 N Spurwing Way Meridian ID. Find out more and register here.

Oct 24-26 – Authors Business Builders Bootcamp hosted by Itty Bitty Publishing in Los Angeles, CA – I’m speaking about building community in your business. More details to come!

Oct 29 – Polka Dot Powerhouse, San Jose – PUBLIC EVENT – I’m speaking about putting your marketing on autopilot. This is a Live event AND it will be available on Zoom, too. For more details and to register: https://www.facebook.com/events/528436341292997/

Nov 7-10 – Jumpstart Your Biz in a Weekend in Los Angeles, CA – my signature live training, 80-100 entrepreneurs with hot seats, easy yes offers, podcast panel, video lab, marketing basics for consistent cash flow training. Special Speakers Sean Douglas with TheSuccessCorps and Suzy Prudden with IttyBitty Publishing (plus more speakers and sponsors added soon).Find out more and register now before Early Bird Rates go away!

Nov 14 – Las Vegas Polka Dot Powerhouse dinner event – I’m speaking on how to Stop Settling. Non-members welcome. More details to come or go here to find out how to join now.

Nov 21 – Int’l Speaker Network, and Women’s Speaker Network Holiday Mixer, Roseville, CA www.iSpeakerNetwork.com

Nov 22 & 23 – Live Big Mastermind Retreat, Roseville, CAwww.LiveBigMastermind.com


RECURRING MONTHLY MEETINGS AND EVENTS (MINE AND OTHERS THAT I ATTEND) – SACRAMENTO, ROSEVILLE, CA


1st Tues – Women Entrepreneurs Extraordinaire 9-10:30 am – Meetup group

1st Tues – Int’l Speaker Network and Women’s Speaker Network collaborative free networking webinar on zoom 5-6 pm PST –www.iSpeakerNetwork.com

1st or 2nd Wed (see site for dates, it moves) – Int’l Speaker Network and Women’s Speaker Network collaborative luncheon 11:30-1:30 or mixer 4-6 (alternate) – www.iSpeakerNetwork.com

2nd Tues – Placer Women’s Network luncheon 11:00-1:30 pm –www.PlacerWomensNetwork.com

2nd Fri – Business Among Moms 10-11:30 am – https://businessamongmoms.com/sacramento/

4th Tues – Sales & Life Secrets for Business Professionals meetup 7:30-9:00 am – Meetup group

Wednesday Weekly – The Business Builder’s Club 9:15-10:30 am –www.TheBBCBuzz.com

Many Monthly – Polka Dot Powerhouse Worldwide member & Diamond Member calls via zoom – www.PolkaDotPowerhouse.com

Many Monthly – Int’l Entrepreneur Network, $7/mo for laser coaching via zoom for all types of business owners – www.iEntrepreneurNetwork.com 

Twice Monthly  – Live Big Mastermind, my annual program for highly committed entrepreneurs who want the FAST TRACK to building your business – www.LiveBigMastermind.com


FEATURED LIVE EVENT:
November 7, 8 & 9 in LA, CA – Jumpstart Your Biz in a Weekend 
If you want REALISTIC, PRACTICAL & PROVEN ways to jumpstart your business, get more clients, stop stressing and being in overwhelm while building a business you’re proud of, that makes a big impact on others AND brings you a good amount of money in the process then you want to ATTEND MY LIVE EVENTS. Especially the next one, it’s my signature Jumpstart Your Biz in a Weekend event.

This event is unlike other business and marketing conferences plus it’s SMALLER!! That means that you get more PERSONAL ATTENTION rather than being in a huge crowd and not getting real help you need now. If you can only afford to attend ONE event this fall, this one should be it because attendees also MAKE MONEY at my events!

 
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Are you in the process now or thinking about designing a new website for your business sometime soon? Maybe you have a website but it’s not really doing much to build your business?

If either are the case, you can watch this video for tips on designing a new website or tweak the one you have.


Designing a New Website or Revamping Your Current One

There are SO many things to know these days about designing a new website so they will actually WORK FOR YOU rather than just sit there doing nothing, in regards to bringing you more clients, visitors and referral sources.

You MUST LEARN what it takes to really have a successful, well-traveled and converting website or I’m afraid you might continue to be the “best kept secret” in your industry for years to come! The good news is that there are people like me who will spoon feed you ONLY what you need to know about your website design, functionality and content, and not give you too much of the “really techy info that bogs your brain or mind”.

Now, I’ve not been that techy minded or savvy, especially when I first started my business. I was resistant to learning new things, especially if they had to do with technology. But I learned that these online platforms and systems are the #1 thing that helps me reach a lot more potential prospects every month AND be able to manage all the leads I get (online and offline). I taken a lot of time over the years to learn about designing a new website.

I’ve embraced the fact that I need to continually brush up on my techy knowledge and learn more efficient systems or I’ll never get where I want to get in my business. Plain and simple and you need to also.

WATCH TODAY’S VIDEO FOR  IMPORTANT TIPS FOR DESIGNING A NEW WEBSITE.

