Those who attended my Live Big Event earlier this month got 3 intensive training days learning what to do to Jumpstart Your Biz in a Weekend! Seriously, live events are a lot of work and those of you who do them will likely agree.

But I have to tell you that I leave these events energized because I see how much my attendees love this interactive training and the opportunity to network with others.

There so much content packed into these events. Some attendees need to take BABY STEPS to turn their business around and make it a consistent, income producing business. Some need help creating a business that runs smoothly; one that still gives them an opportunity to enjoy their life. Wherever you are in your business, the intent is all the same. To give you the information, tools and steps to take to make more money doing what you love!

Attendees of my Live Big Events also LOVE the segments where I teach you how to create EASY YES OFFERS that convert! It’s so much fun for me to watch how quickly the audience becomes energized when we talk about making FAST CASH!

I can often see the light bulbs go off when my attendees have those “AH-HA” moments. I have to admit, I really LOVE what I do!

And members of my Live Big Mastermind enjoy a couple of days’ retreat that’s designed just for them following my Live Events. They find the investment of this additional time worthwhile because they can discuss in depth more topics and questions that have come up while they are at my Live Event as well as other business challenges they are having.

Click the video to view a recent Live Big Event Testimonial by Shirlene Reeves – attendee at my recent Jumpstart Your Biz in a Weekend Event.

If you’ve never attended one of my Live Events, I invite you to go to JumpstartYourMarketing.com/events and look at the 2018 schedule of my upcoming Live Events. Many attendees return for additional training at subsequent Live Events because I’m constantly adding new and updated content.

Or, If you’d like to talk with me about all this and more in a complimentary business strategy session, just click here: www.AskKat.biz.

Here’s to Your Success!!

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing & sales! Click here to take a look the details of all of my LIVE EVENTs. 

Today I want to talk with you about the etiquette between social media and email marketing. In my opinion, there are several of you out there who are not managing this effectively.

I’ve been noticing that quite a few people have been getting spammy, and in doing that you are making potential prospects and referral sources mad at you, and you are pushing them away.

Some people have been making the HUGE mistake of pulling email addresses from their list of social media connections and adding them to their email marketing list. DON’T DO THIS!! Just today, I received a promotional email from someone who added my email address from my LinkedIn Profile.

Just because someone has friended you on Facebook or connected with you on LinkedIn, doesn’t mean they’ve given you permission to add them to your email list. In doing this, you risk being reported as a SPAMMER to your email service provider (like Aweber, MailChimp, Constant Contact, Infusionsoft, etc.) which could seriously affect your ability to use email marketing effectively in the future.

Click here to learn more about why you “Don’t Auto Add People to Email List from Social Sites!”

There are many ways to invite the people you’re connected to on social media to sign up on your email list. I teach this topic on several of my programs in my JumpstartYourMarketing system.

AND, I want to invite you to go to my JumpstartYourMarketing.com/FreeTrainings. You might find one or more things there that YOU want and you can get on my email list there too!

Talk to You Again Soon

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing & sales! Click here to take a look the details of all of my LIVE EVENTs. 

I talked online recently with Nicola Grace, The Mission Mentor and business coach, about how to Jumpstart Your Marketing to get clients and customers. We shared tips about marketing strategies, developing your marketing mojo, the value of a mentor and so more more!!

As many of you know, I’ve worked in various forms of marketing and sales for most of my life. Through the years, I realized there were many entrepreneurs and business owners who LOVED what they were doing, but didn’t know all of the aspects of running a profitable business.

Nicola has also been in marketing and sales for quite a while with over 20 years of online marketing. She began doing contract work while in London for companies like Virgin Records and other big companies with big marketing budgets. This experience exposed her to how the “big guys” handled their marketing with the large budgets they had. But most Solopreneurs have to take a different approach because they don’t have that kind of marketing budgets that large corporations have.

Today online marketing is a MUST. You just can’t avoid it anymore, but offline marketing is an effective way to compliment your online marketing. Offline marketing works best to really connect and engage with people with different ways and people like that personal touch!

Mindset is also critical to the success of your business. You have to be open to opportunities. Another problem is see is business owners who don’t use effective marketing strategies because they don’t personally like them.

Click the video below to get all of our BIG, JUICY marketing tips and strategies, developing your marketing mojo and how to “Jumpstart Your Business to Get More Clients and Customers”.

Now you’re armed with some great marketing tips, so don’t agonize over marketing. Remember, you need to position yourself as an expert in your industry and you’ve got to do more marketing to achieve that.

One last tip, I’ve had several mentors over the years and my final tip is for YOU to get a mentor to look at the BIG PICTURE of your business. Invest in Yourself! It will pay dividends for years to come.

I’m also sharing a ton of FREE resources and trainings.  Just head over to Jumpstar tYourMarketing.com/FreeTrainings/  for a list of some of my very best trainings, checklists, audios, videos, books and more on all sorts of topics that have to do with starting, growing and making a LOT more money in your business.

Talk To You Again Soon!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing & sales! Click here to take a look the details of all of my LIVE EVENTs. 


live big mastermindAre you looking for a Mastermind and a Mentor who really gets you? Click here to take a look at all of the benefits of my LIVE BIG MASTERMIND and let chat to see if it is a good fit for you!


Today I’m talking about Podcasting, Radio Shows, and Telesummits in this Facebook Live! One of today’s goals in broadcasting this Live video is to give all of you the opportunity to network with each other about podcasting or internet radio shows.

If you have a podcast or radio show, share the link of your show with us. If you want to be a guest on a podcast, you can post your name and the topic you speak about in the Comments section on the post. Just click here to go to my Jumpstart Your Marketing Group or click here for the Live post.

I’ve finally got my podcasting schedule on my calendar. I’ve been too busy and have had to delay the launch of my podcast. “Love and Money live! will start in January 2018. As you know, I talk about how to get more love in your life so you can make more money in your business because I think you need BOTH! So I’m looking for people who speak about the LOVE side, whether it be love for yourself or for others, love for what you’re doing, etc. And I’m also looking for those who can talk about making more MONEY! That can include business or marketing strategies, investing, money mindset – anything to do with money!

Being a guest speaker on a podcast, radio show or telesummit is a great strategy to get publicity!

And not all podcasters require a large email list. So for those of you who are new in your business, this is a great way to get more exposure and build your credibility as an expert. You simply NEED to get booked on a radio show or podcast.

Ask questions about the podcaster’s or radio show host’s format when you contact them. Don’t assume that you can do your signature talk on someone’s radio show or podcast.

Telesummit and gift giveaways are a better strategy for list building. Many Telesummit hosts require from 5k to 8k subscribers on your email list. But that’s not a rule. There are ways that you can get on a telesummit even if you don’t have a large list.

I’m sharing some of the key things that I do to get booked on more shows and give you more info on Telesummits in the video below.

Click the video below to get key tips about Podcasts, Radio Shows, and Telesummits – How To Get Booked and More!

 

If you are curious about some of the radio shows and podcasts I’ve been a guest on, just go to JumpstartYourMarketing.com/MediaAppearances.

Talk To You Again Soon!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Showing You HOW to Make a LOT More Money Doing What You Love!”

PS: Get your Free Jumpstart Your Biz Kit now at www.JumpstartGift.com!   

PPS: Ready to jumpstart your business in a BIG WAY? You probably need to be doing a LOT more marketing & sales! Click here to take a look the details of my upcoming LIVE EVENT – Registration is OPEN now for Jumpstart Your Biz in a Weekend!


For introverts, these lead generation strategies might not appeal to you….but for me I love what I do!  Everyone needs to learn how to Work the Room at Events & Conferences to generate more leads without being annoying and salesy. You want people to talk to you, right?

I love going to events, conferences and inspiring, supporting, coaching and even converting people to become clients. Why do I go to so many live events, even if I have to travel to get to them? Because it’s the biggest form of lead generation in my business! Remember you have to do more of what works. And this works IF you know how to work the room like I do.

lead generation work the room at eventsHere are my Tips for Working the Room when you are at Networking Events & Conferences:

  1. Start with Serving – have a goal of helping others rather than finding people to buy your stuff, you will attract a lot more people to talk with.
  2. Have good Energy stay in the frame of mind that it will all work out in the end, if you give, you will get. I go in with loving energy to hold space for people who need my help and are struggling, what do your prospects need?
  3. Ask Lots of Questions stop talking about yourself unless asked, ask other questions than just “what do you do?”. To find out if someone might need my help I ask, “what are your biggest challenges in your business or marketing right now?
  4. Seek the Unknown stop sitting with people you know already (unless you invited them as your guest), move around the room at every break to meet and sit with NEW people to meet as many people as possible
  5. Provide Value if someone expresses a challenge or asks a question about something you have expertise in, help them on the spot, give them a few minutes of “free advice or resources”, not just a flyer about your services to buy first.
  6. Get the Verbal Opt In grab everyone’s business card or contact information but remember to ask them if they’d like to receive your free tips, resources, report, audio, video, etc. and get on your email list. Otherwise you cannot add them, this is a verbal opt in; do it to build your list faster and making the follow up easier
  7. Move ON! don’t hang out with the same people the whole time, there are way too many more people to meet – keep moving on. If someone won’t “let you move on” then politely introduce them to someone else and bow out of the conversation (I call that passing them off)

Other Great Strategies for you to try.