–>>> Come talk with me in a Website and Business Planning Call or listen to a free audio training that I have all about how to be more successful with your website at http://www.JumpstartYourWebsite.net now.

–>>> Then join us at the next Jumpstart Your Biz in a Weekend event November 7-9, 2019 in Los Angeles, CA. You’ll learn how to make all this marketing and sales stuff easier and more comfortable for you. Definitely go check out what she’s doing and how YOU can benefit! Hurry While the Early Bird Rates and Special Bonuses are still in effect! Go to https://www.JumpstartYourBizinaWeekend.com now!
–>>> You can always Like my Facebook page here or contact me directly here.

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

www.jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

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Technology – How it Affects Business Efficiency Increasing Cash Flow

As business owners we all know that marketing and sales are what we need to do to create or increase cash flow, right? It’s pretty common sense stuff when you think about it, but actually DOING it is a whole other story.  We’re all pressed for time, doing a million things and everything seems to come at us at a fast pace. Technology was supposed to HELP us get more done, and in most cases it does. But, it also complicates things, too.

I just did a presentation the other day about marketing… but it was more than just marketing, I started out talking about WHY we need to do a lot more marketing first and it all came down to……… TECHNOLOGY!

Technology is part of business and business efficiency increases cash flow.

Follow with me here for a minute….

With more forms of technology being used (email, SMS texting, video marketing, social media, robo-calling, etc…) information is hitting us from all directions at lightning speed. It turns into a vicious cycle. This huge increase in amount and speed of information is making it harder to get people to pay attention which means we (you and me) just have to do MORE marketing.

The days of just sending one email out to our list or doing one post or even a Facebook Live to generate leads is GONE. Plain gone. These activities are no where near enough to get anyone to pay attention to you or your message, much less take action to purchase our products or sign up for our course and events.

That means we have to do more.  If we don’t DO MORE…our sales will fall off and that cuts our cash flow.

But to do more it takes more time right?

Well, it definitely could… IF you’re not being efficient.

Systems Increase Efficiency and Efficiency Increases Cash Flow

This is one reason I focus so much on teaching you systems. Systems for lead generation, marketing, follow up, sales and even systems to manage clients, your business, your team and so much more.

It takes a little bit of effort and time to LEARN what systems you need, what software perhaps, or technology and then learn HOW to implement those systems so that your business efficiency increases cash flow.

FOR EXAMPLE:

For a great lead generation system online, you want to have:

  • A well written landing page with a good call to action, what will you give away for free? Something that your ideal client really wants (not just what you think they need).
  • An opt in box, some way to collect their email and name on that page is critical. Ideally, a form NOT generated from a plugin on your WordPress either because that isn’t hooked up to a system that can send auto replies. You want an email marketing software that makes you compliant and will send an auto email reply (we call that an autoresponder).
  • The autoresponder set up, maybe more than just one email in that series too, it can be multiple emails set to send by day – day 0, the day they opt in, possibly day 2 to make sure they went and listened or downloaded your freebie, day 5 to ask them to come to a call with you perhaps or take a next step, day 10 with a good piece of other content for education along with call to action, etc.
  • This system would also hopefully include a prompt for YOU to call them to follow up, a prompt for you to MAIL THEM something in the mail if you can get their phone number and email address either at the time of opt in OR in subsequent emails when you get them to sign up for a call or other fun thing… ask for MORE contact info at that time.
  • All of this almost can be automated. And there could be more to it… but we’d have to look at your whole business model and your goals to determine what else.

I help clients with this stuff all the time you know… I’m not just about helping you with jumpstarting your business, marketing, website, sales, etc. I’m about helping you REDESIGNING YOUR BUSINESS TO FIT THE TYPE OF LIFESTYLE THAT YOU REALLY WANT.

This involves your life, your business, your relationships, your self-confidence, your technology and systems, your pricing and LITERALLY EVERYTHING that it takes to get you where you want to go.

Keep in mind that I’ve been helping entrepreneurs do all of this for 17 years now. I know a lot about a lot and I keep learning more myself too, we all have to or we’ll get stagnant.

If you want REALISTIC, PRACTICAL & PROVEN ways to jumpstart your business, get more clients, stop stressing and being in overwhelm while building a business you’re proud of, that makes a big impact on others AND brings you a good amount of money in the process then you want to ATTEND MY LIVE EVENTS. Especially the next one, it’s my signature Jumpstart Your Biz in a Weekend event.

November 7, 8 & 9 in LA, CA – Jumpstart Your Biz in a Weekend – all 3 days – where you’ll be working on what you need to jumpstart your business fast. In this event, we will be working on everything from A-Z that will help you create a more smooth-running, moneymaking business doing what you love. Stop waiting to get a jumpstart – you’re leaving thousands of dollars on the table! Find out more and register now – big bonuses available the earlier you register! 

katrina sawa

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!

 

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It’s Official!! My hubby, Jason quit his job this week. He gave his JOB notice and his last day is in September! Granted, it’s about 4 months sooner than I was thinking he would and probably a year sooner than HE thought he would but living with an entrepreneur, the entrepreneur mindset kinda rubs off I guess! LOL (Isn’t he cute? What a ham, huh?)

He sees me working from home when he’s been out in this 105-degree weather for weeks now… that’s just ONE reason it’s sooner than later I’m sure… it’s really HOT. And working inside the air-conditioned house is very appealing.

Frustration Leads to an Entrepreneur Mindset

Over the last month, Jason has been getting more and more frustrated with his job – have you ever felt this way too? That frustration is key to shifting from an employee mindset to an entrepreneur mindset. I know I have with a couple of my past JOBs. The lack of systems, support and leadership as well as the physical taxing work to his body. SOOOOOO, with my 1000% support of course, he gave his notice the other day.

“Yay!” I said, knowing that will greatly reduce some of his stress and anxiety and be a much better life choice for him. He deserves to be happy doing what he wants.

“I’m scared and excited” he said (something that everyone I know leaving their job or that jumps into a new business says). These feelings are so normal when shifting from having an employee mindset to and entrepreneur’s mindset.

It Always Works Out

Financial reasons are one of the main reasons people don’t leave their jobs sooner. For us, (and my main motto) is: it will all work out in the end. I also say, “no one is going to die if you quit, we’re not going to be homeless, there’s always a way to make it work”.

PLUS… There’s always a way to make more money!

That’s the beauty of being an entrepreneur. Problem is… some of you DON’T BELIEVE IT. You could create a new a program, product, event or service and sell it to make money right now. Yes, you could!!

And so that is what I just did too! See the Technology Training Workshop Series below (or here) for more info! I also had 4 new authors join the Jumpstart Your _____, Volume II compilation book in the last couple weeks. And I could even offer some additional 1on1 calls right now too… SO CAN YOU!

There’s always a way for me and for YOU to make more money you know. You are NOT stuck with what is currently coming in for you if you’re running your own business.

You are definitely not stuck with just what’s in your bank account today.

Shift Your Mindset

You want to STOP THAT LIMITED THINKING and get creative and GET BUSY PROMOTING IT and talking to more people! You just may have to step up with MORE marketing, networking, follow up and sales is all but it’s totally possible no matter WHAT business you have.

After all, those are the foundational activities that keep your business a smooth-running, moneymaking machine!

Jason too, will hit the ground running once he finishes his last day mid-September. He’s locked and loaded and knows exactly what to do to start getting paid as a Voice Over Artist because he’s been doing a coaching program to teach him over the last 6 months. (Of course, he’s got me too which is very helpful.)

Crisis or Opportunity

Life Transitions however, can put a strain on any family or person if they are unexpected. (Even if they are somewhat expected too!)

So, what do you do to stay afloat and sane through it all?

What do you do to stay focused, clear-headed and motivated to see results quickly?

Whether it’s to find another job quickly, ramp up a business, get support for your health if it’s a health crisis, borrow money if it’s a financial crisis… you can choose to look at these things as a crisis OR opportunities. An entrepreneur mindset focuses on the OPPORTUNITY!

What do you do when life hits you? You know the type of hit I’m talking about…

  • An illness with you or a loved one
  • A defeat or failure in your career or business
  • A huge relationship break-up
  • Job loss for yourself or spouse
  • Death or loss of a person or pet
  • Big, unplanned move or home catastrophe

Of course we never expect or want these things to happen but most of them will happen, it’s just a matter of when and with who.

Do you just simply get back up and keep moving forward?

Does it shake you for a few days, a week, longer?

Do you get scared and go “hide”? (metaphorically or literally speaking)

Don’t get me wrong. Even with an entrepreneur mindset, you may still do those things from time to time, just not consistently.

Entrepreneur Mindset = Shift, Pivot and Grow

There’s a saying “how you do anything is how you do everything” in case you haven’t heard.

What’s going to help you shift your mindset from “EEEEK and OMG” to “It’s all going to work out in the end, let’s just see what we need to do.”?

I help clients with this stuff all the time you know… I’m not just about helping you with jumpstarting your business, marketing, website, sales, etc. I’m about helping you REDESIGNING YOUR BUSINESS TO FIT THE TYPE OF LIFESTYLE THAT YOU REALLY WANT.  

This involves your life, your business, your relationships, your self-confidence, your technology and systems, your pricing and LITERALLY EVERYTHING that it takes to get you where you want to go including helping you navigate life transitions with an entrepreneur mindset.

Keep in mind that I’ve been helping entrepreneurs do all of this for 17 years now. I know a lot about a lot and I keep learning more myself too, we all have to or we’ll get stagnant.

Come have a call with me and lets discuss your next steps!

Everyone gets value from a 1-on-1 call with me, even if you don’t want to work with me at the end of it, I PROMISE you’ll get some clarity for your next steps or better prioritization, monetization, etc. Guaranteed. 😉 It’s my gift to you… Book it now!

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