  • When Planning Travel to an Out of Town to an Event or Conference – Prepare ahead of time; check the event/conference schedule first. Then start connecting with your contacts and friends in the area to set up additional fun meetups, Tweetups (if you are holding a meetup on Twitter) and networking opportunities. You can advertise your meeting on Meetup, on Twitter, Facebook Events to name a few ways to get exposure for free. Try this the next time you go to a Conference or an out of town Event – it REALLY WORKS!
  • Hosting Networking Opportunities When I’m hosting a fun networking opportunity in the area I’m traveling to, I use Private Message to send a message to people on Facebook or LinkedIn to invite them to a networking opportunity in their area. On Facebook, simply go to business groups that are in the area of your destination. You can see all of the members of groups on Facebook, IF the group is not SECRET. Remember – you are not going to spam them with your business offerings – NO! The intent is that you want to genuinely connect with them and let them know that. You might tell them that you are hosting a business networking event in their area and would love to see them there. Of course, ask them to come and to share the information about the networking event/meetup with their connections/friends. That’s not salesy or pushy. You are attempting to connect with others in a different area. People will respond to you. I HIGHLY RECOMMEND this approach – it’s one of my guerilla marketing strategies.
  • Remember Your Marketing Materials When you are attending out of town events – always bring your marketing materials, information, forms! I’ve made THOUSANDS at an event where I was attending and not speaking at, by simply being prepared with a sampling of things that I offer. This person invested $40k in one of my high end programs! So, make sure you have your marketing materials AND your order forms on your high end programs when you are attending events & conferences.
  • Regarding the Verbal Opt-In Here’s a great tip to help you get the VERBAL Opt-in Make sure to take along something to give to those you meet at Live Events, something to induce them to be on your email list. I have created a Cheat Sheet of 17 Revenue Generating Tips that I offer to those I meet who are struggling in their business. I hand these out at the time I’m talking with them in exchange for their business card(s) AND I let them know that they will be receiving additional tips and information from me because I’m going to put them on my email list! (so they can receive the tips) You can also create a CD to take along to hand out. Just make sure the person knows that you will be signing them up on your email list so you can send them whatever you’re offering that will help them. As you know, or should know, you can’t just add someone to your email list just because they’ve exchanged business cards with you. Get the verbal opt-in!

love and money live eventI could go on and on with sharing great tips with you. But why don’t you come to my Live Big Event! There are only a few seats left – Woo hoo! I’ve secured all the speakers and almost ALL of them have NEVER spoken in this area before…so exciting! They are all really good friends of mine and I love these women….you will too.

Check out who’s speaking on love, money mindset, and more this November 3, 4, & 5 at www.LoveandMoneyLive.com

 

FreeSession
If you are not able to attend my Love & Money LIVE! Event in November but need to talk to someone who can help you get a JumpStart to making better decisions so you can start making more money, I’d be happy to have a conversation with you. If you’d like to discuss YOUR Marketing or Business Plan I would love that. I offer a complimentary business strategy session that people DO get big clarity in, it’s not just a sales conversation I promise. I want to be a resource for you, help steer you in the right direction to make SMART MARKETING DECISIONS and NOT see you fail or have to go back and get a J.O.B. because you weren’t able to jumpstart your business fast enough….let me help you now! Sign up here –>>  www.AskKat.biz 

Here’s to learning to enjoy lead generation strategies to grow your business and profits!  Talk to you Again Soon!

 

katrinasawa2016-blackwithbackground-small

Katrina Sawa

The Jumpstart Your Biz Coach, Speaker &

Author of the book, Love Yourself Successful

916-872-4000

katrina@jumpstartyourmarketing.com

“Kicking YOU and YOUR Business Into High Gear Making a LOT More MONEY Doing What
You LOVE!”

P.S.  Get your FREE Entrepreneur’s Success Kit at www.JumpStartYourMarketing.com/freegifts

 

love & Money liveP.P.S. Are You Frustrated, Overwhelmed or Feeling Stuck in Your Business Trying to Figure Out How to Get More Clients, Get More Exposure or Make More Money? 

Then GET READY to JumpStart your business in a BIG WAY?  Join me at Love & Money LIVE!, a 3-Day Training Event for Entrepreneurs in Sacramento, CA – November 3, 4, & 5 2016!  Get Early Bird Pricing and Valuable Bonuses if you Register NOW!   Click link for details & registration at www.LoveandMoneyLive.com NOW!